Egyptian edtech startup Farid secures USD 250k in pre-seed round from Saudi businesswoman Amal bint Abdulaziz Al-Ajlan, according to a press release (pdf). The funding will help the company expand its platform, develop new content, recruit employees and trainers, and expand into Saudi Arabia and the UAE.

Farid? Founded earlier this year by Mahmoud Hussein, Farid is the region’s first platform to provide “direct, one-on-one sessions for character building and mental health support for Arab children aged 3 to 18 years.” It also offers training for youth and graduates to become certified trainers in Farid’s methodology.

What’s next for Farid? The startup is looking to add workshops and introduce new curricula that “enhance children’s personal skills, nurture their talents, and support their mental health to prepare them confidently for future challenges.” It aims to increase its number of users to 20k over the coming two years.