Marketing Over Coffee tackles marketing, tech, and everything in between in 20-minute episodes

🎧 It takes an average person some 20-30 minutes to sip through a cup of coffee. That also happens to be how long Marketing Over Coffee’s episodes run. Across bite-sized episodes, hosts (and professional marketers) John Wall and Christopher Penn talk all things that sit at the intersection of marketing and tech.

What to expect: As the name implies, Marketing Over Coffee tackles all updates pertaining to marketing strategies, sales techniques, and new innovations in technology — and more often than not, more. To stick to its episodic length, its hosts record the episodes over literal cups of coffee every Wednesday morning. Some episodes include interviews with popular industry figures such as author Simon Sinek, discussions pertaining to timely matters such as why AI marketing efforts fail, and observations about the industry.

In one particular episode, Wall and Penn break down why AI just can’t seem to figure out how to emulate actual human work — especially when it comes to writing. Both hosts offer interesting observations and quantifiable reasons explaining AI’s shortcomings, breaking down writing in algorithmic terms. The discussion offers an interesting perspective to how AI operates, and the hosts do a commendable job at conveying the information in a manner that is easily understood.

What we liked: Wall and Penn know their stuff and know it well. Both hosts are well-learned, passionate, infectiously curious, and know how to get something across in the best way possible. The topics discussed are timely, relevant, and interesting, with the hosts not limiting themselves to marketing, but rather broadening their horizons to cover all things even remotely relevant to marketers.

The verdict: Marketing Over Coffee is worth a listen — regardless of whether or not you’re in marketing. The episodes’ short runtimes make for very digestible listens — especially if you run your episodes on 1.5x, as we often find ourselves doing. The contained runtime also ensures that the hosts don’t go on tangents, so you’ll be in and out by the time you’re done with your flat white.

WHERE TO LISTEN- You can tune in on their website | Apple Podcasts | Spotify.