Homegrown AI-powered customer support startup DOO raised USD 1.7 mn in a seed funding round led by Merak Capital, with participation from Plus VC and other regional investors, according to a press release published on Thursday.

Use of proceeds: DOO will use the funding to accelerate product development, integrate its platform with CRM and e-commerce systems, and expand its presence in the Kingdom and other GCC markets.

About DOO: Established in 2024 by Ali Mohsen (LinkedIn) and Mohamed Al Khabbaz (LinkedIn), DOO focuses on localizing AI-driven customer support in Arabic dialects, serving industries such as telecom, banking, aviation, and e-commerce. Its platform blends natural language processing with cultural and linguistic knowledge to provide automated responses that reflect local dialects and brand tone.

Tags: