{"id":101421,"date":"2025-03-07T00:00:00","date_gmt":"2025-03-07T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/uae\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/"},"modified":"2025-03-07T00:00:00","modified_gmt":"2025-03-07T00:00:00","slug":"talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/","title":{"rendered":"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push"},"content":{"rendered":"<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> <strong>DFM-listed Talabat acquire<\/strong><strong>d 100% of Dubai-based on-dem<\/strong><strong>and grocery delivery <\/strong><strong>marketplace <\/strong><strong><a target=\"_blank\" href=\"https:\/\/instashop.com\/en-ae\" style=\"\" rel=\"noopener\">Instashop<\/a><\/strong> in a related-party transaction from its Berlin-based parent company and majority shareholder Delivery Hero as part of a restructuring push, it said in <a target=\"_blank\" href=\"https:\/\/ent.news\/2025\/3\/504.pdf\" style=\"\" rel=\"noopener\">a statement (pdf)<\/a>. Instashop will continue to operate as an independent brand under Talabat\u2019s grocery and retail vertical. The sale and purchase agreement was <a target=\"_blank\" href=\"https:\/\/ent.news\/2025\/3\/573.pdf\" style=\"\" rel=\"noopener\">inked (pdf)<\/a> in September 2024.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Talabat paid USD 32 mn for the company from its internal reserves,<\/strong> with the amount reflecting Instashop\u2019s capital amount rather than its fair value, the statement reads. The company was valued at USD 360 mn \u2014 USD 270 mn paid upfront, with the rest deferred and tied to Instashop\u2019s future performance \u2014 when it was <a target=\"_blank\" href=\"https:\/\/www.deliveryhero.com\/newsroom\/delivery-hero-acquires-instashop-and-publishes-h1-2020-report-2\/\" style=\"\" rel=\"noopener\">bought<\/a> by Delivery Hero in 2020 \u2014 making it a favorable acquisition for Talabat\u2019s shareholders. Instashop operates in the UAE and Egypt. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>REMEMBER-<\/strong> Talabat listed a <a target=\"_blank\" href=\"https:\/\/enterprise.news\/uae\/en\/news\/story\/ab190a7c-8bb4-4c31-97fb-b8738aa0982b\/talabat-raises-aed-7.5-bn-in-world%25e2%2580%2599s-biggest-tech-ipo-of-the-year\" style=\"\" rel=\"noopener\">20% stake on the DFM<\/a> in a USD 2 bn IPO last December. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>It\u2019s all about creating synergies: <\/strong>Talabat expects the transaction to result in operational and technology synergies across both businesses, with streamlined delivery and product operations once integration, which is currently underway, is complete. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The acquisition put Talabat\u2019s gross merchandise value \u2014 the total value of all goods sold <\/strong><strong>\u2014 in 2024 at USD 2.5 bn<\/strong> on a pro forma basis. Instashop\u2019s GMV rose 16% y-o-y to USD 631 mn last year, equivalent to 8% of talabat's 2024 GMV, with positive and improving EBITDA margins, according to the statement. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Market reax: <\/strong>Talabat\u2019s stock closed down 0.7% yesterday to trade at AED 1.53.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The cash-based transaction was valued at USD 32 mn, financed by Talabat\u2019s internal reserves<\/p>\n","protected":false},"author":1,"featured_media":101422,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2392],"tags":[7,2181,60,1509],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-101421","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ma-watch-2","tag-enterpriseam-uae","tag-instashop","tag-ma-watch","tag-talabat","wpautop","entry"],"acf":{"mongo_id":"45a7ec35-4793-484c-bd9d-cba049aa6e80","order":"5","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2024\/8\/2635.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push","related_issue":[101412],"teaser":"The cash-based transaction was valued at USD 32 mn, financed by Talabat\u2019s internal reserves","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/3\/.d42b1d93-eb0f-4bb0-8b60-81d901c25bf0.mp3"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push - UAE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push\" \/>\n<meta property=\"og:description\" content=\"The cash-based transaction was valued at USD 32 mn, financed by Talabat\u2019s internal reserves\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/\" \/>\n<meta property=\"og:site_name\" content=\"UAE\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-07T00:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push\",\"datePublished\":\"2025-03-07T00:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/\"},\"wordCount\":262,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1\",\"keywords\":[\"EnterpriseAM UAE\",\"InstaShop\",\"M&amp;A WATCH\",\"Talabat\"],\"articleSection\":[\"M&amp;A WATCH\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/\",\"url\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/\",\"name\":\"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push - UAE\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1\",\"datePublished\":\"2025-03-07T00:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/enterpriseam.com\/uae\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/#website\",\"url\":\"https:\/\/enterpriseam.com\/uae\/\",\"name\":\"UAE\",\"description\":\"The State of the Nation\",\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/enterpriseam.com\/uae\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/#organization\",\"name\":\"UAE\",\"url\":\"https:\/\/enterpriseam.com\/uae\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ent.news\/internal\/42998.svg\",\"contentUrl\":\"https:\/\/ent.news\/internal\/42998.svg\",\"caption\":\"UAE\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/uae\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/enterpriseam.com\/uae\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\",\"name\":\"enterpriseam admin\",\"sameAs\":[\"http:\/\/enterpriseam.testing.projectsarea.com\"],\"url\":\"https:\/\/enterpriseam.com\/uae\/author\/enterpriseam\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push - UAE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/","og_locale":"en_US","og_type":"article","og_title":"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push","og_description":"The cash-based transaction was valued at USD 32 mn, financed by Talabat\u2019s internal reserves","og_url":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/","og_site_name":"UAE","article_published_time":"2025-03-07T00:00:00+00:00","og_image":[{"url":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1","type":"","width":"","height":""}],"author":"enterpriseam admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"enterpriseam admin","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#article","isPartOf":{"@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/"},"author":{"name":"enterpriseam admin","@id":"https:\/\/enterpriseam.com\/uae\/#\/schema\/person\/ca597032db7e4db868359c123cec256d"},"headline":"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push","datePublished":"2025-03-07T00:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/"},"wordCount":262,"publisher":{"@id":"https:\/\/enterpriseam.com\/uae\/#organization"},"image":{"@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1","keywords":["EnterpriseAM UAE","InstaShop","M&amp;A WATCH","Talabat"],"articleSection":["M&amp;A WATCH"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/","url":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/","name":"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push - UAE","isPartOf":{"@id":"https:\/\/enterpriseam.com\/uae\/#website"},"primaryImageOfPage":{"@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage"},"image":{"@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1","datePublished":"2025-03-07T00:00:00+00:00","breadcrumb":{"@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#primaryimage","url":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1","contentUrl":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1"},{"@type":"BreadcrumbList","@id":"https:\/\/enterpriseam.com\/uae\/2025\/03\/07\/talabat-acquires-100-of-instashop-from-parent-company-delivery-hero-as-part-of-restructuring-push\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/enterpriseam.com\/uae\/"},{"@type":"ListItem","position":2,"name":"Talabat acquires 100% of Instashop from parent company Delivery Hero as part of restructuring push"}]},{"@type":"WebSite","@id":"https:\/\/enterpriseam.com\/uae\/#website","url":"https:\/\/enterpriseam.com\/uae\/","name":"UAE","description":"The State of the Nation","publisher":{"@id":"https:\/\/enterpriseam.com\/uae\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/enterpriseam.com\/uae\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/enterpriseam.com\/uae\/#organization","name":"UAE","url":"https:\/\/enterpriseam.com\/uae\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/uae\/#\/schema\/logo\/image\/","url":"https:\/\/ent.news\/internal\/42998.svg","contentUrl":"https:\/\/ent.news\/internal\/42998.svg","caption":"UAE"},"image":{"@id":"https:\/\/enterpriseam.com\/uae\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/enterpriseam.com\/uae\/#\/schema\/person\/ca597032db7e4db868359c123cec256d","name":"enterpriseam admin","sameAs":["http:\/\/enterpriseam.testing.projectsarea.com"],"url":"https:\/\/enterpriseam.com\/uae\/author\/enterpriseam\/"}]}},"featured_image_src":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?resize=600%2C400&ssl=1","featured_image_src_square":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?resize=600%2C600&ssl=1","author_info":{"display_name":"enterpriseam admin","author_link":"https:\/\/enterpriseam.com\/uae\/author\/enterpriseam\/"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ent.news\/2024\/8\/2635.jpg?fit=%2C&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/posts\/101421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/comments?post=101421"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/posts\/101421\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/issue\/101412"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/media\/101422"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/media?parent=101421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/categories?post=101421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/tags?post=101421"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/brand?post=101421"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/uae\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=101421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}