Stc Group agreed to invest more than SAR 1.2 bn to expand digital infrastructure and services at Red Sea Global’s destinations, an investment that ranks among the largest of its kind in the Kingdom’s tourism sector, according to a press release published on Monday. The agreement aims to enhance customer digital experience and present Red Sea Global’s resorts and communities as smart global destinations.

What we know: Under the agreement, stc will provide high-speed networks, backup systems, cloud-based operations, and new data centers to support reliable digital services at Red Sea Global’s destinations. The agreement will also incorporate AI-driven services, digital twin modeling, and data analytics to improve operations, planning, and cybersecurity.

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ICYMI- RSG has funneled around SAR 42 bn into the development of the Red Sea Destination so far, of which SAR 14 bn were funded through credit facilities, CEO John Pagano said earlier this month. When it all comes together by 2030, the Red Sea Destination will feature 50 different resorts, 8k hotel rooms, and 1k residential units. The RSG has sold over SAR 1.5 bn worth of units in the destination, with additional SAR 2 bn pending.

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