Egypt Edition 
UAE 
Saudi Edition 
MENA <> India Corridor 
Logistics (MENA) 
Climate (MENA) 
Share
Read Full Issue 
In February 2024, The American University of Cairo (AUC) School of Business kicked off a strategic partnership with Beltone Holding. As part of this collaboration, AUC School of Business Executive Education joins forces with Beltone Academy, the educational arm of Beltone Holding.
In its 1Q 2024 earnings, Beltone reported an 812% y-o-y boost in operating revenue, recording a whopping EGP 1.33 bn. This propels Beltone Holding to the forefront of the fastest-growing financial businesses in the Egyptian market. Meanwhile, the AUC School of Business Executive Education (ExecEd) shines with its academic and professional excellence, consistently ranked among the world’s top business schools and recognized by the Financial Times (FT).
The strategic partnership aims to support students and professionals, achieving a dynamic and multifaceted impact on both fronts. The program wields the academic expertise of instructors at ExecEd, allowing Beltone’s employees to enrich their professional capabilities through a rigorous academic program. The intricately customized programs offered by the ExecEd team highlight their focus on dynamism and agility, featuring market-centric modules that prioritize market needs and trends in classroom learning.
Olfat Amer, head of Beltone Academy, emphasizes, “We collaborated with AUC School of Business because it is one of the best business schools in the region. The ExecEd team, in particular, is agile and robust – one of the main reasons that attracted us to work with the school.”
The collaboration with ExecEd kicked off in July with a credit course comprising 11 modules focusing on numerous financial aspects ranging from the most basic principles of accounting to the complexities of writing a credit proposal. This approach ensures that by the end of the program, participants have engaged in real-life case studies that thoroughly apply all aspects of credit assessment. The modules comprise 186 training hours. Currently, 20 Beltone employees are enrolled, and upon completion, they will receive a professional certificate from ExecEd.
At Beltone Academy, both undergraduate and postgraduate students gain firsthand experience of Beltone Holding’s work culture through hands-on training opportunities. This blend of academia and practical experience, allows students to grasp the robust working environment at Beltone and apply their academic knowledge in real-world settings. As Maha Mourad, dean for undergraduate studies and administration at the School of Business, notes, “By offering our undergraduates the chance to work alongside Beltone’s seasoned professionals, we’re not just enhancing their learning — we’re helping to sculpt the financial problem-solvers and innovators of tomorrow.”
The partnership between Beltone Holding and AUC School of Business represents a comprehensive blend of intellectual and practical experiences. This cooperation falls in line with the schools’ goal to prepare both students and professionals for the dynamic nature of the ever-evolving job market. Mohamed Abdel Salam, executive director of AUC School of Business ExecEd states, “Our alliance with Beltone is built on a shared vision of creating an agile and knowledgeable workforce. We aim to offer a transformative educational experience that extends professional growth far beyond the classroom.”
