{"id":685287,"date":"2026-02-18T00:00:00","date_gmt":"2026-02-18T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2026\/02\/18\/visa-taps-malak-el-baba-as-general-manager-of-egypt-libya-and-sudan-sub-region\/"},"modified":"2026-02-18T00:00:00","modified_gmt":"2026-02-18T00:00:00","slug":"visa-taps-malak-el-baba-as-general-manager-of-egypt-libya-and-sudan-sub-region","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2026\/02\/18\/visa-taps-malak-el-baba-as-general-manager-of-egypt-libya-and-sudan-sub-region\/","title":{"rendered":"Visa taps Malak El Baba as general manager of Egypt, Libya, and Sudan sub-region"},"content":{"rendered":"

Visa <\/strong>ap<\/strong>poin<\/strong>ted Malak El Baba (<\/strong>LinkedIn<\/a><\/strong>) as the general manager of its <\/strong>newly launched sub-region of Egypt, Libya, and Sudan<\/strong>, according to a statement (pdf)<\/a> from the digital payments player. El Baba steps into the role after serving as Egypt\u2019s country manager for the past two years. She first joined the company in 2012 as marketing director for North and Francophone Africa.<\/p>\n

AND- <\/strong>Al Tam<\/strong>imi <\/strong>& C<\/strong>ompany tapped Ingy Darwish (<\/strong>LinkedIn<\/a><\/strong>) as a partner at its Egypt <\/strong>office\u2019s corporate department<\/strong>, according to a statement (pdf)<\/a> from the law firm. Darwish is making a return to the company after having served as a senior associate at its UAE branch for six years until 2022. She brings expertise in M&A transactions, private equity, venture capital, corporate restructurings, and strategic investments across the MENA region.<\/p>\n

(** Tap or click the headline above to read this story with all of the links <\/strong>to our background as well as external sources.)<\/p>\n","protected":false},"excerpt":{"rendered":"

PLUS: Al Tamimi & Company appointed Ingy Darwish as a new partner at its Egypt office<\/p>\n","protected":false},"author":1,"featured_media":685288,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7231],"tags":[12454,72,503,8341,206,666],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-685287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-moves","tag-al-tamimi-and-company","tag-enterpriseam","tag-financial-services","tag-legal","tag-moves","tag-visa","wpautop","entry"],"acf":{"mongo_id":"d356dd18-0a5b-4567-b18f-05a993e982b9","order":"8","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2026\/2\/1146.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Visa taps Malak El Baba as general manager of Egypt, Libya, and Sudan sub-region","related_issue":[685274],"teaser":"PLUS: Al Tamimi & Company appointed Ingy Darwish as a new partner at its Egypt office"},"yoast_head":"\nVisa taps Malak El Baba as general manager of Egypt, Libya, and Sudan sub-region - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2026\/02\/18\/visa-taps-malak-el-baba-as-general-manager-of-egypt-libya-and-sudan-sub-region\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visa taps Malak El Baba as general manager of Egypt, Libya, and Sudan sub-region\" \/>\n<meta property=\"og:description\" content=\"PLUS: Al Tamimi & Company appointed Ingy Darwish as a new partner at its Egypt office\" \/>\n<meta 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marketing for North Africa, the Levant, and Pakistan, according to Al Mal.","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":588723,"url":"https:\/\/enterpriseam.com\/egypt\/2023\/06\/15\/my-morning-routine-malak-el-baba-country-manager-of-visa-egypt\/","url_meta":{"origin":685287,"position":1},"title":"My Morning Routine: Malak El Baba, country manager of Visa Egypt","author":"enterpriseam admin","date":"15 June 2023","format":false,"excerpt":"\u201cI remind my team that it's okay to feel down and to make mistakes.\u201d","rel":"","context":"In "My Morning Routine"","block_context":{"text":"My Morning 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