Car dealers that don’t comply with new rules to the government says will prevent price gouging will be slapped with fines of up to EGP 2 mn, according to a decision by the Consumer Protection Authority printed in the Official Gazette. Starting 15 November, dealers will be required to clearly display the full price of the vehicle (including tax) with a sticker on the windshield, a requirement being introduced by the watchdog to prevent them from overcharging customers. Failing to do so will result in a fine equivalent to double the value of the vehicle in question up to a maximum of EGP 2 mn.