{"id":668490,"date":"2025-07-16T00:00:00","date_gmt":"2025-07-16T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2025\/07\/16\/palm-closes-seven-figure-pre-seed-round\/"},"modified":"2025-07-16T00:00:00","modified_gmt":"2025-07-16T00:00:00","slug":"palm-closes-seven-figure-pre-seed-round","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2025\/07\/16\/palm-closes-seven-figure-pre-seed-round\/","title":{"rendered":"Palm closes seven-figure pre-seed round"},"content":{"rendered":"<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Homegrow<\/strong><strong>n fintech startup <\/strong><strong><a target=\"_blank\" href=\"https:\/\/withpalm.ai\/\" style=\"\" rel=\"noopener\">Palm<\/a><\/strong><strong> has closed a seven-figure pre-seed funding round<\/strong> led by Africa-focused venture capital <a target=\"_blank\" href=\"https:\/\/www.4dxventures.com\/\" style=\"\" rel=\"noopener\">4DX Ventures<\/a>, according to a <a target=\"_blank\" href=\"https:\/\/ent.news\/2025\/7\/1033.pdf\" style=\"\" rel=\"noopener\">press releas<\/a><a target=\"_blank\" href=\"https:\/\/ent.news\/2025\/7\/1033.pdf\" style=\"\" rel=\"noopener\">e (pdf)<\/a>. The round also saw participation from Plus VC and several international angel investors. <\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">(<strong>Tap or click the headline above to read this story with all of the links <\/strong>to our background as well as external sources.)<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Where\u2019s the money going?<\/strong> Palm will channel the new funding into growing its user base, expanding use cases, and scaling up its network of strategic partners. The company is aiming to become the go-to financial partner for people planning key life milestones \u2014 including education, healthcare, travel, marriage, and big-ticket purchases \u2014 by embedding saving into daily financial habits.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>About Palm:<\/strong> Founded in 2024, Palm is Egypt\u2019s first goal-based, incentivized savings platform. It leverages behavioral tech and embedded finance to help users meet life goals through curated asset allocation across fixed income, equities, and precious metals. The platform rewards users for consistent saving behavior and offers exclusive merchant deals to boost savings value and slash out-of-pocket spending.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>What they said:<\/strong> \u201cCurrently, Egyptians have limited options when it comes to managed investments due to high fees and minimum investment tickets required for such services, we are changing how Egyptians save. We will offer Egyptians a modern saving experience that caters to their lifestyle needs, aligns with their interests, and helps them along their financial journeys regardless of their income levels or assets,\u201d co-founder Ahmed Ashour said.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Looking ahead:<\/strong> Palm is looking to scale its presence across Egypt and the wider Mediterranean region. The company says it wants to redefine how people across income levels save, spend, and invest. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>The startup will use the fresh funds to accelerate customer acquisition and expand product use cases<\/p>\n","protected":false},"author":1,"featured_media":668491,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7258],"tags":[72,183,95,123],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-668490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup-watch","tag-enterpriseam","tag-fintech","tag-startup-watch","tag-startups","wpautop","entry"],"acf":{"mongo_id":"59adad7d-1734-481f-91e4-09a50d33edb9","order":"9","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2025\/7\/1052.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Egyptian fintech startup Palm closes seven-figure pre-seed round","related_issue":[668474],"teaser":"The startup will use the fresh funds to accelerate customer acquisition and expand product use cases","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/7\/.7699adba-775e-48dd-9de4-c0c2622c8943.mp3"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - 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