Meet the guy who is taking Egyptian students into e-learning: This week on Making It — our podcast on how to build a great business in Egypt — we talked to Mohamed El Kalla, the CEO of education outfit CIRA. Amidst the global pandemic, school closures, and lockdowns, El Kalla is trying to give the 30k students in CIRA schools a small sense of normalcy. The company had invested in edtech for years now and it's all coming to test now as school children have to act like online grad school students and parents have to become teaching assistants. El Kalla gave us a first hand account of how hard it was to get us here — and discusses why CIRA sees value in serving the nation’s middle class (listen, runtime: 47:11).

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