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The business case for hotel eco-certifications in Egypt
🛎️🌳 Sustainable hospitality has become a two-birds-with-one-stone kind of strategy for hotels and resorts — an obvious upside for more…
Tracing the history (and economics) of El Moulid El Nabawy celebrations
🎎 Come every year, in the weeks preceding the 12th of Rabi’ El Awel, Cairo’s confectionaries, streets, and markets fill…
Back-to-school in Egypt: what the season costs parents and what it’s worth to retailers
The back-to-school season is a USD 216 bn global market, an annual retail frenzy, and — for Egyptian parents —…