{"id":662007,"date":"2025-03-09T00:00:00","date_gmt":"2025-03-09T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2025\/03\/09\/embracing-awkwardness\/"},"modified":"2025-03-09T00:00:00","modified_gmt":"2025-03-09T00:00:00","slug":"embracing-awkwardness","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2025\/03\/09\/embracing-awkwardness\/","title":{"rendered":"Embracing awkwardness"},"content":{"rendered":"<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"> ? <strong>In an era of carefully curated social media personas and AI-enhanced communication, <\/strong><strong>awkwardness might seem like a relic of the past. <\/strong>But as we navigate the increasingly blurring boundaries between digital and in-person interactions, understanding awkwardness has never been more relevant.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>(Tap or click the headline above to read this story with all of the links <\/strong>to external sources.)<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>We know what it means to feel awkward, but how does it differ from embarrassment, <\/strong><strong>self-consciousness, anxiety or fear?<\/strong> Awkwardness exists at the <a target=\"_blank\" href=\"https:\/\/www.theverge.com\/2018\/2\/13\/16964848\/melissa-dahl-cringeworthy-awkwardness-psychology-social-science-interview\" style=\"\" rel=\"noopener\">intersection<\/a> of acute self-consciousness and uncertainty. It\u2019s the moment in a video call when you can\u2019t tell when to jump in to speak, or the split second of panic when you text the wrong group. While related to other social discomforts like digital social anxiety \u2014 a future-focused fear about how we will be perceived online \u2014 awkwardness is an immediate, present-focused experience accompanied by physiological responses.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>That\u2019s so cringe. <\/strong>Researchers <a target=\"_blank\" href=\"https:\/\/pmc.ncbi.nlm.nih.gov\/articles\/PMC9567680\/\" style=\"\" rel=\"noopener\">studying<\/a> \u201ccringe theory\u201d since the meteoric rise of social media suggest that we experience awkwardness when the version we present of ourselves clashes with how others actually perceive us and we begin to anticipate potential rejection. Social scientist Ty Tashiro <a target=\"_blank\" href=\"https:\/\/www.theatlantic.com\/podcasts\/archive\/2024\/12\/best-of-how-to-make-small-talk\/681074\/\" style=\"\" rel=\"noopener\">describes<\/a> awkwardness \u2014 and the physical response to it, cringe \u2014 as reactions to minor deviations from social expectations that trigger powerful emotional reactions.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>No, you\u2019re not autistic.<\/strong> The <a target=\"_blank\" href=\"https:\/\/www.statnews.com\/2022\/02\/10\/theres-no-autism-epidemic-but-there-is-an-autism-diagnosis-epidemic\/\" style=\"\" rel=\"noopener\">overdiagnosis epidemic<\/a> has convinced many that universal feelings of awkwardness are exclusively autistic traits. Using research based on standard measures of autistic traits, Tashiro <a target=\"_blank\" href=\"https:\/\/www.goodreads.com\/book\/show\/30317414-awkward\" style=\"\" rel=\"noopener\">writes<\/a> that the average person exhibits approximately 16 out of the 50 autistic traits, while the threshold for a diagnosis is typically 32. But in today\u2019s environment of constant digital context-switching and attention fragmentation, it\u2019s no wonder why many people who aren\u2019t on the spectrum still experience difficulty with social skills, communication, and focus regulation.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The unexpected value of awkwardness:<\/strong> Studies consistently <a target=\"_blank\" href=\"https:\/\/www.researchgate.net\/profile\/Simon-Baron-Cohen\/publication\/226959041_The_Awkward_Moments_Test_A_Naturalistic_Measure_of_Social_Understanding_in_Autism\/links\/00b7d5140af2c440ce000000\/The-Awkward-Moments-Test-A-Naturalistic-Measure-of-Social-Understanding-in-Autism.pdf\" style=\"\" rel=\"noopener\">show<\/a> that those in technical fields score higher on measures of awkwardness than those in humanities, with specialized technical competitors scoring highest of all. This connection between awkwardness and expertise remains strong even as workplaces become more collaborative and communication-focused. Why? Awkward people employ \u201c <a target=\"_blank\" href=\"https:\/\/www.psychologytoday.com\/us\/articles\/201705\/embrace-awkwardness\" style=\"\" rel=\"noopener\">localized processing<\/a> \u201d in social settings \u2014 focusing their attention on details of the interaction instead of the big picture \u2014 which can translate positively in the workplace, especially in STEM fields.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>As we look toward the future of human connection, embracing awkwardness might be <\/strong><strong>the most refreshingly human choice we make.<\/strong> In 1933, philosopher Peter Wessel Zapffe <a target=\"_blank\" href=\"https:\/\/openairphilosophy.org\/wp-content\/uploads\/2019\/06\/OAP_Zapffe_Last_Messiah.pdf\" style=\"\" rel=\"noopener\">suggested<\/a> that humans\u2019 capacity for awkwardness is a consequence of our \u201coverly involved intellect\u201d \u2014 we have so much self-awareness that we can\u2019t help but feel these micro-doses of shame and embarrassment. And there is redemption to be found in it \u2014 in a world increasingly mediated by technology and designed to eliminate friction, acknowledging awkwardness, laughing at it, and sharing it with others can convert isolation into connection, and even make it less terrifying.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As we look toward the future of human connection, embracing awkwardness might be the most refreshingly human choice we make<\/p>\n","protected":false},"author":1,"featured_media":662008,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7215],"tags":[633,638,1546,8360],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-662007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-for-your-commute","tag-enterprisepm","tag-for-your-commute","tag-lifestyle","tag-psychology","wpautop","entry"],"acf":{"mongo_id":"c3e61f7c-0b36-4151-9772-d843362b8e59","order":"3","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2025\/3\/624.jpg","photo_position":"above","homepage_title":"","full_issue_title":"","related_issue":[662002],"teaser":"As we look toward the future of human connection, embracing awkwardness might be the most refreshingly human choice we make","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2025\/3\/.cd8dc292-d14a-415a-af50-a90191a3170c.mp3"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - 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