NI Capital, Ayady establish EGP 250 mn company to invest in media

NI Capital, Ayady establish EGP 250 mn company to invest in media: State-owned investment bank NI Capital and state-owned fund Ayady have established a EGP 250 mn company to invest in digital and traditional media, according to an emailed statement (pdf). The new company, Creative Media Ventures (Ebda3), will focus on investing in up-and-coming media companies that have shown rapid growth, according to NI Capital CEO Ashraf Ghazaly.