Laila and Adel Sedky were our guests this week on Making It, our podcast on how to create a great business here in Egypt. The founder and CEO of Nola reflect on their 10-year journey of transforming their brand from a simple Zamalek-based cupcake shop to a full-fledged dessert concept across the country.

** Listen to this week’s episode (runtime 38:51) on: Our website | Apple Podcast | Google Podcast | Omny. We’re also available on Spotify, but only for non-MENA accounts. Subscribe to Making It on your podcatcher of choice here.

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