Uber is bolstering its investments in EMs despite tough year

Uber is bolstering its investments in EMs in a tough year for the company: Despite a tough year of lawsuits, data breaches, and rising competition, Uber saw its greenfield investment in overseas operations rise to a new high of USD 191 mn during 2017, a 57% increase from its previous high in 2015 and almost three times the amount invested in 2016, according to the Financial Times. Of its total greenfield FDI in 2016 and 2017, 65% went into emerging markets including Brazil, Morocco, Egypt, Bulgaria and Vietnam.