The business you don’t hear when you press play

A song starts in seconds. The platform behind it took years to build. In this episode of Access Tomorrow, Leila Serhan, Visa’s senior vice president and group country manager for North Africa, Levant and Pakistan, sits down with Elie Habib, co-founder and CEO of Anghami and CEO of OSN+, for a founder’s cut on building Anghami from a mobile-first music app into a regional tech company that is listed on Nasdaq.

Come for the origin story: the mobile-first wager before smartphones, app habits, and digital payments had fully caught up in the region. Stay for the parts most listeners never hear: telco billing, subscriptions, fraud, royalties, settlement rails, and the hard business of turning attention into revenue.

And because this is Habib, the conversation does not stay nostalgic for long. AI as a builder’s tool, agentic commerce, and the future of entertainment all make it into the mix — including what happens when digital assistants start helping people search, book, buy, and pay.

Watch the full episode of Access Tomorrow, presented by Visa, here.