{"id":674067,"date":"2025-10-22T00:00:00","date_gmt":"2025-10-22T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2025\/10\/22\/sam-altman-finally-gets-ai-right\/"},"modified":"2025-10-22T00:00:00","modified_gmt":"2025-10-22T00:00:00","slug":"sam-altman-finally-gets-ai-right","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2025\/10\/22\/sam-altman-finally-gets-ai-right\/","title":{"rendered":"Sam Altman finally gets AI right"},"content":{"rendered":"<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> ?\u200d? <strong>After<\/strong><strong> years of threatening to replace human jobs and creativity, <\/strong><strong>OpenAI may have finally cracked the code on how AI should actually work: as a helpful assistant rather than an attempted substitute for human thinking. <\/strong>The company\u2019s newly launched <a target=\"_blank\" href=\"https:\/\/openai.com\/index\/introducing-chatgpt-atlas\/\" style=\"\" rel=\"noopener\">Atlas<\/a> browser, announced yesterday and currently only available on MacOS, may represent what we hope to be a fundamental shift in philosophy \u2014 one that treats AI as a tool to enhance what humans want to do online, not as a system trying to do everything for them.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Remember Clippy?<\/strong> Atlas lets users open a ChatGPT sidebar in any browser window to summarize content, compare products, or analyze data from any site. The key word here is \u201csidebar\u201d \u2014 ChatGPT isn\u2019t trying to replace your browsing experience as much as it is just sitting alongside it, ready when you need help\u2026 though sometimes piping up even when you don\u2019t, reminding us that the more things change, the more they stay the same. RIP <a target=\"_blank\" href=\"https:\/\/www.artsy.net\/article\/artsy-editorial-life-death-microsoft-clippy-paper-clip-loved-hate\" style=\"\" rel=\"noopener\">Clippy<\/a> (1997-2003\u2026 2025-??).<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Reinventing the wheel\u2026 <\/strong>\u201cWe think that AI represents a rare, once-a-decade [chance] to rethink what a browser can be about,\u201d OpenAI CEO Sam Altman said during the announcement <a target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=8UWKxJbjriY\" style=\"\" rel=\"noopener\">livestream<\/a> (runtime: 22:15). Atlas\u2019s \u201cagent mode\u201d can complete tasks on users\u2019 behalf, like finding an online recipe and automatically purchasing all the necessary ingredients through Instacart, or book reservations or flights, or help edit a document you\u2019re working on.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>\u2026that has already been reinvented, and reinvented, and reinvented. <\/strong>OpenAI isn\u2019t the first to bet on this assistant-focused approach to AI browsing, but they may be the loudest to do it. <a target=\"_blank\" href=\"https:\/\/www.perplexity.ai\/\" style=\"\" rel=\"noopener\">Perplexity<\/a>, initially an AI-powered search engine gunning for Google Search, <a target=\"_blank\" href=\"https:\/\/www.theverge.com\/news\/703037\/perplexity-ai-web-browser-comet-launch\" style=\"\" rel=\"noopener\">released<\/a> their browser, Comet, in July, which comes with a built-in AI assistant that lives in Comet\u2019s sidebar \u201cthat can answer questions about what you\u2019re seeing on your screen, similar to Gemini\u2019s integration with Google Chrome\u2026 in addition to summarizing or explaining text, it can also carry out agentic tasks like booking a meeting, sending an email, or buying a product.\u201d So has <a target=\"_blank\" href=\"https:\/\/www.microsoft.com\/en-us\/edge\/features\/ai?form=MA13FJ\" style=\"\" rel=\"noopener\">Microsoft<\/a>. So has <a target=\"_blank\" href=\"https:\/\/arc.net\/max\" style=\"\" rel=\"noopener\">Arc<\/a>. So has <a target=\"_blank\" href=\"https:\/\/www.diabrowser.com\/\" style=\"\" rel=\"noopener\">Dia<\/a>.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>But perhaps most surprisingly, Altman is framing Atlas as a good browser first \u2014 a <\/strong><strong>web tool with AI enhancement, not an AI system that happens to access websites. <\/strong>Atlas embeds helpful features throughout the browsing experience without forcing them on users. Its browser memory is used for context, not surveillance (as far as we know), letting Atlas \u201cremember pages you've visited, tasks you've started or ideas you've explored, just like an actual assistant,\u201d and more crucially, \u201cyou can edit, view or delete memories anytime.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Inverting the search paradigm: <\/strong>Ryan O\u2019Rouke, OpenAI\u2019s lead designer for Atlas, explained the search philosophy: if you ask for film reviews, \u201ca chatbot-style answer will pop up first, rather than the more traditional collection of blue links,\u201d but users can still switch to tabs showing website links, images, videos, or news. Why? For many queries \u2014 Is paprika toxic to cats? How much protein is in a cup of Greek yogurt? \u2014 people don\u2019t want to sift through dozens of blue links, they want an answer. But for queries where you will want sources \u2014 What are economists saying about the new tariff policy? Which fitness trackers have the best reviews? What are the side effects of this medication? \u2014 the links are still there.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Our favorite feature? You can opt in or out at any time.<\/strong> You write the email, and AI can polish a sentence up \u2014 if you want. Want to research and book a trip? It can gather options and handle the clicking, leaving the final calls to you. Instead of trying to take over every step of every process, Atlas lets AI do the grunt work, the repetitive stuff, the data gathering \u2014 exactly what computers have always been best at.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Market reax: <\/strong>Stocks seem to understand the significance \u2014 the shares of Google parent Alphabet were down 1.8% on closing following the announcement yesterday. Despite Google Chrome\u2019s 71.9% global market share, Atlas represents \u201cfresh competition\u201d not just because it\u2019s trying to out-Chrome Chrome, but because it\u2019s offering something genuinely different. Analyst Gil Luria calls the move a precursor for OpenAI \u201cstarting to sell ads,\u201d which has been on the horizon for some time now despite Altman\u2019s objections, and also spells trouble for Google, whose monopoly has engendered a \u201csuck it up or leave\u201d treatment of advertisers and publishers who previously had nowhere else to go.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Altman is framing Atlas as a good browser first \u2014 a web tool with AI enhancement, not an AI system that happens to access websites<\/p>\n","protected":false},"author":1,"featured_media":674068,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7215],"tags":[7094,633,638,639],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-674067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-for-your-commute","tag-ai","tag-enterprisepm","tag-for-your-commute","tag-technology","wpautop","entry"],"acf":{"mongo_id":"291622b2-4130-4e6c-9d70-5370de912c55","order":"3","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2025\/10\/1119.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Sam Altman finally gets AI right","related_issue":[674062],"teaser":"Altman is framing Atlas as a good browser first \u2014 a web tool with AI enhancement, not an AI system that happens to access websites","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/10\/.a7b7179c-8d49-4615-96d0-86fbec145294.mp3"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sam Altman finally gets AI right - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2025\/10\/22\/sam-altman-finally-gets-ai-right\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sam Altman finally gets AI right\" \/>\n<meta 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