Egypt’s rank in Nation Brand report drops

Egypt’s ranking dropped to 57 from 55 on Brand Finance 2017 Nation Brands Report. The country’s Nation Brand lost 10% of its value, dropping to USD 88 bn from USD 98 bn last year, with Greece and Sri Lanka trailing behind. The report, which compares 100 countries using some random mix of financial, economic, and social indicators, puts the US, China, and Germany in the top three, with Democratic Republic of Congo, Nepal, and Cyprus in the bottom three.