Ibnsina agrees with Novartis to begin distributing Alcon products in Egypt

Ibnsina to distribute Novartis’ Alcon products in Egypt: Ibnsina Pharma will distribute global eye care product manufacturer Novartis’ Alcon’s products in Egypt, according to a company statement (pdf). The newly inked agreement lends further credence to the argument “that exclusivity is dying in the pharma market,” Ibnsina Co-CEO Omar Abdel Gawad says. As the fastest growing distributor in Egypt, suppliers who want to grow at or above the market growth rate, have to contract with Ibnsina Pharma to achieve their targets.”