Pluckk, a Mumbai-based agri startup, has raised INR 1 bn (USD 10.8 mn) fresh capital from Dubai-based venture capital firm Euro Gulf Investment, Economic Times reports. The transaction was an all-equity round, taking the Emirati firm’s total funding in Plucck to USD 26 mn.
Growth and expansion plans: Pluckk uses computer vision for farm-level quality checks and AI for demand forecasting and pricing. The company will deploy capital toward product innovation, technology upgrades and geographic expansion. It plans to enter international markets, including the UAE and UK, targeting demand for clean-label Indian food products, while deepening its presence in tier 2 and tier 3 cities in India.