{"id":679258,"date":"2025-12-30T00:00:00","date_gmt":"2025-12-30T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/?p=679258"},"modified":"2025-12-30T08:56:33","modified_gmt":"2025-12-30T08:56:33","slug":"why-gold-is-still-a-structural-hedge-for-egyptian-households","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2025\/12\/30\/why-gold-is-still-a-structural-hedge-for-egyptian-households\/","title":{"rendered":"Why gold is still a structural hedge for Egyptian households"},"content":{"rendered":"<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> <strong>Gold hit a historic USD 4.5K per oz last Friday before a sharp 4.5% correction yesterday<\/strong>, triggered by profit taking and what seemed to be reasonable Trump-Zelensky peace talks. While global traders are selling, many Egyptian households are treating the dip as a secondary entry point, industry insiders tell EnterpriseAM, suggesting gold remains a structural hedge within the Egyptian family\u2019s balance sheet.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Why it matters: <\/strong>Until the EGP can compete with the psychological security of bullion, capital will remain sidelined in the non-productive economy. As Bokra Holding CEO Ayman Elsawy told us, \u201cgold demand in Egypt doesn\u2019t collapse when conditions improve; it slows down. Past volatility keeps gold in portfolios longer than the models expect.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">\n<p class=\"tag-border-left\">For most Egyptians, gold is no longer just an asset \u2014 it is a replacement for currency trust<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>\u201cEven if inflation slows, people remember what high inflation did to <\/strong><strong>[paper money]<\/strong><strong>,\u201d<\/strong> Elsawy said. \u201cGold buying today is often backward-looking, based on people\u2019s memory,\u201d he added, explaining that this \u201cinflation memory\u201d is currently more powerful than global price charts. Rising prices are interpreted as a sign of instability ahead, not a reason to wait, Elsawy added.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>In the shops, the buy-and-hold mentality is the baseline.<\/strong> Customers aren't looking at the ticker tape for quick gains, Hatem El Gabry, CEO of gold and silver shop Tut Ankh Amon Jewellery, tells EnterpriseAM. \u201cBuyers are still entering the market, fully aware that gold is a long-term investment and that returns take time,\u201d El Gabry said. \u201cMany see it as a way to preserve value for future purchases rather than a short-term trade.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>This is echoed by the savers themselves. <\/strong>\u201cInflation is the main reason. Even when prices stabilize for a bit, the cost of living keeps rising, so gold feels like a way to protect what I\u2019ve already saved,\u201d one saver tells us. Another said that any whisper of currency volatility is a buy signal, explaining how \u201cany talk about pressure on the EGP immediately makes me think about protecting my savings.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">\n<p class=\"tag-border-left\">Demand in Egypt is rarely killed by high prices \u2014 it\u2019s just reshaped<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Egypt has a buy-and-hold culture that transcends price swings<\/strong>, with households typically buying gold whether prices are rising or falling, but the motivation changes, Evolve Investment Holding CEO Sameh El Torgoman tells EnterpriseAM. \u201cWhen prices rise due to inflation fears or FX stress, people rush into gold even as prices go up. The mindset is: \u2018Better to move my money now before it loses value.\u2019\u201d Conversely, when prices rise without that domestic pressure, \u201cdemand tends to cool slightly as many buyers prefer to wait.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The recent dip is likely to bring the \u201cinformed buyers\u201d back to the table. <\/strong>\u201cSmall dips rarely trigger panic selling,\u201d Elsawy added. \u201cDemand doesn\u2019t disappear; it shifts to experienced buyers and traders. Households hesitate to sell unless the drop feels meaningful.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">\n<p class=\"tag-border-left\">Egyptians have always flocked to gold, and that\u2019s not great news for the economy<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>While gold protects the in<\/strong><strong>dividual<\/strong><strong>, it presents a challenge for the wider economy. <\/strong>\u201cThe rising trend of purchasing and storing gold protects household savings, but it does not contribute to economic growth,\u201d Elsawy said. \u201cWhen a significant share of capital is held in gold, that money becomes passive \u2014 preserved rather than circulated \u2014 which limits its ability to finance business activity, job creation, or capacity expansion.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>So where\u2019s gold heading in 2026? <\/strong>A Goldman Sachs poll of institutional investors sees the metal <a target=\"_blank\" href=\"https:\/\/www.cnbc.com\/2025\/11\/28\/goldman-sachs-investor-poll-gold-can-top-5k-in-2026-.html\" style=\"\" rel=\"noopener\">hitting USD 5k in the New Year<\/a>. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>(** Tap or click the headline above to read this story with all of the links <\/strong>to our background as well as external sources.)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Until the EGP can compete with the psychological security of the bullion, capital will remain sidelined in the non-productive economy<\/p>\n","protected":false},"author":1,"featured_media":679259,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7305],"tags":[317,72,7093,182],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-679258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commodities","tag-commodities","tag-enterpriseam","tag-gold","tag-inflation","wpautop","entry"],"acf":{"mongo_id":"25ef6344-a327-4df1-814a-04431cf62c79","order":"7","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2025\/2\/563.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Why gold is still a structural hedge for Egyptian households","related_issue":[679246],"teaser":"Until the EGP can compete with the psychological security of the bullion, capital will remain sidelined in the non-productive economy"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - 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The ministry is hoping to complete the listing procedures within the next three weeks.This would be the second commodity available on the exchange: Traders are\u2026","rel":"","context":"In &quot;Commodities&quot;","block_context":{"text":"Commodities","link":"https:\/\/enterpriseam.com\/egypt\/category\/industries\/commodities\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/12\/256.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":574103,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/08\/30\/egypt-targets-15-6-tonnes-of-gold-production-in-fy2020-2021\/","url_meta":{"origin":679258,"position":1},"title":"Egypt targets 15.6 tonnes of gold production in FY2020-2021","author":"enterpriseam admin","date":"30 August 2020","format":false,"excerpt":"Egypt is targeting the production of 15.6 tonnes of gold in the current fiscal year, the local press reports, citing unnamed government sources.","rel":"","context":"In &quot;Basic Materials + Commodities&quot;","block_context":{"text":"Basic Materials + Commodities","link":"https:\/\/enterpriseam.com\/egypt\/category\/basic-materials-commodities\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":574598,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/09\/15\/egypts-commodities-exchange-could-be-expanded-to-include-gold-steel-cotton\/","url_meta":{"origin":679258,"position":2},"title":"Egypt\u2019s commodities exchange could be expanded to include gold, steel, cotton","author":"enterpriseam admin","date":"15 September 2020","format":false,"excerpt":"Gold, steel, and cotton could eventually be on the menu for Egypt\u2019s commodities exchange: The new Egyptian Commodities Exchange (Egycomex) could expand its tradable commodities to include non-food items such as gold, steel and cotton after trading begins in the first half of next year, exchange boss Ibrahim Ashmawy told\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":559568,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/01\/26\/of-gold-exploration-and-taking-advantage-of-turkey-on-citrus-exports\/","url_meta":{"origin":679258,"position":3},"title":"Of gold exploration and taking advantage of Turkey on citrus exports","author":"enterpriseam admin","date":"26 January 2021","format":false,"excerpt":"Altus Strategies subsidiary Akh Gold expects to land an unspecified number of gold exploration licenses in the Eastern Desert from the Egyptian Mineral Resources Authority, according to a company statement. 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