Uber is considering launching Uber Pool in the Middle East as part of its plans for growth in the region, COO Barney Hartford tells Forbes Middle East. Obstacles like a challenging regulatory environment make this more of a long-term plan, but the company is definitely looking to enter the high occupancy vehicle segment in markets like Egypt. Uber was said to be investing as much as USD 100 mn to build a support center in Egypt this year under a plan that sees it “doubling down” its investment in the MENA region and Pakistan where it sees numerous opportunities for growth.

Tags: