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How (and why) Diaa El Awadi’s tayyibat diet became so popular — and what happens if you follow it
EnterpriseAM spoke with a counseling psychotherapist and a nutritionist to understand why the tayyibat diet took off, why skeptics turned…
How a Cairo initiative turned residents into custodians of heritage
Megawra has been working in Cairo’s Khalifa district since 2012 — restoring domes, running camps, and building brands to fund it…
Egypt’s public performance rights debate has been building for two decades — streaming finally forced it into the open
The debate took on sharper dimensions when actor and Senator Yasser Galal announced that the Senate had approved a proposal…
Inside Sahel’s cultural scene
🎨 The North Coast's cultural map: As mns of Egyptians flock to Sahel every summer, the destination has evolved into…
Hisham Kharma on labels and legacy
Spend an hour with the Egyptian composer and musician, and one thing becomes immediately apparent: Kharma doesn’t think in labels
Online therapy is here to stay — but does it actually work as well as seeing your therapist in person?
As the debate continues over whether online therapy can truly replicate the in-person experience, advances in AI are raising questions…
The GEM is hosting an international ballet and dance gala
The GEM is gearing up for a one-night international dance gala on 5 November, signaling that the museum is serious…
Kahhal 1871’s Mohamed El Kahhal on building brands, preserving family heritage, and weaving the path forward
“Part of our success can be attributed to the fact that we collaborate with a community of talented designers and…
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