INFRASTRUCTURE-

Telecom Egypt will implement a subsea cable linking Africa, Asia, and Europe as part of an international consortium that includes UAE-headquartered Zain Omantel International, Hong Kong-based PCCW, and Italian outfit Sparkle under an MoU inked between the four parties, according to a joint press release (pdf).

The details: The Asia-Africa-Europe-2 (AAE-2) subsea cable system will connect Hong Kong and Singapore to Italy while “traversing secure and high-capacity terrestrial corridors across Thailand, the Arabian Peninsula and Egypt.” It will also include extensions to additional key destinations. The AAE-2 cable — building on the AAE-1 subsea link — is set to deliver “unprecedented capacity” across the three continents while supporting demand for cloud services, content delivery, and digital transformation projects.

SPORTS-

Real estate developer Madinet Masr is set to open the first branch of its EGP 2 bn KlubKayan sports club at its Taj City development in New Cairo by the end of 2026, CEO Abdallah Sallam told Al Borsa. The company has already broken ground on the branch and plans to open another in its Sarai development by the end of 2027.

REMEMBER- Operated by sports clubs management company Blue Ribbon, Klub Kayan will be connected to Taj City’s Lemania Swiss International School in an integrated project — called Project Kayan — that brings sports and education under one roof.

EXPANSION-

Public policy advisory firm Moharram & Partners has opened a new Istanbul hub as part of its plans to grow its presence across the Middle East, Africa, and now the broader Eurasian region, the firm said on its website and in a separate statement seen by EnterpriseAM. The new office was launched through a strategic partnership with Turkish consultancy Ussal Consultancy, and aims to serve both Turkish businesses expanding into the Middle East and Africa, and multinationals operating in Turkey, while also facilitating cross-border investment flows and regional policy dialogue.

What they said: “This marks a pivotal step in our regional growth strategy,” said Chairman Mostafa Moharram. “Partnering with Ussal Consultancy allows us to tap into deep local expertise in Turkey while extending our integrated public affairs and strategic communications services to a broader client base.”

HOSPITALITY-

The government is planning to add 19k hotel rooms to the country’s total capacity this year to meet rising demand, Tourism Minister Sherif Fathy said during a meeting with Prime Minister Moustafa Madbouly earlier this week. The ministry is setting up a unit to monitor and catalogue investment prospects, he added.

DATA POINT- Egypt added 7.2k hotel rooms to its total capacity last year, Fathy said.