{"id":671409,"date":"2025-09-07T00:00:00","date_gmt":"2025-09-07T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/"},"modified":"2025-09-07T00:00:00","modified_gmt":"2025-09-07T00:00:00","slug":"what-to-expect-in-apples-upcoming-product-launch","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/","title":{"rendered":"What to expect in Apple\u2019s upcoming product launch"},"content":{"rendered":"

? This Tuesday, 9 September, Apple promises to unveil an <\/strong>\u201cawe-dropping\u201d product launch.<\/strong> Speculations are pointing to at least seven new products, with the iPhone 17 lineup and its highly anticipated iPhone 17 Air being the only offerings we can bank on. The launch is expected to introduce Apple\u2019s new hardware setup as part of a rumored<\/a> three-year transformative game plan, and Fortune<\/a> is assuming that Tuesday\u2019s event will showcase Apple\u2019s \u201cmost ambitious hardware strategy since the original iPhone launch.\u201d<\/p>\n

A visual revamp.<\/strong> iPhone users are in for a new interface by virtue of Apple\u2019s new design language, Liquid Glass<\/a> for iOS 26. Apple\u2019s first major aesthetic redesign since 2013, Liquid Glass brings with it a new translucent look and fluid interactivity across all linked devices. Expect apps and icons to have bubble-like appearances, and everything else on your screen, from controls to tab bars and side bars, to fit into the new device\u2019s round corners. <\/p>\n

Behold: the thinnest iPhone ever made.<\/strong> The star of the show is undeniably the iPhone 17 Air. With a profile of 5.5mm \u2014 2.3 mm thinner than its predecessors \u2014 and weighing only 145 grams, the iPhone 17 Air comes with some inevitable compromises, including a single rear camera, a smaller battery, and (to the chagrin of many) an off-center USB-C port.<\/p>\n

Other enhancements to look out for:<\/strong> Better cameras are underway, with the standard iPhone expected to feature a 24-megapixel front-facing camera, and the Pro models to sport a more rectangular camera bump, with a 48-megapixel lens. The Pro models might also feel lighter in your hands, with aluminum replacing their usual glass backs for better durability. The Pro models will be available in new color palettes.<\/p>\n

Better batteries are expected for the Apple Watch 11 and the Watch Ultra 3,<\/strong> with improvements in health-monitoring features, mainly blood pressure tracking and hypertension detection. The Ultra 3 is rumored to include capabilities for satellite connectivity. Health-monitoring will extend to the Airpods Pro 3, with a possible heart-rate monitor, backed by an improved battery life.<\/p>\n

The anticipation for (the much-delayed) AI integration extends to Apple\u2019s watches.<\/strong> The launch isn\u2019t expected to include any promises for significant leaps regarding AI, even as Apple lags slower and slower behind its rivals\u2026 and its own promises<\/a>. The company seems to be leveraging its new hardware designs to compensate as competition intensifies, while the market still awaits AI-powered Siri, now delayed<\/a> to 2026. <\/p>\n","protected":false},"excerpt":{"rendered":"

Tuesday\u2019s event may showcase Apple\u2019s \u201cmost ambitious hardware strategy since the original iPhone launch.\u201d<\/p>\n","protected":false},"author":1,"featured_media":671410,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7215],"tags":[184,633,638,639],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-671409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-for-your-commute","tag-apple","tag-enterprisepm","tag-for-your-commute","tag-technology","wpautop","entry"],"acf":{"mongo_id":"11a988bf-f15c-4087-8e87-b0242b63b7ad","order":"3","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2025\/9\/344.jpg","photo_position":"above","homepage_title":"","full_issue_title":"What to expect in Apple\u2019s upcoming product launch","related_issue":[671404],"teaser":"Tuesday\u2019s event may showcase Apple\u2019s \u201cmost ambitious hardware strategy since the original iPhone launch.\u201d","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/9\/.eb16fc41-05f9-4fc4-b175-0047adbbd9ef.mp3"},"yoast_head":"\nWhat to expect in Apple\u2019s upcoming product launch - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What to expect in Apple\u2019s upcoming product launch\" \/>\n<meta property=\"og:description\" content=\"Tuesday\u2019s event may showcase Apple\u2019s \u201cmost ambitious hardware strategy since the original iPhone launch.\u201d\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-07T00:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"What to expect in Apple\u2019s upcoming product launch\",\"datePublished\":\"2025-09-07T00:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/\"},\"wordCount\":404,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1\",\"keywords\":[\"Apple\",\"EnterprisePM\",\"FOR YOUR COMMUTE\",\"technology\"],\"articleSection\":[\"FOR YOUR COMMUTE\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/\",\"name\":\"What to expect in Apple\u2019s upcoming product launch - EnterpriseAM Egypt\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1\",\"datePublished\":\"2025-09-07T00:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/enterpriseam.com\/egypt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What to expect in Apple\u2019s upcoming product launch\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"name\":\"EnterpriseAM\",\"description\":\"The State of the Nation\",\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\",\"name\":\"EnterpriseAM\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ent.news\/internal\/240894.svg\",\"contentUrl\":\"https:\/\/ent.news\/internal\/240894.svg\",\"caption\":\"EnterpriseAM\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\",\"name\":\"enterpriseam admin\",\"sameAs\":[\"http:\/\/enterpriseam.testing.projectsarea.com\"],\"url\":\"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What to expect in Apple\u2019s upcoming product launch - EnterpriseAM Egypt","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/","og_locale":"en_US","og_type":"article","og_title":"What to expect in Apple\u2019s upcoming product launch","og_description":"Tuesday\u2019s event may showcase Apple\u2019s \u201cmost ambitious hardware strategy since the original iPhone launch.\u201d","og_url":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/","og_site_name":"EnterpriseAM Egypt","article_published_time":"2025-09-07T00:00:00+00:00","og_image":[{"url":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1","type":"","width":"","height":""}],"author":"enterpriseam admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"enterpriseam admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#article","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/"},"author":{"name":"enterpriseam admin","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d"},"headline":"What to expect in Apple\u2019s upcoming product launch","datePublished":"2025-09-07T00:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/"},"wordCount":404,"publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1","keywords":["Apple","EnterprisePM","FOR YOUR COMMUTE","technology"],"articleSection":["FOR YOUR COMMUTE"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/","url":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/","name":"What to expect in Apple\u2019s upcoming product launch - EnterpriseAM Egypt","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1","datePublished":"2025-09-07T00:00:00+00:00","breadcrumb":{"@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#primaryimage","url":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1","contentUrl":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1"},{"@type":"BreadcrumbList","@id":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/07\/what-to-expect-in-apples-upcoming-product-launch\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/enterpriseam.com\/egypt\/"},{"@type":"ListItem","position":2,"name":"What to expect in Apple\u2019s upcoming product launch"}]},{"@type":"WebSite","@id":"https:\/\/enterpriseam.com\/egypt\/#website","url":"https:\/\/enterpriseam.com\/egypt\/","name":"EnterpriseAM","description":"The State of the Nation","publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/enterpriseam.com\/egypt\/#organization","name":"EnterpriseAM","url":"https:\/\/enterpriseam.com\/egypt\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/","url":"https:\/\/ent.news\/internal\/240894.svg","contentUrl":"https:\/\/ent.news\/internal\/240894.svg","caption":"EnterpriseAM"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d","name":"enterpriseam admin","sameAs":["http:\/\/enterpriseam.testing.projectsarea.com"],"url":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"}]}},"featured_image_src":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?resize=600%2C400&ssl=1","featured_image_src_square":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?resize=600%2C600&ssl=1","author_info":{"display_name":"enterpriseam admin","author_link":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/344.jpg?fit=%2C&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":643592,"url":"https:\/\/enterpriseam.com\/egypt\/2024\/09\/10\/apples-event-was-all-ai\/","url_meta":{"origin":671409,"position":0},"title":"Apple\u2019s event was all AI","author":"enterpriseam admin","date":"10 September 2024","format":false,"excerpt":"Apple debuted the latest iPhone line, the first of their products designed specifically to accommodate GenAI","rel":"","context":"In "FOR YOUR COMMUTE"","block_context":{"text":"FOR YOUR COMMUTE","link":"https:\/\/enterpriseam.com\/egypt\/category\/for-your-commute\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2024\/9\/778.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":643507,"url":"https:\/\/enterpriseam.com\/egypt\/2024\/09\/09\/what-to-expect-from-apples-its-glowtime-event\/","url_meta":{"origin":671409,"position":1},"title":"What to expect from Apple\u2019s It\u2019s Glowtime event","author":"enterpriseam admin","date":"9 September 2024","format":false,"excerpt":"The iPhone 16 will be making its debut tonight at 8pm in Om El Donia","rel":"","context":"In "FOR YOUR COMMUTE"","block_context":{"text":"FOR YOUR COMMUTE","link":"https:\/\/enterpriseam.com\/egypt\/category\/for-your-commute\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2024\/9\/629.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":664698,"url":"https:\/\/enterpriseam.com\/egypt\/2025\/05\/05\/apple-might-be-giving-us-more-to-bite-into-come-2026\/","url_meta":{"origin":671409,"position":2},"title":"Apple might be giving us more to bite into come 2026","author":"enterpriseam admin","date":"5 May 2025","format":false,"excerpt":"The Silicon Valley tech powerhouse is getting ready to steer away from their standardized fall release","rel":"","context":"In "FOR YOUR COMMUTE"","block_context":{"text":"FOR YOUR COMMUTE","link":"https:\/\/enterpriseam.com\/egypt\/category\/for-your-commute\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2025\/5\/269.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":635155,"url":"https:\/\/enterpriseam.com\/egypt\/2024\/07\/24\/your-new-iphone-might-be-foldable\/","url_meta":{"origin":671409,"position":3},"title":"Your new iPhone might be foldable","author":"enterpriseam admin","date":"24 July 2024","format":false,"excerpt":"The tech titan might be releasing the first ever foldable iPhone as early as 2026","rel":"","context":"In "FOR YOUR COMMUTE"","block_context":{"text":"FOR YOUR COMMUTE","link":"https:\/\/enterpriseam.com\/egypt\/category\/for-your-commute\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2024\/7\/1984.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":671641,"url":"https:\/\/enterpriseam.com\/egypt\/2025\/09\/10\/the-usd-999-question-can-the-iphone-air-save-apple\/","url_meta":{"origin":671409,"position":4},"title":"The USD 999 question: Can the iPhone Air save Apple?","author":"enterpriseam admin","date":"10 September 2025","format":false,"excerpt":"Apple\u2019s revolutionary hardware meets measured market response","rel":"","context":"In "FOR YOUR COMMUTE"","block_context":{"text":"FOR YOUR COMMUTE","link":"https:\/\/enterpriseam.com\/egypt\/category\/for-your-commute\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2025\/9\/583.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":683273,"url":"https:\/\/enterpriseam.com\/egypt\/2026\/01\/25\/the-end-of-apples-supercycle-and-the-rise-of-margin-protection\/","url_meta":{"origin":671409,"position":5},"title":"The end of Apple\u2019s Supercycle and the rise of margin protection","author":"enterpriseam admin","date":"25 January 2026","format":false,"excerpt":"Apple is signaling that the economics of hardware have fundamentally shifted","rel":"","context":"In "FOR YOUR COMMUTE"","block_context":{"text":"FOR YOUR COMMUTE","link":"https:\/\/enterpriseam.com\/egypt\/category\/for-your-commute\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2026\/1\/962.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/671409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=671409"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/671409\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/afternoon\/671404"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/671410"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=671409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=671409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=671409"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=671409"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=671409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}