The Potcast Productions concludes early financing round: Local podcast production startup The Potcast Productions Company (TPP) has concluded an early financing round that will enable its regional expansion, beginning with Saudi Arabia and the UAE, the company said in a press release (pdf).

TPP secured the funding through Shark Tank Egypt’s second season, where the company’s founders pitched their startup and Dina Ghabbour (bio) — one of the investors on the show — offered them EGP 6 mn in funding in return for a 20% stake in the company (watch, runtime: 29:05). The statement didn’t disclose the final details of the agreement, the value and stake sold and company representatives refused to share the details when Enterprise reached out yesterday.

What TPP does: The company has so far created 15 different podcast programs that span across a number of genres including comedy, crime, mental health, and news. It also offers marketing services for content creators to help them generate higher earnings.

What they said: “The podcast industry is experiencing significant growth as a versatile platform for education and entertainment, attracting a global audience with its content — thanks to its rapid expansion on both a global and regional scale,” CEO Islam Adel said.

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