Diversity and inclusion are crucial in both the workplace and the community. In honor of International Day of People with Disabilities (PWDs), Vodafone Egypt highlights their initiatives that empower individuals with disabilities, demonstrating its commitment as a market leader.

In partnership with Helm, Vodafone Egypt, as the strategic partner, just launched the “Unity Cup”, the first inclusive football tournament in the MENA region, to break barriers for people with disabilities (PWDs). Vodafone competed with two teams made up of employees with and without disabilities against 20 other participating companies. Vodafone Egypt’s team placed second in goalball and third in pan-disability football.

Earlier this year, it also introduced LEAP, Egypt’s first two-year graduate program for PWDs in the private sector. Currently, Vodafone Egypt's PWD employment rate is at 5%.

Vodafone Egypt's AI Assistive Tools Hackathon is the first event of its kind for people with disabilities (PWDs) in Egypt’s private sector. The strategic goal of the hackathon, which has run for two editions so far, is to develop technology that empowers PWDs in the workplace by enhancing technological accessibility and work opportunities.

Committed to uplifting the Egyptian market and empowering the community of PWDs in Egypt, Vodafone Egypt forged an impactful partnership with Ain Shams University in 2024 to collaborate with its center for disabled students. This alliance will offer transformative training and dynamic internship opportunities aimed at enhancing the employability of PWDs in Egypt.

As a market leader in empowering people with disabilities (PWDs), Vodafone Egypt has been recognized with multiple prestigious accolades. In 2024, Vodafone Egypt was named the Gold Winner for Excellence in Diversity & Inclusion at the SHRM MENA Star Awards, marking two consecutive years of receiving this top honor. Vodafone Egypt also earned the Silver Award for Health and Well-being, reflecting dedication to creating supportive environments for all. At the 2024 International Customer Experience Awards (ICXA), Vodafone’s tailored Call Center for the Deaf and Hard of Hearing was celebrated with the Best Customer-Centric Culture Award, reinforcing its commitment to accessibility and equal experiences for all customers.

In 2016, Vodafone Egypt proudly launched the Deaf and Hard of Hearing Call Center, for the first time. Since then, its impact has grown immensely, with a customer base reaching thousands today. Additionally, it took the initiative of organizing awareness sessions on sign language to empower school students, sharing Vodafone Egypt’s expertise in serving the deaf and mute community.

Today, Vodafone Egypt celebrates a 50% accessibility rate for PWDs at its retail stores, with each governorate boasting at least one accessible location. With over 200 trained employees in sign language across its 112 stores, Vodafone Egypt exemplifies its commitment to inclusivity.

Vodafone Egypt’s mission is to ensure that no one is left behind by fostering a culture of diversity, inclusion, and empowerment through positive impactful initiatives.

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