STARTUP WATCH- Cairo-based indoor advertising platform Adzily has raised USD 12.2 mn in funding from Saudi-based Al Tharawat Private Investment Holding Company, marking the company’s first external investment round, CEO Ahmed Ashoor tells MenaBytes. The startup will use the investment to finance planned expansions to Saudi Arabia. Adzily allows businesses to reach their audience through display screens and to get audience insights digitally.

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