Red Bull’s Jamhoureya takes Cairo music producers to four cities to explore Egypt’s musical roots: Red Bull Music Academy asked four music producers from Cairo to each choose an Egyptian city whose musical roots they were curious to explore and connect with for an event dubbed Jamhoureya. In Aswan, Luxor, Siwa, and Marsa Alam, each of these artists — armed with computers and high-tech gear — came together with local musicians to explore each other’s wildly different backgrounds and infinite creative potential to make meaningful sound from their encounters (Watch here, runtime 1:00).