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More IPOs + football privatization incoming

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WHAT WE’RE TRACKING TODAY

THIS MORNING: Sports Ministry kicks off tender process for Al Najma + Al Okhdood

Good morning, ladies and gents, and welcome to a meaty issue with which we’re rounding out the week — and the last days of summer vacation for many students. Public across 11 regions will be back in session next Sunday, while kids in Makkah, Madinah, and Jeddah will follow suit the following Sunday. Some schools already began their academic year earlier this week.

Leading our news well this morning is the latest from Dar Al Majed’s IPO, which closed its retail offering with a 2.8x oversubscription rate, following blockbuster demand for its institutional tranche.


WEATHER- Thunderstorms and heavy rain are forecast to persist over Jazan, Asir, Al Baha, and Makkah through next Monday, with light to moderate showers expected in Madinah, Najran, Riyadh, and the Eastern Province by mid-week. Riyadh will see a high of 43°C and a low of 32°C today, and Jeddah’s mercury will go as high as 37°C and as low as 33°C. Makkah will see a 39°C high and 32°C low, while Madinah will see a 43°C high and 30°C low.

PSAs-

#1- Businesses subject to VAT with more than SAR 40 mn in annual revenues have until Sunday, 31 August to file their July tax returns, the Zakat, Tax, and Customs Authority said in a statement yesterday. Late submissions may incur fines ranging from 5-25% of the declared taxes.

#2- Pilgrims from outside the Kingdom can now apply for Umrah visas and book related services online through the new Nusuk Umrah platform, state news agency SPA reported yesterday. The service allows applicants to choose full packages or individual options such as accommodation, transport, and enrichment tours — all available in seven languages with multiple payment methods.

WATCH THIS SPACE-

#1- Investors have until Wednesday, 17 September to file expressions of interest and requests for qualification to buy Al Najma and Al Okhdood clubs, according to a post on X. The tender is being managed by the Sports Ministry and the National Center for Privatization & PPP.

Background: This offering is part of the second phase of a football privatization program which was announced in December 2023 in a bid to drum up investment in the industry. Al Najma was expected to be part of the second batch of this wave, but now seems to have joined the first round of offerings. The Sports Ministry was said to be looking to raise some SAR 1.8 bn (c. USD 480 mn) annually from this wave of privatization, which includes 14 clubs in total.


#2- Mutlaq Al Ghowairi mulls 2026 IPO: Riyadh-based contractor Mutlaq Al GhowairiContracting is considering a Tadawul IPO as early as next year, seeking to capitalize on the Kingdom’s busy pipeline of water and infrastructure projects, Bloomberg reports, citing people it says are familiar with the matter. The potential listing could value the company at SAR 12-15 bn. Moelis & Co. is said to act as the financial advisor on the potential transaction, while Al Rajhi Capital will arrange, with more banks expected to be lined up, the business news service said.

Adding to an already crowded pipeline: Marketing Home Group’s retail subscription closed yesterday, while Dar Al Majed Real Estate (Almajdiah) kicked off its retail tranche a week ago after its institutional book was 107x oversubscribed.

Zooming out: Riyadh continued to dominate the regional IPO charts, accounting for 13 of the14 IPOs inthe region in 2Q 2025. Proceeds from Saudi IPOs accounted for USD 1.9 bn of the total USD 2.5 bn raised across the region during the quarter. Leading the pack in KSA and the region in terms of amount raised was Flynas ’ entrance to Tadawul, which saw it raise USD 1.1 bn — accounting for 44.2% of 2Q proceeds for the whole region.


#3- Egypt Kuwait Holding plans Saudi gas expansion: EGX-listed investment firm EgyptKuwait Holding is gearing up to kick off a SAR 60 mn project to supply gas to the Dammam Third Industrial Zone after it secured the required license, Managing Director John Rokk told Asharq Business on Tuesday (watch, runtime: 7:49). The project, which was first announced in March, is expected to serve around 30 clients by year-end and expand into more zones in the future, Rokk said.


#4- The National Water Company (NWC) is expected to award the EPC contract for phase one of the Al Sar Main Water Pipeline project in Taif in 4Q 2025, Zawya reported yesterday, citing a source it said is in the know. The company issued its tender on 10 July and received bids until 4 August, with the project scheduled for completion in 3Q 2027, the source said. The project covers installing main transmission lines and pumping stations from the City Gate reservoir to the operational reservoir in Al Sar.

DATA POINTS-

#1- The Industry and Mineral Resources Ministry issued over 234.6k certificates of origin in 1H 2025, it said on X. This included 42k certificates issued in January, 38.8k in February, 37.7k in March, 38.2k in April, 40.8k in May, and 37.1k in June.

#2- The Human Resources Development Fund helped employ 267k Saudi citizens in the private sector during 1H 2025, up 74% y-o-y, it reported on X. The fund allocated SAR 3.8 bn in its training, empowerment, and guidance programs over the period, which benefited some 1.5 mn people. Meanwhile, more than 136k establishments benefited from the fund’s services, with a growth rate of 36% — 94% of which is small, medium, and micro enterprises.

#3- The SaudiFund for Development (SFD) poured over SAR 3.7 bn in 17 development loan agreements with 13 countries during FY 2024, state news agency SPA reported on Tuesday, citing the SFD 2024 Annual Report.

The breakdown: The financing includes SAR 337.5 mn for two loans in Africa, over SAR 1.1 bn for five loans in Asia and the Pacific, SAR 821.8 mn for four loans in Europe, and SAR 1.4 bn for six loans in Latin America and the Caribbean. The 2024 agreements saw the SDF expand into five new countries, including Saint Kitts and Nevis, El Salvador, Nicaragua, Dominica, and Serbia.

By sector: The social infrastructure sector took the lion’s share, amounting to SAR 1.2 bn of total funding, followed by energy (SAR 1.1 bn), transportation and communication (SAR 994.3 mn), healthcare (SAR 705 mn), and education (SAR 450 mn).

OIL WATCH-

Saudi Arabia’s crude exports dipped to 6.14 mn bbl / d in June, down from 6.19 mn bbl / d in May and marking the lowest in three months, Reuters reports, citing Joint Organizations Data Initiative (JODI) figures. Crude exports for June were previously estimated to be around 6.36 mn bbl / d.

The drop in shipments came despite higher crude output, which rose to 9.75 mn bbl / d in June from 9.18 mn bbl / d in May. Domestic refinery intake edged down slightly to 2.7 mn bbl / d from 2.72 mn bbl / d a month earlier, while direct crude burning jumped by 185k bbl / d to 674k bbl / d.

REMEMBER- Opec+ members have been steadily raising production since April, starting with 138k bbl / d increase, followed by larger-than-planned hikes of 411k bbl / d in May, June, and July. The group raised output by 548k bbl / d in August and has set a 547k bbl / d increase for September.

SPORTS-

Al Ahli defeats Al Qadsiah and qualifies for Saudi Super Cup final: Al Ahli FC cruised into the Saudi Super Cup final with a 5-1 victory over Al Qadsiah FC 5-1 in Hong Kong yesterday, Saudi Gazette reported yesterday. Down to 10 after Al Qadsiah’s Christopher Bonsu Baah received a red card in the 42nd minute, the match dynamics changed with a brace from Franck Kessié, a penalty from Ivan Toney, a goal from French winger Enzo Millot, and an own goal from Al Qadsiah’s captain Nacho Fernández sealed the win.

Keep an eye out for the champion, as Al Ahli is set to play against Al Nassr FC on Saturday, 23 August, competing for the title. Al Nassr secured a place in the final after beating Al Ittihad on Tuesday.


Al Ahli is in talks to sign Argentine midfielder Exequiel Palacios from Bayer Leverkusen for around EUR 45 mn, Asharq Alawsat reported on Tuesday. Palacios — a key player for his club and Argentina’s 2022 World Cup team — would boost Al Ahli’s midfield as advised by coach Matthias Jaissle ahead of upcoming competitions.

Al Diriyah FC is reportedly aiming to sign Moroccan Amine Harit under the leadership of its French coach Sabri Lamouchi in the next few days, Asharq Alawsat reports. The 27-year-old permanently joined Ligue 1 side Olympique de Marseille in 2023, after he had joined the club in 2021 under a loan contract from German club Schalke 04.

ICYMI- Last month, Al Diriyah FC signed French former Nice striker Gaëtan Laborde, a move supporting the club’s goals for the upcoming season.

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THE BIG STORY ABROAD-

The international business press has a small handful of stories that are leading the conversation this morning, including a rundown of the minutes from the US Federal Reserve’s last Federal Open Market Committee meeting.

Federal Reserve policymakers are equally concerned about the twin risks of rising inflation and falling employment levels, but ultimately decided that inflation is the greater risk of the two, the minutes from its July meeting indicate. The meeting came two days before the Labor Department released data showing the unemployment rate rose in July, followed by a revision to employment estimates that has undermined the notion that the US’ job market remains strong. (CNBC | Reuters | Bloomberg)

Meta is reportedly freezing hiring in its AI division as the company reorganizes the division’s structure, the Wall Street Journal reports. The freeze, which came into effect last week, comes after Meta hired more than 50 employees for its AI efforts, fueling some concern over the cost of its superintelligence buildout.

REGIONALLY- Israel is stepping up its offensive in Gaza, confirming yesterday that it has “begun the preliminary operations and the first stages of the attack on Gaza City.” The Israeli army is now “holding the outskirts of Gaza City,” marking a step towards implementing a widely criticized plan to take over the city. This came as Israel called on 60k reserve troops to join the war, even as it is considering its response to the latest ceasefire proposal. (Reuters | Bloomberg)

CIRCLE YOUR CALENDAR-

Franchise Go Forum will be held between 26-28 August in Riyadh’s Siraj Convention Center to support entrepreneurs entering the franchising sector. The event will feature panel discussions with local and international experts, an exhibition connecting participants with franchisors, training workshops, and one-on-one advisory sessions.

This publication is proudly sponsored by

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IPO WATCH

Almajdiah’s retail offering closes 2.8x oversubscribed, with SAR 701 mn in total demand

Dar Al Majed’s (Almajdiah) retail offering was 2.8x oversubscribed, with 307k investors subscribing at SAR 14 per share for total demand to land at SAR 701 mn, according to a filing to Tadawul. This comes a couple of weeks after the property developer pulled in a massive SAR 135 bn in orders for its institutional offering, which was 107x oversubscribed within hours of opening. Final allocations were made yesterday. We reported earlier that the company landed Sinad Holding as a cornerstone investor late last month with a 2.2% stake.

Proceeds + market cap: Selling shareholders are set to rake in SAR 1.26 bn in proceeds from the sale of 90 mn shares, a 30% stake of the company. The final price would also give Almajdiah a market cap of SAR 4.2 bn at listing.

ADVISORS– Saudi Fransi Capital is quarterbacking the transaction as financial advisor, lead manager, underwriter, and bookrunner, while Baker McKenzie is providing counsel. PwC is acting as financial due diligence advisor, while Colliers is serving as market consultant.

Receiving agents include our friends at EFG Hermes KSA, Al Rajhi Capital, SAB Invest, Alinma Capital, Riyad Capital, Aljazira Capital, Alisthimar Capital, ANB Capital, SNB Capital, Derayah Financial, Yaqeen Capital, Alkhabeer Capital, and Sahm, among others.

Zooming out: The Kingdom remained the region’s IPO powerhouse in 1H, accounting for the lion’s share with USD 2.8 bn raised across 22 offerings — a 36% y-o-y increase in value in the first six months of the year — representing 85% of total GCC IPO proceeds.

ALSO IN THE PIPELINE-

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DEBT WATCH

FinMin wraps up SAR 5.3 bn August sukuk issuance

The Finance Ministry closed its SAR 5.31 bn domestic sukuk offering for August 2025, according to a statement from the National Debt Management Center. The issuance comes under the government’s SAR-denominated sukuk program.

The issuance was structured in four tranches:

  • A four-year tranche of SAR 755 mn;
  • A seven-year tranche of SAR 465 mn;
  • An 11-year tranche of SAR 1.12 bn;
  • A 14-year tranche of SAR 2.97 bn.

The debt status: The kingdom’s total public debt stood at SAR 1.39 tn at the end of the 2Q 2025, with domestic debt amounting to SAR 871.3 bn and external debt reaching SAR 515.1 bn. Saudi Arabia’s total public debt is expected to close the year at around 30% of GDP, EFG Hermes said earlier in a research note seen by EnterpriseAM.

(** Tap or click the headline above to read this story with all of the links to our background and outside sources.)

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ENERGY

Acwa Power kicks off commercial operations in three projects, connecting 2.8 GW of clean energy to the grid

Acwa Power kicked off commercial operations for some 2.8 GW of solar energy from three of its projects in Saudi Arabia, according to Tadawul filings here, here, and here.

(** Tap or click the headline above to read this story with all of the links to our background and outside sources.)

The details: The company was granted a second commercial operations certificate for the remaining 365 MW of capacity at the 1.1 GW Saad 2 solar plant, bringing it to full capacity. It also received a certificate for initial operations at the 1.42 GW Al Kahfa solar plant, and one for an initial 1 GW from the 2 GW ArRass 2 plant.

Background: Acwa drew a USD 2.3 bn loan last year to finance the projects in which it holds a 50.1% stake, while PIF-backed Badeel owns the remaining 49.9%. The renewables push comes under the Kingdom’s National Renewable Energy Program, which aims to phase out oil burning to reach a 50/50 mix of renewables and gas by 2030.

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STARTUP WATCH

Gathern secures SAR 270 mn in series B funding as it gears up for Tadawul listing

Homegrown alternative hospitality platform Gathern raised SAR 270 mn in a series B funding round led by PIF-owned Sanabil Investments, it said on LinkedIn yesterday. The round — which saw participation from STV, Nuwa Capital, Pinnacle, and Endeavor — boosted the company’s value to over SAR 1 bn.

Use of proceeds: Gathern plans to use the funding to expand locally and regionally, attract more international visitors, support long-term stays, invest in tech infrastructure, enhance user experience with AI, and grow its network of local hosts, while it prepares for its planned listing on the Saudi Exchange.

(** Tap or click the headline above to read this story with all of the links to our background and outside sources.)

About Gathern: Founded by Latifah Altamimi (LinkedIn) and Eman Alsuwailem (LinkedIn), the platform operates 72k units and has more than 5 mn registered users from 150 nationalities. It has paid out over SAR 2 bn to 33k Saudi hosts and currently controls 44% of the national market share in alternative hospitality, with a 53% market share in Riyadh.

IN OTHER STARTUP NEWS-

Riyadh-based game developer Starvania Studio secured USD 1.1 mn in a funding round led by Merak Capital and Impact46, according to a statement published yesterday.

Where’s the money going? Starvania will use the proceeds to accelerate its growth through developing high-quality, imaginative games for console and PC, improving operational infrastructure and production pipelines and attracting local talent.

About Starvania Studio: Founded in 2022 by Meaad Aflah (LinkedIn) and Muslih Alzahrani (LinkedIn), the company creates fantasy-rich indie games such as its award-winning indie games Bahamut and the Waqwaq Tree.

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KUDOS

13 Saudi universities make it to the top 1k in the 2025 Academic Ranking of World Universities

Shanghai Ranking’s 2025 Academic Ranking of World Universities was out last Friday featuring 13 Saudi Universities of the top 1k globally. King Saud University led the national list in the 101-150 global range, followed by King Abdullah University of Science and Technology (201-300), and Princess Nourah bint Abdulrahman University (301-400).

ALSO IN THE TOP 1K- Other universities that made it on the list include King Khalid University, King Abdulaziz University, Taif University, King Fahd University of Petroleum and Minerals, Prince Sattam Bin Abdulaziz University, King Faisal University, Qassim University, Al Imam Mohammad Ibn Saud Islamic University, Jazan University, and Umm Al Qura University.

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The Saudi Commission for Health Specialties (SCFHS) received two gold awards at the Brandon Hall Group HCM Excellence Awards, state news agency SPA reported on Monday. The SCFHS received the awards for its mentoring program and impact measurement approach under the leadership development category. SCFHS was recognized for launching development initiatives, empowering healthcare leaders, promoting workplace innovation, and creating world-class leadership.

King Salman Humanitarian Aid and Relief Center (KSrelief) is the first Saudi entity to obtain the ISO 8000-1:2022 for its data quality management, state news agency SPA reported yesterday

The General Authority of Civil Aviation received the International Environmental Management Certification (ISO 14001:2015), it said in a post on X on Sunday. The certification acquisition is part of Gaca’s Civil Aviation Environmental Sustainability Program, which aims to guide the aviation sector in implementing environmental initiatives, coordinating sustainability efforts, and monitoring progress through performance indicators.

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ALSO ON OUR RADAR

Riyadh to overhaul local roads under SAR 245 mn development push

INFRASTRUCTURE-

The Riyadh Municipality broke ground on 14 projects worth SAR 245 mn to upgrade roads throughout the capital, it said on X this week. The projects cover roads in high and medium-density neighborhoods and unpaved roads, focusing on improving traffic safety, creating access points to new areas, and reducing dust and water pooling.

(** Tap or click the headline above to read this story with all of the links to our background and outside sources.)

REAL ESTATE-

GIB Capital will manage Al Wouroud 2 Fund, a private real estate fund with over SAR 1.5 bn in investments located in Taif on a 1.4 mn sqm area, it said in a statement yesterday. The fund will include residential, commercial, and tourist areas.

EXPANSION-

Saudi-China Noor technology JV launches: Advance International for Telecommunicationsand Information Technology (Aictec) finalized the establishment of its joint venture with China’s ZKTeco, Noor Technology Company, following their earlier MoU in May, it said in a disclosure to Tadawul yesterday.

The details: The new company, with a capital of SAR 5.6 mn — 60% owned by ZKTeco and 40% by Aictec — will set up a factory in the Kingdom to manufacture security inspection gates, vehicle and pedestrian access control systems, and advanced technology solutions for local and Middle East markets.

AVIATION-

The General Authority of Civil Aviation authorized VistaaJet to run domestic flights, making it the first international private jet operator allowed to do so since cabotage restrictions were lifted in May, it said in a statement yesterday. VistaJet previously only operated in the Kingdom through international routes.

BACKGROUND- KSA anticipated strong foreign investor demand for the private jet industry and has been looking to cater to the growing interest, The National reported. Bringing in foreign private jets is also set to boost Gaca’s goal of increasing the sector’s contribution to GDP to SAR 7.8 bn (c. USD 2.1 bn).

LOCALIZATION-

The Public Investment Fund (PIF) launched the Azm program to train and hire local talent for its projects and portfolio companies, it said on X on Monday. The program will focus on linking training to jobs, developing tailored programs for market needs, and offering specialized training for PIF staff, Al Arabiya reports. It was launched in partnership with Roshn Group, the Human Resources and Development Fund, the Technical and Vocational Training Corporation, and Colleges of Excellence.

DEBT WATCH-

Perfect Presentation for Commercial Services Company (2P) secured an additional SAR 135 mn shariah-compliant credit facility from Arab National Bank, it said in a Tadawul disclosure yesterday. Valid until 20 August 2026, 2P will allocate the funding in awarding new projects in addition to issuing letters of guarantees, letters of credit and invoice financing.

Debt spree? The company renewed earlier in August a SAR 95 mn shariah-compliant facility with the National Bank of Bahrain, and a SAR 330 mn shariah-compliant loan from Riyad Bank in July. While in May, 2P lined up SAR 73.6 mn in financing from the Saudi National Bank and a SAR 265 mn shariah-compliant bank facility with Al Rajhi Bank. The company also got a SAR 135 mn shariah-complaint loan from Gulf International Bank in February.

LOGISTICS-

SadrLogistics leases Sadr Park to Starlinks in a SAR 249.3 mn 2PL warehousing and logistics deal, allowing Starlinks to operate and store their clients’ goods over 10 years effective this September, it said in a Tadawul disclosure yesterday.

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PLANET FINANCE

Investors warn of fiscal dominance as rising sovereign debt fuels pressure on central banks

A growing chorus of investors are warning that central banks are being pressured to keep rates artificially low, which former IMF Chief Economist Kenneth Rogoff described as a new period of “fiscal dominance” in comments to the Financial Times. Behind the pressure are mounting government borrowing costs for many of the world’s largest economies, which have pushed some countries to press for monetary policy changes to tackle often record sovereign debts.

(Tap or click the headline above to read this story with all of the links to our background as well as external sources.)

How Trump’s attacks on Fed Chair could impact interest rates trajectory: Renewed attacks by US President Donald Trump on Fed Chair Jerome Powell following last week’s inflation data are fueling speculations that US monetary policy will remain looser than required. This sentiment was emboldened by the appointment of rate-cut advocate Stephen Miran to the Fed board.

Short-term US Treasury yields fell last week in anticipation of cuts, while 30-year yields rose, a move Capital Economics analysts called “an unusual response to a relatively uneventful data release.” The analysts added that the market may be pricing in what would happen “if Powell were actually removed or the White House took other steps to exert more control of monetary policy, in particular nominating a new Fed chair seen as a stooge for the president.”

The tension between short-term and long-term rates in the US is mirrored globally. The yield gap between two-year and 30-year Treasuries is now the widest since early 2022, while in the UK, 30-year gilt yields hover near 5.6% — their highest in over 25 years. Even in fiscally conservative Germany, 30-year borrowing costs have crossed the 3% mark for the first time since 2011. Investors are watching whether central banks like the Bank of England will scale back bond sales next month amid concerns that quantitative tightening could further drive up borrowing costs.

The OECD expects sovereign borrowing by developed economies to hit USD 17 tn this year, up from USD 16 tn in 2024 and USD 14 tn in 2023, according its Global Debt Report 2025 (pdf). That rising debt burden is clashing with efforts by central banks to normalize their balance sheets after years of quantitative easing. Economists warn that as debt-servicing costs rise, some governments could switch to issuing more short-term paper, increasing exposure to market swings and complicating monetary policy. “The volatility makes it harder to own the long end, and therefore harder to issue there,” said Jupiter Asset Management fixed income head Matthew Morgan.

MARKETS THIS MORNING-

Asian markets are mixed in early trading this morning as traders stand steady in anticipation of Powell’s speech at the Jackson Hole Symposium. Japan’s Nikkei and the Hang Seng are both in the red, down 0.4% and 0.1% respectively. The Kospi and the Shanghai Composite are both up, looking at gains of 0.9% and 0.3%, respectively.

TASI

10,878

0.0% (YTD: -9.6%)

MSCI Tadawul 30

1,407

0.0% (YTD: -6.8%)

NomuC

26,630

-0.5% (YTD: -15.4%)

USD : SAR (SAMA)

USD 3.75 Sell

USD 3.75 Buy

Interest rates

5.0% repo

4.5% reverse repo

EGX30

3,588

-1.2% (YTD: +16.3%)

ADX

10,204

-0.1% (YTD: +8.3%)

DFM

6,122

-0.5% (YTD: +18.7%)

S&P 500

6,382

-0.5% (YTD: +8.4%)

FTSE 100

9,288

+1.1% (YTD: +13.6%)

Euro Stoxx 50

5,472

-0.2% (YTD: +11.8%)

Brent crude

USD 66.82

+1.6%

Natural gas (Nymex)

USD 2.74

-0.8%

Gold

USD 3,389

+0.9%

BTC

USD 114,199

+0.9% (YTD: +22.1%)

Sukuk/bond market index

910.05

-0.1% (YTD: +0.9%)

S&P MENA Bond & Sukuk

148.33

+0.2% (YTD: +6.0%)

VIX (Volatility Index)

15.69

+0.8% (YTD: -9.6%)

THE CLOSING BELL: TADAWUL-

The TASI closed flat yesterday on turnover of SAR 4.2 bn. The index is down 9.6% YTD.

In the green: Thimar (+4.5%), Aljouf (+3.4%) and Marafiq (+2.4%).

In the red: Alistithmar Reit (-4.5%), Retal (-4.0%) and Zamil Indust (-2.9%).

THE CLOSING BELL: NOMU-

The NomuC fell 0.5% yesterday on turnover of SAR 40.3 mn. The index slid 15.4% YTD.

In the green: Tharwah (+9.9%), Alrashid Industrial (+9.2%) and Leaf (+9.2%).

In the red: Food Gate (-10.0%), Osool and Bakheet (-5.4%) and Leen Alkhair (-5.3%).

CORPORATE ACTIONS-

Al Rashid Industrial Company’s board approved a SAR 5.6 mn dividend payout for 1H 2025 at SAR 0.7 apiece, it said in a disclosure to Tadawul yesterday. The distribution date is set for Thursday, 11 September.

Zahrat Al Waha for Trading’s board recommended a nominal share value split from SAR 10 apiece to SAR 1, it said in a Tadawul disclosure on Tuesday. The move — pending shareholders approval — will see the company’s shares grow to 225 mn from 22.5 mn, with no change in its capital.

9

My morning routine

My Morning Routine: Mohamed Shaheen, CEO of Schneider Electric in Saudi Arabia, Pakistan, Yemen, and Bahrain

Mohamed Shaheen, CEO of Schneider Electric in Saudi Arabia, Pakistan, Yemen, and Bahrain: My Morning Routine looks at how a successful member of the community starts their day — and then throws in a couple of random business questions just for fun. Speaking to us this week is the CEO of Schneider Electric in Saudi Arabia, Pakistan, Yemen, and Bahrain, Mohamed Shaheen (LinkedIn). Below are edited excerpts from our conversation:

My name is Mohamed Shaheen, and I’m the CEO of Schneider Electric in Saudi Arabia, Pakistan, Yemen, and Bahrain. My entire career has been with Schneider Electric, a company I consider to be a great school. I had spent 15 years in our Egypt office before moving to the Kingdom, where I’ve been for the last five years. I held seven to eight different positions across various departments, which gave me “one-mile knowledge, one-inch depth” of the entire business. This broad understanding is crucial in a company with a portfolio as vast and complicated as ours. I believe in having a wide range of knowledge, even if it’s only an inch deep in most areas, with a “one-mile depth” in your specific area of expertise.

Schneider Electric’s core philosophy is built on sustainability, aiming at carbon-neutrality by 2060, which is being achieved through two key pillars — electrification and digitization. We’re moving beyond being a simple supplier of electrical components to providing comprehensive, integrated solutions. This includes a heavy focus on software, with our “One Software Division” integrating various platforms to create a complete smart ecosystem. This focus on digitization naturally leads to a strong emphasis on AI, which is now a common element in all our solutions.

I don’t believe AI will replace the human workforce. Instead, those who can’t adapt to using AI will be the ones left behind. The Industrial Revolution didn’t eliminate the need for workers; it just required a more skilled and trained workforce. AI is a tool to make us more efficient, freeing up time for more strategic thinking.

For those looking to succeed in business, my advice is simple — read a lot and reflect on how what you’re reading applies to your daily work. You don’t need to be a CEO to do this. I enjoy reading about the successes and failures of other companies, as there are always lessons to be learned.

In Saudi Arabia, our strategy is aligned with Vision 2030, with a focus on localization and increasing local manufacturing. We currently have 12 production lines for 10 different products in the Kingdom, with a plan to almost triple the number of production lines to 32 by 2030. We are also heavily invested in our people, particularly fresh graduates, who we consider to be the future leaders of our company. Our goal is to be the “most global local company,” combining our international expertise with a deep understanding of the local market.

I try to begin my day with half an hour of sports, as I believe that if I don’t get my exercise in first thing, it simply won’t happen. No matter how demanding the schedule, I have learned that pushing myself endlessly isn’t the answer — maintaining positive energy and balance outside of work actually makes everything smoother and more productive. The first portion of my day is dedicated to work, which, for me, is more than just a job — it’s a lifelong journey of learning and growth.


7 July-24 August (Monday-Sunday): Esports World Cup, Riyadh.

24 August (Sunday): Final allocations are due for Marketing Home Group IPO.

26-28 August (Tuesday-Thursday): The Franchise Go Forum, Riyadh.

24 August-27 November: Title deed registration for 8.7k properties in Jeddah’s Al Sheraa and Al Amwaj neighborhoods.

31 August (Sunday): Deadline for companies with SAR 40 mn in revenues from goods and services during July 2025 to integrate e-invoicing solutions.

3Q 2025

The National Water Company is expected to award a construction contract for the Hail Region Water Networks project.

SEPTEMBER

3-4 September (Wednesday-Thursday): Sustainable Maritime Industry Conference (SMIC), Ritz-Cartlon, Jeddah.

3-4 September (Wednesday-Thursday): The first International Forum for Talent in Higher Education, Jeddah University’s Conference Center.

5 September (Friday): The Visual Arts Commission will hold two public dialogues in Seoul during Frieze Seoul Week under its Art & Ideas program.

9-11 September (Tuesday-Wednesday):The Saudi Food and Drug Authority and the UN’s Food and Agriculture Organization’s Hack4safeFood, Riyadh.

9-11 September (Tuesday-Thursday): International Beauty Expo 2025, Jeddah Superdome.

9-11 September (Tuesday-Thursday): Seredo Real Estate Development and Ownership Exhibition, Jeddah Superdome,

15-17 September (Monday-Wednesday): Money 20/20 Middle East, Riyadh.

15-17 September (Monday-Wednesday): Global Infrastructure Forum, Riyadh International Convention and Exhibition Center.

16-18 September (Tuesday-Thursday): Kids & Toys Expo, Riyadh Front Exhibition & Conference Center.

16-18 September (Tuesday-Thursday): Gifts & Homeware Expo, Riyadh Front Exhibition & Conference Center.

16-18 September (Tuesday-Thursday): Stationery & Paper Expo, Riyadh Front Exhibition & Conference Center.

17-18 September (Wednesday-Thursday): US Federal Reserve Open Market Committee meeting and Summary of Economic Projections.

23 September (Tuesday): Saudi National Day.

29 September-1 October (Monday-Wednesday): Intersec Saudi Arabia, Riyadh International Convention and Exhibition Centre, Riyadh.

OCTOBER

1 October (Wednesday): Electronic salary transfer via the Musaned platform to include employers with two or more domestic workers.

1-3 October (Wednesday-Friday): Saudi Green Building Forum, Riyadh.

1-3 October (Wednesday-Friday): FIBO Arabia 2025, Riyadh Front Exhibition & Conference Center.

7-8 October (Tuesday-Wednesday): Global EV & Mobility Technology (GEMTECH) Forum, Riyadh.

15 October (Wednesday): Russian-Arab Summit.

17 October (Friday): Saudization for private healthcare roles enters its second phase.

21 October (Tuesday): The Visual Arts Commission will hold a public talk and a live performance in Paris through Asia NOW under its Art & Ideas program.

21-23 October (Tuesday-Thurday): Global Internet of Things Congress 2025 (GIoTC 2025), the Arena Venue, Riyadh.

22-23 October (Wednesday-Thursday): Private Capital Forum, Riyadh.

23-25 October (Thursday-Saturday): Zenos Wellness Summit, Bab Samhan Hotel, Riyadh.

24 October-1 November (Friday-Saturday): AlUla Wellness Festival.

26-27 October (Sunday-Monday): The Global Proptech Summit 2025, Mandarin Oriental Al Faisaliah, Riyadh.

27-30 October (Monday-Thursday): Global Health Exhibition, Riyadh Exhibition and Convention Center, Riyadh.

27-30 October (Monday-Thursday): Future Investment Initiative (FII9), King Abdulaziz International Conference Center (KAICC) and the Ritz-Carlton, Riyadh.

28-29 October (Tuesday-Wednesday): US Federal Reserve Open Market Committee meeting.

NOVEMBER

2 November (Sunday): Naming ASICS Innovation Pitch competition’s six finalists.

3-9 November (Monday- Sunday): WTA Tour Finals, Riyadh.

7-8 November (Sunday-Monday): The Visual Arts Commission will conclude its Art & Ideas program with a two-day symposium in Riyadh.

8-9 November (Saturday-Sunday): Del Monte Superleague Supercup, Jeddah.

9 November (Sunday): The deadline for applications for the second batch of the Standard Incentives for the Industrial sector deadline.

11-13 November (Tuesday-Thursday): TouriseSummit, Riyadh.

17-20 November (Monday-Thursday): Cityscape Global, Riyadh Exhibition and Convention Centre, Riyadh.

19-22 November (Wednesday-Saturday): PIF Saudi International Golf Championship, Riyadh Gold Club.

20 November (Thursday): Deadline for title deed registration for 14.6k properties across 21 neighborhoods in Qassim.

22 November (Saturday): The Ring IV, ANB arena, Riyadh.

23-26 November (Sunday-Wednesday): Saudi Food Exhibition and Conference, Riyadh.

24-26 November (Monday-Wednesday): The World Advanced Manufacturing & Logistics Saudi Expo, Riyadh.

24-26 November (Monday-Wednesday): Metropolis Madinah Conference for civilizational capitals, King Salman International Convention Centre (KSICC), Al Madinah.

27-30 November (Thursday-Sunday): World Rally Championship Saudi Arabia 2025, Jeddah.

28-30 November (Friday-Sunday): UIM F1H2O World Championship, Jeddah.

30 November (Sunday): Zatca 21st E-invoicing integration wave deadline.

DECEMBER

1-4 December (Monday-Thursday): International Conference on Nuclear and Radiological Emergencies, Riyadh.

1-4 December (Monday-Thursday): 61st ISOCARP World Planning Congress, Riyadh.

7-9 December (Sunday-Tuesday): CoMotion Global 2025, Riyadh.

9-10 December (Tuesday-Wednesday): Federal Open Market Committee meeting and Summary of Economic Projections.

25-27 December (Saturday-Monday): The Fortune Global Forum 2025, Riyadh.

31 December (Wednesday): Zatca 22nd E-invoicing integration wave deadline.

31 December (Wednesday): Cancellation of Fines and Exemption of Financial Penalties Initiative by the Zakat, Tax and Customs Authority (Zatca) deadline.

December: Made in Saudi exhibition, Riyadh International Convention and Exhibition Center, Riyadh

2026

JANUARY

1 January (Thursday): Electronic salary transfer via the Musaned platform becomes mandatory for all domestic workers in the Kingdom.

13-15 January (Tuesday-Thursday): Future Minerals Forum, King Abdul Aziz International Conference Center, Riyadh.

20 January (Tuesday): SuperReturn Saudi Arabia, Hotel Fairmont, Riyadh.

18-21 January (Sunday-Wednesday): Saudi Hospital Design and Build Expo, Riyadh.

26-27 (Monday-Tuesday): GPRC Summit, Riyadh.

26-28 (Monday-Wednesday): Saudi Franchise Expo (SFE), Riyadh Exhibition and Convention Centre, Riyadh.

26-28 (Monday-Wednesday): Real Estate Future Forum, Four Seasons Hotel, Riyadh.

27-28 (Tuesday-Wednesday): SkyMove Air Cargo MENA, Riyadh.

28 (Wednesday): Data Center Nation Riyadh, Riyadh.

28-30 (Wednesday-Friday): Jeddah International Travel and Tourism Exhibition (JTTX), Jeddah.

FEBRUARY

2-4 (Monday-Wednesday): Saudi Media Forum, Riyadh.

2-4 (Monday-Wednesday): Women Leaders Summit and Awards KSA, Riyadh.

3-4 (Tuesday-Wednesday): RLC Global Forum Annual Meeting, Riyadh.

8-12 February (Sunday-Thursday): World Defense Show, Riyadh.

9-14 February (Monday-Saturday): Asian Racing Conference, Crowne Plaza Riyadh RDC Hotel & Convention Centre, Riyadh.

11 (Wednesday) Digital Transformation Summit Saudi Arabia (DTS), Riyadh.

11-14 (Wednesday-Saturday): JeddaDerm, Jeddah.

13-14 February (Friday-Saturday): Jeddah E-Prix 2026, Jeddah.

MARCH

31 March (Tuesday): Zatca’s 23rd E-invoicing integration wave deadline.

APRIL

27-29 April (Monday-Wednesday): Aluminum Arabia, The Arena, Riyadh.

OCTOBER

26-29 October (Monday-Thursday): World Energy Congress, Riyadh.

Signposted to happen sometime in 2026:

  • UN Trade and Development Global Supply Chain Forum to take place in Saudi Arabia.
  • 5-7 February (Thursday-Saturday): LIV Golf 2026 season opener, Riyadh Golf Club, Riyadh.

Signposted to happen sometime in 2027:

  • The World Water Forum takes place in Riyadh.
  • The Ocean Race finishes in Amaala on the Red Sea.
  • Riyadh-Kudmi transmission line to be completed.

Signposted to happen sometime in 2Q 2027:

  • The Hail Region Water Networks Project is expected to be completed.
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