Visa is helping small- and medium-sized businesses (SMBs) harness the power of generative AI to streamline operations, enhance customer engagement, and make smarter financial decisions.

With Visa’s support, SMBs are automating routine tasks like invoicing and reconciliation, reducing errors, cutting costs, and freeing up time to focus on growth. Generative AI is also transforming how businesses connect with customers, using insights from card spend data to create personalized offers that drive satisfaction and loyalty.

These tools also support better financial management, from real-time cashflow monitoring to identifying cost-saving possibilities. This enables business owners to make faster, data-driven decisions in a competitive market.

The Egyptian digital payments landscape is thriving, evidenced by the rapid growth in digital payment adoption. According to a Visa SMB Study, 53% of businesses surveyed have adopted digital payments within the last two years. This demonstrates a swift market evolution driven by the desire among businesses to enhance efficiency.

Small- and medium-sized businesses are recognizing the value of digital ways to pay and be paid, with 77% of digital payment acceptors agreeing that investments in digital payments will support future business growth, citing benefits such as customer convenience (46%), increased sales (37%), and improved customer retention (32%).

Read more about Visa’s solutions for SMBs here.

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