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Kimchi conspiracy

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WHAT WE’RE TRACKING TONIGHT

Gov’t inks agreement with IMF agency responsible for banking and public finance capacity-building

Good afternoon all you wonderful people, and congrats on making it through the penultimate day of the work week. We have a raft of news for you today, including our newly inked technical cooperation agreement with the IMF’s METAC, the latest on ads coming to ChatGPT, and the skinny on where to get the most creative burgers we’ve personally ever seen.

THE BIG STORY TODAY

Egypt has signed an agreement with the IMF’s Middle East Regional Technical Assistance Center (METAC) that will see the agency provide statistical and technical support to state institutions in banking, finance, and public administration, the government announced at Deloitte’s Egypt Tax Conference 2024, attended by EnterpriseAM.

While the agreement does not include any financial support, Finance Minister Ahmed Kouchouk noted that the partnership is aligned with the government’s three main priorities, which include building a strong and reciprocal relationship with the private sector on tax and economic policy; promoting economic sustainability through a comprehensive view of key economic indicators, which will support tax administration; and launching initiatives that strengthen Egypt's ability to address social inclusion and climate change.

AND- New tax reforms on the way: Kouchouk noted that the first phase of the government’s tax reforms is set to arrive before year’s end, while phase two will be introduced in the coming months. The government is also testing a pilot of its new central tax clearing system, with the platform set to be launched in early 2025.

THE BIG STORY ABROAD

It’s a busy day for international journos, as the furore around unfolding political crises in South Korea and France continues to grab headlines around the world.

South Korean lawmakers have submitted a bill to impeach South Korean president Yoon Suk Yeol following his short-lived declaration of martial law on Tuesday, with a vote on the bill expected on Friday or Saturday. Protests and strikes have been announced by South Korea’s major unions, while financial markets and diplomatic engagements have been impacted. If the impeachment proceeds, Yoon could face trial by the country’s constitutional court, with Prime Minister Han Duck-soo set to assume interim leadership until a new election can be held. (Reuters | Financial Times | Wall Street Journal)

PLUS- The Wall Street Journal reports that US president-elect Donald Trump is considering appointing Florida governor Ron DeSantis as Pentagon head — possibly replacing previously designated nominee Pete Hegseth.

** CATCH UP QUICK on the top stories from today’s EnterpriseAM:

  • United Bank has concluded its retail and private offerings ahead of the company’s shares beginning trading on the EGX, with its retail offering that closed yesterday oversubscribed 59x. The tranche offered up 16.5 mn shares — equivalent to 5% of the total offering — at 13.85 a pop.
  • The non-oil private sector is still contracting, but signs of stabilization are beginning to emerge. Egypt’s non-oil private sector activity contracted for the third consecutive month in November, edging up to 49.2 from 49.0 in October.
  • Going once, going twice, sold: Banque Misr has concluded the country’s first-ever online public sector real estate auction in collaboration with auction platform Belmazad.com, selling off a number of the bank’s real estate assets.

☀️ TOMORROW’S WEATHER- Prepare for the coldest day of the week in the capital tomorrow, when the mercury will reach a high of 22°C in the morning, and 14°C at night, according to our favorite weather app.

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FOR YOUR COMMUTE

Could ads be headed to ChatGPT?

Are ads coming to ChatGPT? Considering the fortune it costs to run AI chatbots and the possible revenue on offer, it wouldn’t come as a surprise if OpenAI decided to go that route, Axios writes. Still, some clouds remain on the horizon — including how to responsibly integrate these ads into chatbot responses.

(Tap or click the headline above to read this story with all of the links to external sources.)

This isn’t such a novel idea. Other chatbots incorporate ads through technology from firms like Microsoft and startup Adzedek, which clearly designate them as marketing. If done correctly, the ad experience shouldn’t be too different from how ads currently flood our feeds on social media or search engines.

One concern is that chatbots could become salesmen. Internet companies have already been shown to closely track user activity and plan strategically to achieve better ad targeting. Combine this savvy with a powerful persuasion machine that can sneak sponsored messages into responses, and voilà — you’ve just created a very difficult-to-detect marketing strategy.

It could also impact our trust in AI. If chatbots’ responses begin to seem influenced by ads or if the line between response and ad gets blurry, users’ trust in the technology could be undermined, Axios writes. For a multi-tn USD business expected to underpin global growth in the decades to come, we’d call this less than ideal.

Nothing is for certain yet. Sarah Friar, OpenAI’s CFO, told FT that the idea of including ads is still being weighed and that the ChatGPT parent company wants to be "thoughtful about when and where we implement them." Another source told Axios that there aren’t any current plans to implement chatbot advertising on the platform.

Must. Boost. Revenue. With concerned investors on the sidelines, OpenAI is trying to come up with a plan to increase revenue to make up for its annual bns in losses, as well as plan for newer — and pricier — projects. As speculation around ads continues to swirl, it seems possible that their multiple funding rounds, corporate customer deals, and revenue from their monthly premium memberships aren’t going to cut it.

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ON THE TUBE TONIGHT

An ambitious young fighter navigating the road to UFC fame

? The high-stakes world of mixed martial arts (MMA). The Cage follows Taylor Keita (Melvin Boomer), an ambitious young fighter navigating the brutal road to UFC fame.

(Tap or click the headline above to read this story with all of the links to external sources.)

The events begin when Ibrahim "The Destroyer" (Bosh) heads to the gym where Taylor trains and challenges him to a match. His appearance with this professional fighter goes viral, propelling Taylor into the UFC spotlight. As his journey begins, he is put through situations that test his resilience, relationships, and ability to handle fame. The show goes beyond the cliche underdog story to explore themes of sacrifice and the pressures of media-fueled fame.

Just as you’d expect, the fight scenes are intense, very well-choreographed, and packed with cameos from real-life MMA legends like Georges St-Pierre. These thrilling scenes are balanced with emotional depth, adding a fresh take on the world of sports drama.

WHERE TO WATCH: You can watch the series on Netflix or catch the trailer on YouTube (runtime: 2:40).

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EAT THIS TONIGHT

Unlocking the secret to mouthwatering burgers

? Secret Society promises a deliciously mysterious burger experience, and we’re all for it. This cloud kitchen doesn’t just serve burgers — it serves an experience, one juicy bite at a time.

(Tap or click the headline above to read this story with all of the links to external sources.)

We couldn’t resist the Classic Burger — doubled up, because why not? This burger nails the basics, checking off all the boxes that will satisfy even the strongest of cravings.

The Shroom Seeker Burger had us embracing our inner fungi lovers. The super-smashed patty was topped with tangy Dijon sauce, shiitake mushrooms, white button mushrooms, and a gooey blend of American-Swiss cheese. The buttery milk bun ties it all together, making it the perfect pick for mushroom enthusiasts who want something a little more gourmet than your average burger.

Then came the Kimchi Conspiracy Burger, a fusion of East meets West. A super-smashed patty, tangy kimchi BBQ sauce, crispy dill pickles, shredded lettuce, and a melty layer of cheddar cheese hits every corner of your taste buds. Do you like your food a little daring? We couldn't get enough of that unique fiery kick.

But here’s the real twist: the fries. Yes, fries. They are a great replacement for the famous contender for best fries — maybe even better. Crispy, perfectly salted, and irresistibly addictive, they’ll have you questioning everything you thought you knew about potatoes.

They offer a little bit more than burgers. You can find chicken burgers and hot sandwiches, but we were too full from their beef patty masterpieces to explore further.

WHERE TO GET IT- Secret Society’s burgers are available for delivery to October and Zayed residents (or pick-up for the adventurous few) through the online ordering portal on their Instagram page.

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Sports

Arsenal faces off against Man United

⚽ Arsenal will be hosting Manchester United at the Emirates Stadium tonight at 10:15pm for the most anticipated match of Round 14 of the English Premier League. The Gunners are in second place with 25 points, followed by Chelsea with the same score. The Red Devils sit at ninth place with 19 points to their name.

Liverpool still rules the roost, and will try to clinch the victory from Newcastle tonight at 9:30pm to widen the gap between them and their competitors, hoping for a comfortable last stretch in the league. At the same time, Man City — who was knocked down to fifth place after a loss to the Scousers — continue an uphill battle in facing Nottingham Forest. Chelsea will also be on the pitch, going head to head against Southampton.

Other Round 14 matches to tune into:

  • Everton vs. Wolverhampton (9:30pm)
  • Aston Villa vs. Brentford (10:15pm)

**Don’t miss out on the fierce competition in the Enterprise Fantasy Premier League — click on this link or use the code dlrxz4 to join.

Kicking off Round 19 of La Liga early is Real Madrid’s match against Athletic Bilbao tonight at 10pm. The match was advanced to accommodate Real, Barcelona, Bilbao, and Mallorca’s participation in the Supercopa de España next month. Los Blancos are in second place, four points behind Barcelona — who secured a comfortable (and humbling for the opposition) victory against Mallorca with a 5-0 score yesterday — and have a postponed match with Valencia up their sleeve.

Interesting European league matches to keep an eye on:

  • Leipzig vs. Frankfurt — DFB-Pokal, Round of 16 (9:45pm)
  • Fiorentina vs. Empoli — Serie A, Round of 16 (10pm)
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OUT AND ABOUT

Ring in New Year’s with KAS:ST

MARK YOUR CALENDAR-

? Your New Year’s Eve plans are sorted. The maestro of modern electronic music, KAS:ST, will be playing at Le Lac Du Caire on Tuesday, 31 December for an iconic X-HÄUS New Year’s eve party. Tickets are available at Collard Tickets.

(Tap or click the headline above to read this story with all of the links to external sources.)

HAPPENING THIS WEEK-

Masked viral singer Tul8te is taking the stage at ZED Park as part of The Cocktail Tour tomorrow, 5 December. Tickets are available on Ticketsmarche.

Connect with top industry leaders, sharpen your skills in expert-led workshops, and celebrate the achievements shaping the future of finance at AFP Future of Finance. The conference will take place on Saturday, 7 December at Conrad Cairo Hotel and Casino. Register through Beacon.

Time for some Christmas magic. Cairo Vintage Souq is putting together a festive event on Saturday, 7 December at Al Zohriya Garden in Zamalek where anyone can join and celebrate the holidays.

Rap meets the grandeur of a full symphony orchestra at Red Bull Symphonic. Witness Marwan Pablo performing alongside the Cairo Celebration Choir and Orchestra, led by the acclaimed Maestro Nayer Nagui. The event will take place at the iconic Grand Egyptian Museum on Saturday, 7 December at 6pm. Secure your tickets on TicketsMarche.

HAPPENING LATER-

Shop for gifts at the Christmas edition of Cairo Flea Market. CFM is back on Saturday, 14 December at the Zamalek Fish Garden from 10am to 7pm. The market features local products and artisan crafts, vintage items and collectibles, and pre-loved clothes.

Cairo Art Book Fair returns for its third edition. The fair will take place in Ghurnata, El Montaza in Heliopolis from Thursday, 12 December till Saturday, 14 December featuring various events including seminars, book signings, and more. Tickets can be purchased through Ticketsmarche or at the door.

A transformative experience for the youth. Youth Summit: Unfiltered is packed with inspiring talks, creative competitions, and hands-on mentorship. The summit will take place on Friday and Saturday, 13 and 14 December at the Grand Egyptian Museum. Tickets are available on Collard Tickets.

Aziz Maraka and Silawi live in concert. The show will take place at ZED Park in Sheikh Zayed on Friday, 13 December at 8pm. Tickets can be purchased through Ticketsmarche.

Bahaa Sultan and Mahmoud El Esseily are bringing their music to ElMalahy Arena in New Cairo. The concert will take place on Thursday, 19 December at 8pm. Tickets are available through Ticketsmarche.

It’s that time of year again... The Nutcracker is returning to the opera. Celebrate the season with The Nutcracker Ballet, performed by the Cairo Opera Ballet Company and Orchestra. The performances will run from December 26 to December 31. Tickets are available on Tazakarti.

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Under the Lamplight

Self discovery at age 72

? This is a feel-good novel. Matt Haig’s The Life Impossible is an uplifting story about second chances and rediscovery. The novel follows Grace Winters, a 72-year-old widow whose quiet life in England takes an unexpected turn when she inherits a house in Ibiza from Christina Papadakis, a former colleague who mysteriously disappeared. This inheritance sets Grace on a journey to unravel the truth behind Christina’s fate.

(Tap or click the headline above to read this story with all of the links to external sources.)

She’s quite a relatable character. Grace is dealing with the grief of losing her husband and son and begins a new journey of self-discovery. Her journey includes a balance between moments of humor and resilience.

The format is interesting. It's framed as a letter to Grace’s former student, Maurice.This allows the plot to include more reflections and emotional moments, but the subplot does sometimes get confusing.

WHERE TO FIND IT- You can find the book at Cherry Blossom Books or on Amazon.

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GO WITH THE FLOW

What the markets are doing on 4 December 2024

The EGX30 rose 0.7% at today’s close on turnover of EGP 4.2 bn (0.1% above the 90-day average). Egyptian investors were the sole net sellers. The index is up 23.9% YTD.

In the green: Fawry (+5.5%), Palm Hills Development Company (+4.5%) and Oriental Weavers (+3.8%).

In the red: Eastern Company (-1.7%), Edita (-1.3%) and B Investments Holding (-1.2%).


4 December (Wednesday): Jolly Jingle Fest at Santa’s Factory at Rawabet Art Space

5 December (Thursday): Muslim at Theatro Arkan.

5 December (Thursday): Abdel Halim Hafez tribute concert at the Grand Egyptian Museum.

5 December (Thursday): Tul8te at ZED park.

6 December (Friday): The High Five standup comedy at Theatro Arkan.

6 December (Friday): TriFactory PMH warm-up run at District 5.

6 December (Friday): The Kloud Experience at Royal Club Mohamed Ali

7 December (Saturday): AFP Future of Finance at Conrad Cairo Hotel & Casino.

7 December (Saturday): Marwan Pablo and Nayer Nagui concert at Grand Egyptian Museum.

7 December (Saturday): AFP Future of Finance at Conrad Cairo Hotel & Casino.

11 December (Wednesday): Tablet El Set at Boom Room, Open Air Mall Madinaty.

12 December (Thursday): Proverbs and Stories Play at El Nahda Jesuit, Cairo.

12-14 December (Thursday-Saturday): Cairo Art Book Fair at Ghurnata, El Montaza in Heliopolis.

13 December (Friday): Aura Music Festival at Lac Du Caire.

13 December (Friday): Aziz Maraka and Silawi concert at ZED Park.

13-14 December (Friday- Saturday): Youth Summit: Unfiltered at the Grand Egyptian Museum.

14 December (Saturday): TriFactory’s The Marakez Pyramids Half Marathon at the Great Pyramids of Giza.

15-17 December (Sunday-Tuesday): Cairo Blockchain Week at Cairo Citadel.

19 December (Thursday): Bahaa Sultan and Mahmoud El Esseily concert at ElMalahy Arena.

24 December (Tuesday): Ali Quandil standup comedy at Boom Room, Open Air Mall Madinaty.

31 December (Tuesday): KAS:ST at Le Lac Du Caire.

JANUARY

18 January (Saturday): Founders Live Cairo at Creativa Innovation Hub.

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