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A London auction raised a total of GBP 249k for Gaza through 28 fiberglass watermelons and the artists who transformed them
A charity auction in London raised more than GBP 249k for Gaza on Friday and became a tribute to the…
This corporate trainer’s icebreaker of choice is literal juggling
What started as a hobby at 17 eventually turned into a “very niche” corporate training program, centered around juggling-based workshops…
From Netflix to Shahid: why we watch true crime, what it does to our brains, and when to stop
We watch disturbing content and call it entertainment. Turns out there’s a name for that — and a fairly solid…
The Egyptian entrepreneur turning date seeds into a sustainable coffee alternative and building a market for it in Europe
How a Cairo founder convinced two very different markets to drink the same thing
Helm is building a more inclusive Egypt and changing the system from within
Rather than focusing on one stage of a person’s life, Helm maps inclusion across early childhood and intervention, education, employment…
How (and why) Diaa El Awadi’s tayyibat diet became so popular — and what happens if you follow it
EnterpriseAM spoke with a counseling psychotherapist and a nutritionist to understand why the tayyibat diet took off, why skeptics turned…
How a Cairo initiative turned residents into custodians of heritage
Megawra has been working in Cairo’s Khalifa district since 2012 — restoring domes, running camps, and building brands to fund it…
Meet the 22-year-old who decided Egypt’s entrepreneurship gap starts in middle school
Ahmed Bakry started fixing computers at nine and charging EGP 50 a visit. At 22, he’s running a platform that…
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