Moroccan multinational outsourcing player Intelcia has inaugurated a new regional headquarters in Sheikh Zayed, less than two years after entering the Egyptian market. The move reflects the company’s long-term commitment to Egypt as a global hub for high-value outsourcing services, local talent development, and job creation, CEO Karim Bernoussi told EnterpriseAM at the opening ceremony yesterday. The new HQ is expected to create 1.3k direct jobs, the company said in a statement (pdf).
REMEMBER- Intelcia launched operations in Egypt in June 2023 with offices in Cairo and Alexandria.
Why Egypt? The talent pool, for one. Egypt’s large pool of skilled CIT workers is a key driver of the country’s global competitiveness in outsourcing, CIT Minister Amr Talaat said at the event. The country produces more than 750k graduates annually, and the government is investing in skilling them to meet global outsourcing demand, he added.
The company also sees Egypt as a gateway to global markets. “Egypt is the best place to launch operations in the region,” Bernoussi said, citing the country’s unique multilingual talent — particularly English — and favorable cost structure compared to other African markets. Intelcia is leveraging local talent to serve clients in the US, UK, Colombia, and the Gulf, according to Bernoussi. The company doubled its Egypt revenues y-o-y in 2024, delivering services in seven languages to clients in North America, Europe, and the GCC, according to Mohamed Slimani, Intelcia’s CEO for the Americas and English-speaking markets.
Intelcia plans to double its local headcount to 4k employees by 2026, Bernoussi said. In addition to growing its customer relationship management services, the company also wants to expand into IT outsourcing for both the domestic and export markets, hiring engineers and later branching into business process outsourcing, consulting, according to Bernoussi.
The company will also open up more local offices to help house the new employees, with plans in the works to add two more in Alexandria and Cairo by 2026. It is also studying potential expansion into the new administrative capital and Mansoura, Bernoussi added, as part of its long-term strategy to serve multiple markets from Egypt by tapping into the country’s strategic location and talent pool.
DATA POINT- The number of outsourcing companies operating out of Egypt has increased 181.3% over the last three years, with the number of companies now standing at 180, Prime Minister Moustafa Madbouly said in a presser in February. This is good news for the government, which wants to see digital exports bring in USD 9 bn into the economy annually as of 2026 and then up to USD 13 bn by 2030.