HPDC to buy Sadia Halal: PIF-owned Halal Products Development Company (HPDC) inked a strategic agreement with Brazil-based MBRF to acquire its poultry business across the Gulf, Middle East, and North Africa — excluding Turkey — MBRF said on LinkedIn last week. HPDC will fully own the newly formed company, Sadia Halal, for USD 2.1 bn (SAR 8 bn), marking one of the largest transactions in the global halal industry. The agreement is still pending regulatory approvals.

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What’s included: The acquisition covers all of MBRF’s regional assets, including production plants, logistics networks, and distribution hubs across the Kingdom, the UAE, Qatar, Kuwait, and Oman. It also extends to direct export operations from Brazil to MENA and other Islamic markets. As part of the transaction, Sadia Halal’s regional headquarters will relocate to the Kingdom — a move that underscores the Kingdom’s growing appeal as a regional business hub.

Building a global halal powerhouse: The agreement will create a major player in the halal poultry market, with operations in over 17 countries and a consumer base exceeding 500 mn people. Annual production capacity is expected to reach around 800k tons, while expected annual sales could surpass SAR 10 bn, HPDC CEO Fahad Alnuhait told Al Arabiya (watch, runtime: 2:24) on Thursday.

Looking ahead: HPDC plans to list the new entity on the Saudi Exchange in the coming years, Alnuhait added.

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