{"id":89292,"date":"2026-05-04T00:00:00","date_gmt":"2026-05-04T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/mena-india\/?p=89292"},"modified":"2026-05-04T10:27:07","modified_gmt":"2026-05-04T10:27:07","slug":"%d9%90%d9%90eu-and-mercosur-launch-freetrade-area-to-counter-us-protectionism","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/mena-india\/2026\/05\/04\/%d9%90%d9%90eu-and-mercosur-launch-freetrade-area-to-counter-us-protectionism\/","title":{"rendered":"\u0650\u0650EU and Mercosur launch freetrade area to counter US protectionism"},"content":{"rendered":"

US protectionism is pushing the rest of the world to rewire trade \u2014 and the <\/strong>USD 22 <\/strong>tn EU-Mercosur agreement makes that shift concrete.<\/strong> The agreement<\/a> between the European Union and Mercosur went live provisionally on 1 May, linking 720 mn consumers into the largest freetrade area by population after more than 25 years of negotiations.<\/p>\n

The Mercosur agreement will gradually remove tariffs on most industrial and agricultural goods while shielding politically sensitive sectors like beef, poultry, sugar, and fruit. <\/strong>Framed by Brazilian President Luiz In\u00e1cio Lula da Silva as a direct response to US President Donald Trump\u2019s tariffs and \u201ca reaffirmation of multilateralism,\u201d the agreement is expected to deliver relatively modest economic gains<\/a> despite its scale. The next phase of this agreement is likely to show up in investment flows, not just trade volumes.<\/p>\n

How?<\/strong> By lowering barriers and aligning rules, it gives European firms a clearer path into South America\u2019s supply chains \u2014 especially in areas like mineral processing, where China has long dominated investment<\/a>. As competition for resources tied to energy and industrial policy intensifies, countries are responding to a more protectionist US stance by deepening ties elsewhere. <\/p>\n

Why does it matter? <\/strong>The agreement pulls the EU into that competition, expanding its role from trade partner to long-term investor in mining, processing, and infrastructure. Ongoing talks with India, Indonesia, and Australia<\/a> reflect a wider effort to stay involved in shaping trade and investment as global rules weaken and countries increasingly turn to region-to-region agreements.<\/p>\n

Companies are already positioning around that shift. <\/strong>South American agribusinesses \u2014 from beef and fruit to minerals \u2014 are looking to expand exports into Europe, while European automakers, pharma firms, and tech companies are targeting growth and investment prospects in Mercosur. <\/p>\n

Where the risks lie: <\/strong>The agreement is not fully locked in \u2014 Ursula von der Leyen moved to enact it provisionally without full parliamentary approval, triggering a possible court challenge at the EU\u2019s judiciary. If the court rules against it, the agreement could be halted, raising questions over long-term investment flows and the EU\u2019s credibility. Even so, markets like Mercosur are unlikely to fully replace lost trade with Washington, underscoring that this is more about diversification than substitution.<\/p>\n

The bottom line:<\/strong> Beyond beef quotas, this is about supply chains, capital allocation, and geopolitical positioning. As US protectionism reshapes global trade, blocs like EU-Mercosur are moving to redirect flows of goods, capital, and influence \u2014 if judicial challenges don\u2019t derail it.<\/p>\n

MARKETS THIS MORNING- <\/p>\n

Asia-Pacific markets were up in early trading this morning<\/strong>, led by South Korea\u2019s Kospi, which is up over 3.6%. Japan\u2019s Nikkei is closed today in observance of Greenery Day. Wall Street futures are flat, suggesting a muted start to the week as investors sit tight awaiting the many earnings reports due over the course of the week. <\/p>\n

\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\n

<\/use><\/svg><\/p>\n<\/td>\n\n

Sensex<\/strong><\/p>\n<\/td>\n

\n

77,160<\/p>\n<\/td>\n

\n

+0.3% (YTD: -9.4%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

NIFTY 50<\/strong><\/p>\n<\/td>\n

\n

24,106<\/p>\n<\/td>\n

\n

+0.4% (YTD: -7.7%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

ADX<\/strong><\/p>\n<\/td>\n

\n

9,863<\/p>\n<\/td>\n

\n

+0.7% (YTD: -1.2%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

DFM<\/strong><\/p>\n<\/td>\n

\n

5,840<\/p>\n<\/td>\n

\n

+1.2% (YTD: -3.4%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

Tadawul<\/strong><\/p>\n<\/td>\n

\n

11,126<\/p>\n<\/td>\n

\n

-0.6% (YTD: +6.09%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

EGX30<\/strong> <\/p>\n<\/td>\n

\n

52,469<\/p>\n<\/td>\n

\n

+0.3% (YTD: +25.4%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

Boursa Kuwait<\/strong><\/p>\n<\/td>\n

\n

8,594<\/p>\n<\/td>\n

\n

-0.1% (YTD: +3.5%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

QSE<\/strong><\/p>\n<\/td>\n

\n

10,556<\/p>\n<\/td>\n

\n

+0.2% (YTD: -1.9%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

S&P 50<\/strong>0<\/strong><\/p>\n<\/td>\n

\n

7,230<\/p>\n<\/td>\n

\n

+0.2% (YTD: +5.6%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

FTSE 100<\/strong><\/p>\n<\/td>\n

\n

10,363<\/p>\n<\/td>\n

\n

-0.1% (YTD: +4.3%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

Euro Stoxx 50<\/strong><\/p>\n<\/td>\n

\n

5,850<\/p>\n<\/td>\n

\n

-0.5% (YTD: +1.02%)<\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

Brent crude<\/strong><\/p>\n<\/td>\n

\n

USD 109.5<\/p>\n<\/td>\n

\n

+1.2% <\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

Natural gas <\/strong>(Nymex)<\/p>\n<\/td>\n

\n

USD 2.83 <\/p>\n<\/td>\n

\n

+1.9% <\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

Gold<\/strong><\/p>\n<\/td>\n

\n

USD 4,575<\/p>\n<\/td>\n

\n

-0.9% <\/p>\n<\/td>\n<\/tr>\n

\n

<\/use><\/svg><\/p>\n<\/td>\n\n

BTC<\/strong><\/p>\n<\/td>\n

\n

USD 79,863<\/p>\n<\/td>\n

\n

+1.7% <\/p>\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n

The values in the table above are listed according to the market position as of 3:30pm IST \/ 2pm GST.<\/p>\n","protected":false},"excerpt":{"rendered":"

As US protectionism reshapes global trade, the USD 22 tn pact aims to redirect flows of goods, capital, and influence across a 720 mn-consumer market<\/p>\n","protected":false},"author":1,"featured_media":89293,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2447],"tags":[2402,2813,2445,2446,2728,2441],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-89292","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-planet-finance","tag-enterpriseam-india","tag-european-union","tag-financial-markets","tag-planet-finance","tag-tariffs","tag-trade","wpautop","entry"],"acf":{"mongo_id":"41120dce-cbfa-4caf-a09c-a79a267f5798","order":"6","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2026\/5\/100.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Bypassing 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