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Baby Grok

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WHAT WE’RE TRACKING TONIGHT

Qatar is gearing up to invest USD 4 bn in Egypt’s North Coast

Good afternoon, friends, and congratulations on making it to the halfway mark of a shorter-than-usual workweek. At home, things are on the calmer end, whereas global headlines are dominated by Israel's attack on Gaza and Russia's attack on Ukraine.

THE BIG STORY TODAY-

Qatar is gearing up to invest USD 4 bn in Egypt’s North Coast, Asharq Business reports citing three sources it says are familiar with the matter. The Gulf state is finalizing an agreement to build a 60k feddans tourist city in Alm El Room, packed with resorts, luxury housing, and a yacht marina. The land will be allocated under a usufruct agreement with the Qatar Investment Authority, the sources said.


The National Printing Company is reviving its EGX IPO plans. The company is taking a 10% stake (21.2 mn shares) to market via a secondary offering, split evenly between a public tranche — open to both retail and institutional investors — and a private tranche fully taken up by Saudi investor Omran Mohammed AlOmran, according to its intention to float (ITF) document (pdf). Subscriptions open Sunday, 27 July and close Thursday, 31 July.

ICYMI- The IPO, which was signaled in mid-2023, was put on ice late last month amid geopolitical concerns. It now seems on track for the originally planned 2H 2025 debut.

** We’ll have more on all of the above in tomorrow’s edition of EnterpriseAM Egypt.

THE BIG STORY ABROAD-

Israeli forces entered Deir Al-Balah in Gaza for the first time, killing at least eight people. The assault targeted the southern and eastern parts of the city, where Israeli sources claim Hamas may be holding hostages. Tank shelling hit homes and mosques just a day after evacuation orders were issued, forcing dozens of families to flee toward the coastal areas and near Khan Younis. (Reuters | The Guardian | BBC)

Gaza’s starvation crisis worsens amidst the attacks, with hospitals overwhelmed by cases of severe malnutrition. Gaza’s Health Ministry is reporting at least 86 deaths from hunger since the war began, most of which are children. UN agencies are warning that famine is spreading rapidly as aid trucks remain stuck at the border and food prices continue to skyrocket. Meanwhile, hundreds have been killed trying to access food, and medical staff say they lack resources to treat the growing number of starving civilians. (CNN | Sky News | Al Jazeera)

MEANWHILE- Russia launched overnight air strikes on Kyiv, Ukraine, killing two people and injuring 15 others. The attack — the largest of its kind in recent months — targeted the entryway to a subway station where people were sheltering, as well as a kindergarten, supermarket, and warehouse. The series of Russian drone and missile attacks on the Ukrainian capital comes hours ahead of scheduled talks between the UK and Germany to discuss US President Donald Trump’s plans for NATO members to provide the Ukrainian side with weapons, following failure to obtain a ceasefire from Russia. (Reuters | AP | NYT | CNN)

☀️ TOMORROW’S WEATHER- We’d plan around staying indoors, as temperatures in Cairo are set to peak at 38°C, before cooling down to 24°C. Up north, it’s going to be slightly cooler with a high of 29°C and a low of 26°C, according to our favorite weather app.

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FOR YOUR COMMUTE

Elon Musk says Baby Grok is coming

🤖 Grok’s a father? In the latest push to get AI into the hands of children, Elon Musk says his startup xAI is building a new app dedicated to child-friendly content — called Baby Grok. Musk offered no further details beyond a brief post on X saying “we’re going to make Baby Grok.”

The Grok controversy: The announcement comes just weeks after Musk’s company released Grok 4, a chatbot that quickly drew backlash for parroting antisemitic content and — more recently — for appearing to search X for Musk’s own opinions when asked controversial questions, according to ARS Technica. Researchers testing the model found it prioritized Musk’s posts when answering politically sensitive prompts — a feature xAI has since tried to patch.

Silicon Valley’s next target: Musk’s move adds to a growing — and controversial — trend of AI companies racing to make products for kids. Earlier in May, Google began rolling out its Gemini to children under 13 through its Family Link system, sparking backlash from advocates and safety experts. Parents must opt in, but they’re also required to hand over details like a child’s name and date of birth.

Should children be using generative AI at all? Google says Gemini can help kids with homework, but experts note that chatbots can just as easily confuse or manipulate young users who may not understand they’re interacting with a machine. Groups like UNICEF have warned that exposing children to advanced generative AI without clear guardrails poses serious developmental and psychological risks.

AI models can expose young users to misinformation, harmful stereotypes, and addictive interactions. In the US, companies like Meta and Google have faced scrutiny — and legal action — for collecting data on underage users and exposing them to inappropriate content.

We’ve been here before: In 2021, Meta scrapped plans for Instagram Kids after state attorneys general warned that the platform could be harmful to children. Meanwhile, tech giants like Google, Amazon, and Microsoft have paid mns in fines over violations of federal children’s privacy laws.

And the ambition keeps growing. Meta says AI should be more than a tool — it should be a friend. That vision includes AI-powered chatbots designed to offer companionship, emotional support, and even roleplay romantic relationships. Internal reports show Meta’s own staff have raised alarm over underage users encountering explicit content in these interactions.

The stakes are high: A study by OpenAI and MIT found that some users rely on chatbots like ChatGPT for emotional support, while other platforms like Character.AI have raised concerns about users forming unhealthy attachments to fictional characters or celebrity replicas. Researchers warn that risk is even greater for children.

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Ears to the Ground

What no one tells you about the media industry

👂How much impact does media actually have on our lives? The Media Odyssey, hosted by independent US filmmaker Evan Shapiro and French media maven Marion Ranchet, dissects everything media and marketing, and the hidden intricacies of this massive industry. The podcast combines its hosts’ practical experience in the field with a genuine passion for media in all its forms.

Having just launched in January, the podcast has managed to host in mere months a slew of guests and experts who offer valuable insights for anyone interested in the industry. Each episode tackles a new, stirring topic, from audience trends and marketing tactics all the way to the changes the industry is undergoing day by day. The Media Odyssey also analyzes some of the world’s biggest media events, such as the Cannes Lions International Festival of Creativity.

Think like a content creator: In one particular episode, Shapiro and Ranchet have quite the interesting conversation with Vice President of Digital at BBC Studios Jasmine Dawson, British actor Kiell Smith-Bynoe, and British content creator and Chicken Shop Date host Amelia Dimoldenberg.

Out with the old, in with the new — or not? As hosts and guests converse, they soon notice how intertwined traditional filmmaking, giant streaming services, and modern-day content creation are. As audiences veer more and more towards streaming platforms and social media, the group notes how traditional filmmaking needs to adapt before it's too late. Each guest shares their views on ongoing trends, storytelling techniques, and what communication means in the age of social media.

Passionate about media? Each episode is capped roughly around an hour, and offers a great opportunity for media professionals and media aficionados alike to brush up on their media knowledge and stay up to date with every change happening within the industry. The podcast is both entertaining and educational, and the hosts do a great job at making each episode a fun listening experience.

WHERE TO LISTEN- You can listen to The Media Odyssey on Apple Podcasts | Spotify | Anghami | Pocketcasts | Deezer | Amazon Music | YouTube | YouTube Music.

This publication is proudly sponsored by

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OUT AND ABOUT

The Ragheb Alama concert you won’t want to miss

MARK YOUR CALENDAR-

🎤Keeping us up all night on Saturday, 2 August, Lebanese superstar Ragheb Alama will be performing his hit songs at the Address Beach Resort in Marassi as part of the North Coast resort’s Layali Marassi festival. You can purchase tickets from Ticketsmarché.

HAPPENING THIS WEEK-

Komedy Koshk is back again at CJC 610 tomorrow. Need a laugh (or 610)? Komedy Koshk’s Ali Khalifa, Mohamed Farghaly, Amr Abbasy, and more comedic mavens will be bringing the punchlines — and we’d suggest keeping an open mind. Tickets can be purchased through Ticketsmarché.

Number one is heading up north. Mark your calendars for Friday, 25 July, because Egyptian singer and rapper Mohamed Ramadan will be bringing the beat to the North Coast’s Porto Golf Marina. Ready to join the “Mafia”? You can grab your tickets from Ticketsmarché.

In the mood for a Middle Eastern serenade? Musician Saad El Oud will be performing all sorts of Arabic and Egyptian oud tunes at Theatro Arkan on Friday, 25 July. You can get your tickets from Ticketsmarché.

HAPPENING LATER-

Feel like rocking out? Egyptian rock band Massar Egbari will be taking the stage at Nile University’s El Sawy Culturewheel Theater in Sheikh Zayed on Thursday, 31 July. You can grab your tickets from El Sawy Culturewheel’s website.

Up for a treasure hunt? On Friday, 1 August and Saturday, 2 August, Maadi’s Darb 15 will be hosting a garage sale brimming with fashion pieces looking for a new home. The sale will run from 12pm to 10pm on both days, and we’d suggest getting there fast if you plan on digging for gold.

Hussein Al Jassmi, Disco Misr, and Ahmed Saad will be performing back to back at Seashore by Hyde Park on Friday, 8 August. If you just so happen to be enjoying the weather on the North Coast that weekend, we’d suggest heading on over to Ticketsmarché to secure your spot for a concert you likely won’t be forgetting any time soon.

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GO WITH THE FLOW

What the markets are doing on 21 July 2025

The EGX30 rose 0.2% at today’s close on turnover of EGP 5.2 bn (3.3% above the 90-day average). Local investors were the sole net buyers. The index is up 14.8% YTD.

In the green: Edita (+4.1%), Ibnsina Pharma (+3.3%), and Fawry (+2.9%).

In the red: Qalaa Holdings (-4.0%), GB Corp (-3.5%), and Abou Qir Fertilizers (-2.2%).


📅 JULY

7-21 July (Monday - Monday): Bibliotheca Alexandrina’s book fair.

22 July (Tuesday): Komedy Koshk at CJC 610.

23 July (Wednesday): Revolution Day.

24 July (Thursday): Official holiday for Revolution Day.

25 July (Friday): Saad El Oud at Theatro Arkan.

25 July (Friday): Mohamed Ramadan at Porto Golf Marina.

26 July (Saturday): Open water festival at Ghazala Bay.

26 July (Saturday): Nancy Ajram and Hakim at The Address Beach Resort.

31 July (Thursday): Massar Egbari at El Sawy Culturewheel Theatre, Nile University.

AUGUST

1 August (Friday): The Martinez Brothers at Sol Beach.

1 August (Friday): Amr Diab at U Arenas.

1-2 August (Friday - Saturday): Garage sale at Darb 15.

2 August (Saturday): Ragheb Alama at The Address Beach Resort.

6-30 August (Wednesday - Saturday): Egypt Sculpture Symposium at New Alamein.

7 August (Thursday): Peggy Gou at D-Bay.

8 August (Friday): Hussein Al Jassmi, Disco Misr, and Ahmed Saad at Seashore.

8 August (Friday): &ME at Sol Beach.

8 August (Friday): All Day I Dream at ESCĀ Beach Club.

15 August (Friday): Marwan Pablo and Lege-cy at U Arena.

SEPTEMBER

4 September (Thursday): Al Mawlid Al Nabawi.

OCTOBER

6 October (Monday): Armed forces day.

7 October (Tuesday): Enterprise Egypt Forum 2025.

15 October (Wednesday): Scorpions concert at New Capital.

16-24 October (Thursday-Friday): Gouna Film Festival.

30 October - 22 November (Thursday-Saturday): Forever is Now at the Great Pyramids of Giza.

DECEMBER

19 December (Friday): DJ Tiësto at the Giza Plateau.

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