Palm Hills Developments (PHD) launched this week phase one of its 3,000-feddan West Cairo megaproject Badya, set to be established in partnership with the New Urban Communities Authority (NUCA), according to CEO Yassin Mansour. The company will break ground on the 6 October City residential project in 1Q2019, with initial development expected to rake in revenues of EGP 3.25 bn. The project is anticipated to see sales reach EGP 470 bn in total over 12 years. PHD also signed an agreement with American tech company IBM to develop Badya as Egypt’s first smart city, says Mansour.

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