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What happens to an economy built for the dark when the lights go out?

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WHAT WE’RE TRACKING TONIGHT

EGP rebounds, EGX in the green: How Om el Donia is reacting to the US-Iran two-week ceasefire

Good afternoon, ladies and gents. It’s a relatively lighter day in Om El Donia as tensions begin to ease following the overnight announcement of a two-week ceasefire between the US and Iran — we’ve got the latest below.

While our city’s usual late-night hum has been silenced by the new 9pm commercial curfew, the real noise is happening behind the scenes. We’re digging into the fallout for the city’s F&B and retail operators, some of whom are watching 90% of their revenue vanish as the lights go out.

And if you’ve noticed your vocabulary starting to feel a little… old, we’re reviewing a book on how social media brain rot is low-key mogging our offline speech.

First up, the news...

THE BIG STORY TODAY-

📍 The EGX30 and the EGP rallied today following the announcement of a two-week truce between the US and Iran, with the benchmark index closing up 4.1% and the USD trading at EGP 53.27 (for buy) and 53.37 (for sell) at the National Bank of Egypt and Banque Misr, and 53.33-53.43 at CIB.

High hopes? Market optimism sparked a “strong return of foreign investment into debt instruments on the secondary market […] with inflows reaching approximately USD 800 mn today alone,” a banking source tells EnterpriseAM. Momentum is expected to carry into the primary market during tomorrow’s session, as investors look to capitalize on the de-escalation peace dividend, the source added.

The recovery coincides with the CBE’s move to renew a USD 2 bn Kuwaiti deposit due this month — with a preliminary agreement in place — as regional volatility has stalled plans to convert roughly USD 4 bn in Kuwaiti placements into direct equity, a senior banking source tells EnterpriseAM.

^^ We’ll have more details in tomorrow’s edition of EnterpriseAM.

THE BIG STORY ABROAD-

🌐 Market reactions following the two-week US-Iran overnight ceasefire announcement — subject to a “complete, immediate, and safe” re-opening of the Strait of Hormuz — are dominating headlines. Most notably, oil prices plunged, with Brent falling more than 18.0% to near USD 91.2 per barrel and WTI losing more than 20.0% to roughly USD 92.5 per barrel at the time of publication. Gold advanced, climbing as much as 3.0% to USD 4.8k per ounce. The pan-European Stoxx 600 index jumped 4.0% this afternoon.

^^Read more on: Bloomberg, CNBC, and Reuters.

…But it seems the ceasefire was a little short-lived. Saudi Arabia’s East-West oil pipeline — a vital line carrying crude from the Gulf to the Red Sea — was hit in an Iranian attack this afternoon. The pipeline is the only outlet for Saudi crude exports bar the Strait of Hormuz.

^^Read more on: Reuters and Financial Times.

** CATCH UP QUICK on the top stories from today’s EnterpriseAM:

  • The Egyptian Customs Authority rolled out its fully automated export system at Ain Sokhna port, with plans to gradually expand across all ports;
  • The Transport Ministry is offering around 1.9k feddans of land for logistics zones across Sinai in Al Hasana, Baghdad, and Rafah along the strategic Arish-Taba corridor;
  • Egypt is a “triple deficit” economy, “combining fiscal, current account, and energy deficits,” which leaves it highly exposed to the fallout from the war in the region, according to the latest Allianz Economic Outlook 2026-27.

☀️ TOMORROW’S WEATHER- We’re in for another cool and sunny day in Cairo tomorrow, with a high of 25°C and a low of 15°C, according to our favorite weather app.

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AFTER HOURS

Lights out at 9pm — and Cairo’s nightlife economy is scrambling

🔌 Cairo is a city that doesn’t sleep — or at least it wasn’t until about a week ago. While Egypt’s new commercial hours curfew is an energy conservation necessity, it’s an existential crisis for countless restaurants, bars, cafes, and retail destinations that make the bulk of their money after dark.

The plan

A shockwave: The government’s decision to shutter all commercial establishments at 9pm on weekdays and 10pm on Thursdays and Fridays has initially been set for one month starting 28 March, and it serves as part of a broader package of energy conservation steps. Egypt’s fuel import bill which has more than doubled to USD 2.5 bn in March from USD 1.2 bn in January, driven by the fallout from the US-Israeli war on Iran.

The logic is sound, the economic pain is real, and the effect on the street was immediate. No one was sure how all this would play out, whether or not the rules would be strictly enforced, or who would be exempt — it didn’t take long for businesses to find out that this was no joke. After 9pm, Cairo really does go dark. Metal shutters come down, street lights are dimmed, billboards flicker off, and it gets eerily quiet by Egyptian standards.

The execution

The government has made clear that this is not a suggestion. Businesses are being fined, and store managers have been arrested for violations, according to Ahmad Badreldin (LinkedIn), Managing Director of Arkan Palm Developments, which owns Arkan Plaza, one of the largest F&B, hospitality, and retail destinations in Sheikh Zayed. Another source we spoke to described a wedding at an outdoor venue in Sheikh Zayed where authorities arrived at 9pm, and when met with resistance, shut down the DJ and confiscated his equipment.

Hotels and tourism establishments are exempt — but even that line is being drawn narrowly. A patron at Frank & Co., a popular bar that operates as part of a hotel in Maadi, says police forced the outdoor section to close, allowing only indoor service.

The fallout

“It's catastrophic for our business,” says NadimSamy, founder and CEO of Meat Party Foods, which operates Tipsy Camel, a popular restaurant and bar in Maadi. “I make 85-90% of my revenue after 9pm.” Samy says he tested the waters on the first night, staying open past 9pm — at 9:15pm, authorities arrived, cut the power and water, and warned that a repeat offense could mean permanent closure. “It's not just a matter of issuing fines. It’s forced closure.”

It's a similar story at Brass Monkey, a multi-level entertainment and dining destination at U Venues Mall in New Cairo, owned by El Sewedy Group. “Generally 80-90% of Brass Monkey’s revenue comes after 9pm,” says Ahmed ElSewedy, COO of El Sewedy Group. El Sewedy says the venue draws 500-600 people on a typical day — traffic that has now largely evaporated during the curfew window.

To put it bluntly, an entire shift is essentially gone, explains Abou Bakr Shaaban, founder of Babbo’s Eats — a restaurant with locations in Zamalek and Sheikh Zayed. He estimates that closing at 9pm means he is relinquishing 60% of his revenue.

The pivot

Businesses aren’t waiting around — they’re getting creative and adapting fast. Samy is pivoting Tipsy Camel towards mornings, launching a breakfast menu, investing in a coffee brand, hosting weekend brunches, and is even planning to spin off a new concept called Sober Camel. A recent Instagram post invites people to come work from Tipsy on the mandatory work-from-home Sundays. El Sewedy says his team is pushing Brass Monkey’s corporate events — companies can book the venue for events during the workday — and exploring family-friendly brunch programming on weekends.

But pivoting a nightlife culture takes more than a menu change. “Obviously, you're not going to shift the culture of Egypt in one month,” El Sewedy concedes. “People are very resistant to change but I am starting to see some shifts. Our parking garage is now full starting 11am — that was not previously the case.”

Businesses will get some relief this coming weekend: The cabinet has approved extending operating hours to 11pm from Friday, 10 April through Monday, 13 April, covering Coptic Easter and Sham El Nessim. It’s a welcome reprieve, but a short one.

What’s next

The decree is set for review after one month, but few expect the regional energy picture to improve quickly. Badreldin is cautious: “We are still assessing the full impact,” he says, adding that Arkan is exploring ways to cushion the blow for tenants. But he makes a point that several business owners echoed: “Lost revenue from businesses that depend on nighttime traffic also means lost tax revenue for the government.” Service workers who depend on tips, he adds, are seeing their incomes collapse even if salaries are nominally covered.

El Sewedy says layoffs are not in his playbook — “this is not our school” — but acknowledges that if the curfew extends for several months, “it will be a very big hit for commercial and retail.”

The consensus among the business owners we spoke to is clear: nobody is questioning the government’s rationale. Egypt’s energy constraints are real, the war’s trajectory is unpredictable, and as Samy puts it, “we understand that they really have no other option.” But the economic collateral damage — to small businesses, to service workers, to a city whose identity is inseparable from its nights — is mounting by the day, and it’s going to get more and more difficult as the summer months approach and the days get longer.

(** Tap or click the headline above to read this story with all of the links to our background as well as external sources.)

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Under the Lamplight

Ready to out-mog the yungins, unc?

💡 It's so mid tryna catch up with the new skibidi lingo, fr fr. Since the dawn of the internet, slang has made its way into our vocabulary — and, at times, actual dictionaries. In Algospeak, Gen Z American linguist Adam Aleksic dissects how an entirely new online language — one seemingly incomprehensible — has moved beyond online territories and into real life.

What to expect: In under 260 pages, Aleksic holds an analytical lens to language, exploring how and why the internet’s most infamous slang words came to be, with a greater focus on Gen Z and Alpha terms and linguistic mannerisms. Right off the bat, the 25-year-old linguist notes that while internet slang is by no means a new phenomenon, seeing it offline is.

What we liked: Algospeak strikes the perfect balance between humorous and informative. The author keeps it light and entertaining, but retains a concise, educational tone throughout. We found it a breezy read and picked up some interesting facts along the way. Algospeak’s use of historical linguistic parallels deepens the case for how the nature of language is always evolving.

What was missing: We felt at times that the book could have dived deeper into certain aspects of linguistic evolution. The author also at times presented arguments without solid evidence, leaving us with questions.

Our verdict: This is the kind of book you’ll want to pick up if you’ve been having trouble making any sense of the TikToks on your For You page. It’s fun, has a few laughs, and is fairly informative. If you’re looking for a more academic dissection of language, you might want to sit this one out.

WHERE TO FIND IT- You can find the paperback version at Diwan. You can also find the e-book on Amazon.

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Sports

In the Champions League: Barca vs. Atlético + PSG vs. Liverpool

The Champions League action continues tonight with a slate of heavyweight quarterfinal first-leg fixtures.

An all-Spanish affair: FC Barcelona hosts Atlético Madrid at the Spotify Camp Nou. The Blaugrana enter the match under significant fan pressure to reclaim their continental prestige, while Diego Simeone is banking on Atleti’s trademark grit to secure a positive result ahead of the return leg. Kick-off is at 9pm on beIN Sports 2.

A Parisian summit: Liverpool travels to Paris Saint-Germain for a high-stakes encounter. The clash pits the Parisian squad against a Reds side intent on reclaiming its lost European throne. While the historical head-to-head is perfectly balanced — with each side securing three of their six encounters — the statistical edge currently leans in favor of PSG. Kick-off is also at 9pm on beIN Sports 1.


Over in the UEFA Europa League, Portugal’s Sporting Braga faces Spain’s Real Betis in the first leg of the quarterfinals at 6:45pm on beIN Sports 3.


AT HOME- Three fixtures are on our radar tonight:

  • Wadi Degla vs. Pharco — 5pm;
  • Ghazl El Mahalla vs. El Gouna — 8pm;
  • Haras El Hodoud vs. Modern Sport — 8pm.


🥅 ICYMI- Last night’s Champions League quarterfinal openers were packed with surprises. Real Madrid suffered a 1-2 home defeat at the hands of Bayern Munich, while Arsenal secured a crucial 1-0 away victory against Sporting CP in Portugal. Locally, Al Ahly stumbled into a 1-1 draw against Ceramica Cleopatra, bringing their points tally to 41 and maintaining third place in the league standings.

This publication is proudly sponsored by

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Mark Your Calendar

Lace up for BUE’s youth employment run

🏃 BUE hosts run for youth employment: The British University in Egypt (BUE) and Cairo Runners are holding a marathon on Friday, 17 April to raise awareness for youth employment (SDG 8). The event features 5-km and 10-km races and a 2-km walk. Assembly begins at 7am — registration is open via Cairo Runners.

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GO WITH THE FLOW

What the markets are doing on 8 April 2026

The EGX30 rose 4.1% at today’s close on turnover of EGP 11.8 bn (77.2% above the 90-day average). Regional investors were the sole net sellers. The index is up 16.2% YTD.

In the green: Orascom Construction (+8.7%), TMG Holding (+8.1%), and Edita (+7.7%).

In the red: Valmore Holding -EGP (-5.5%), Egypt Aluminum (-5.0%), and Qalaa Holdings (-4.4%).


🗓️ APRIL

7 April - 8 June (Tuesday-Monday): Beyond Van Gogh: The Immersive Experience at District 5 by Marakez in New Cairo.

8 April (Wednesday): Black Theama at CJC 610.

10 April (Friday): The Goats Vol.2 at Theatro Arkan.

10-13 April (Friday-Monday): New Capital Spring Carnival at Green River Park, New Capital.

11 April (Saturday): Burna Boy at Festival Plaza, El Gouna.

11 April (Saturday): Cairo Flea Market at Ghurnata Community Space, Heliopolis.

12 April (Sunday): Backyard Festival: Tamer Hosny and French Montana at Azha Ain El Sokhna.

13 April (Monday): Sham El Nessim.

13 April (Monday): Disco Misr at Reiki Beach, Ain El Sokhna.

13 April (Monday): Sharmoofers at Soho Square, Sharm El Sheikh.

16 April (Thursday): El Leila El Kebira at Theatro Arkan.

16-18 April (Thursday-Saturday): Based on True Events: Memoir Writing with Mai Serhan in Ardi, Dahshur.

17 April (Friday): Run for Youth Employment at The British University in Egypt.

17 April (Friday): Amr Selim at Small Theatre, Cairo Opera House.

17 April (Friday): Tul8te at Al Ittihad Alexandria Club, Alexandria.

23 April (Thursday): Hisham Kharma at Cairo Opera House main hall.

24 April (Friday): Daylight saving time begins.

24 April (Friday): Medhat Saleh at Ewart Memorial Hall, AUC Tahrir Square.

24 April (Friday): Ain Gamal at Al Manara Main Hall.

24 April (Friday): Marwan Pablo at Music Arena in Antoniads, Alexandria.

25 April (Saturday): Sinai Liberation Day.

25 April (Sunday): The Marketers League at The Grand Egyptian Museum.

27 April - 2 May (Monday-Saturday): Alexandria Short Film Festival.

MAY

1 May (Friday): Labor Day.

1-2 May (Friday-Saturday): Cotzl’s Step Into the Light bazaar at Al Horreya Garden, Zamalek.

7-9 May (Thursday-Saturday): Sandbox Festival in El Gouna.

26 May (Tuesday): Arafat’s Day.

26 May (Tuesday): Andrea Bocelli at the City of Arts and Culture in the New Administrative Capital.

27-29 May (Wednesday-Friday): Eid El Adha (TBC).

JUNE

16 June (Tuesday): Islamic New Year.

30 June (Tuesday): June 30th Revolution.

JULY

23 July (Thursday): July 23rd Revolution 1952.

24 July (Friday): Adriatique at the North Coast.

AUGUST

21 August (Friday): Black Coffee at Cubix North Coast.

25 August (Thursday): Prophet Muhammad’s Birthday.

OCTOBER

1-4 October (Thursday-Sunday): She Arts festival across Cairo and Alexandria.

6 October (Tuesday): Armed Forces Day.

24 October (Saturday): Blue 25th Anniversary Tour at New Capital.

NOVEMBER

28 November (Saturday): Shakira at the Pyramids of Giza.

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