{"id":655027,"date":"2024-11-12T00:00:00","date_gmt":"2024-11-12T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/"},"modified":"2024-11-12T00:00:00","modified_gmt":"2024-11-12T00:00:00","slug":"efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/","title":{"rendered":"Efreshli secures seed funding to fuel expansion + welcomes new co-founder"},"content":{"rendered":"

Efreshli <\/strong>secures fresh funding to expand its regional reach: <\/strong>Egyptian interior design firm Efreshli<\/a> has closed an undisclosed seed round led by Algebra Ventures, with participation from 500 Startups, Dar Ventures, and angel investors, according to a statement<\/a>. The funds will help the startup enhance its offerings and expand its product line. EnterpriseAM spoke to co-founders Heba Elgabaly<\/a> and Dina Elhaddad<\/a> to learn more about the startup and what we can expect next from it.<\/p>\n

Elhaddad is a fairly new addition to the company: <\/strong>The former Google product lead recently joined the company as co-founder and chief product officer, bringing a \u201cwealth of experience in product and tech\u201d to the startup. She joins Elgabaly who has some 15 years of experience in the consumer technology sector. Elhaddad will focus on leveraging technology to expand Efreshli\u2019s reach and boost designer productivity, she told us. Her vision includes using AI to personalize user experiences and streamline design workflows. She will also be spearheading Efreshli Pro, which will enable external designers to collaborate with Efreshli\u2019s team and access curated furniture options \u2014 strengthening the startup\u2019s unique ecosystem-driven model.<\/p>\n

Efreshli?<\/strong> Launched as a comprehensive interior design platform, Efreshli offers a unique approach that merges e-commerce with tailored design services. The platform allows customers to explore curated, budget-friendly interior design options without stepping into a showroom, with services tailored to appeal to both individual clients and businesses. Through its Efreshli Pro feature, it also allows external designers to access its curated catalog, enabling them to source furniture selections for client projects.<\/p>\n

Where\u2019s the money going? <\/strong>The new funds will strengthen Efreshli\u2019s tech infrastructure, the co-founders told us, explaining that the money will help the team to continue enhancing its services, which already support over 200 brands and feature a catalog of 50k products. Efreshli will also focus on regional growth, aiming to step foot into the UAE and Saudi Arabia, they added. <\/p>\n

It has been a big week for Efreshli: <\/strong>The startup opened up its first ever showroom<\/a> this week in Sheikh Zayed\u2019s Arkan Plaza. The showroom provides customers with a physical space to experience the furniture in person, which is vital for their confidence in making design decisions, the founders told us. The showroom will also support initiatives like a gift registry for newlyweds and other personalized experiences, bridging online convenience with real-world validation. <\/p>\n

Changing consumer behaviors is shaping Efreshli\u2019s approach: <\/strong>Efreshli has tapped into a shift in how people view online interior design, a sector that has traditionally relied on in-person interactions, the founders said. Today, with online shopping habits more ingrained, consumers are embracing Efreshli\u2019s convenience and affordability. The platform primarily serves second homeowners in destinations like the North Coast and El Gouna, as well as Egyptians living abroad who want hassle-free solutions for furnishing. The startup also caters to developers like Marakez and Somabay in a B2B2C model, handling end-to-end interior design solutions for large projects.<\/p>\n

A word from the investors: <\/strong>\u201cFurniture is an important national industry. Egypt is the region\u2019s largest exporter of furniture and has always benefitted from secular trends like near-shoring and an attractive labor market,\u201d Algebra Ventures General Partner Laila Hassan said, adding that \u201cin an industry riddled with attempts to build simple Web 1.0 e-commerce experiences that just don\u2019t work for furniture, Efreshli brings a refreshing designer-first approach to the entire customer journey.\u201d <\/p>\n

\u201cWe believe that the Egyptian market, along with the broader MENA region, needs <\/strong>funding and innovation within the architecture, engineering and construction industry<\/strong> \u2026 We are confident that with Dina's technological expertise now on board, Efreshli is set to elevate its products and services to new heights, enabling them to compete effectively on a regional scale,\u201d Dar Ventures\u2019 Faysal Shair said.<\/p>\n","protected":false},"excerpt":{"rendered":"

The funding round was led by Algebra Ventures<\/p>\n","protected":false},"author":1,"featured_media":655028,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7258],"tags":[3223,72,95,123],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-655027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup-watch","tag-efreshli","tag-enterpriseam","tag-startup-watch","tag-startups","wpautop","entry"],"acf":{"mongo_id":"d59f704c-2f6f-41e2-85b1-402d01df1292","order":"6","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2024\/11\/1005.jpg","photo_position":"above","homepage_title":"","full_issue_title":"Egypt\u2019s Efreshli secures seed funding to fuel expansion + welcomes new co-founder","related_issue":[655017],"teaser":"The funding round was led by Algebra Ventures","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2024\/11\/.121c6eee-4270-4725-bbd3-f6887c962ce4.mp3"},"yoast_head":"\nEfreshli secures seed funding to fuel expansion + welcomes new co-founder - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Efreshli secures seed funding to fuel expansion + welcomes new co-founder\" \/>\n<meta property=\"og:description\" content=\"The funding round was led by Algebra Ventures\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-12T00:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Efreshli secures seed funding to fuel expansion + welcomes new co-founder\",\"datePublished\":\"2024-11-12T00:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/\"},\"wordCount\":635,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1\",\"keywords\":[\"Efreshli\",\"EnterpriseAM\",\"Startup watch\",\"startups\"],\"articleSection\":[\"Startup watch\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/\",\"name\":\"Efreshli secures seed funding to fuel expansion + welcomes new co-founder - EnterpriseAM Egypt\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1\",\"datePublished\":\"2024-11-12T00:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/enterpriseam.com\/egypt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Efreshli secures seed funding to fuel expansion + welcomes new co-founder\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"name\":\"EnterpriseAM\",\"description\":\"The State of the Nation\",\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\",\"name\":\"EnterpriseAM\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ent.news\/internal\/240894.svg\",\"contentUrl\":\"https:\/\/ent.news\/internal\/240894.svg\",\"caption\":\"EnterpriseAM\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\",\"name\":\"enterpriseam admin\",\"sameAs\":[\"http:\/\/enterpriseam.testing.projectsarea.com\"],\"url\":\"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Efreshli secures seed funding to fuel expansion + welcomes new co-founder - EnterpriseAM Egypt","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/","og_locale":"en_US","og_type":"article","og_title":"Efreshli secures seed funding to fuel expansion + welcomes new co-founder","og_description":"The funding round was led by Algebra Ventures","og_url":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/","og_site_name":"EnterpriseAM Egypt","article_published_time":"2024-11-12T00:00:00+00:00","og_image":[{"url":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1","type":"","width":"","height":""}],"author":"enterpriseam admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"enterpriseam admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#article","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/"},"author":{"name":"enterpriseam admin","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d"},"headline":"Efreshli secures seed funding to fuel expansion + welcomes new co-founder","datePublished":"2024-11-12T00:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/"},"wordCount":635,"publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1","keywords":["Efreshli","EnterpriseAM","Startup watch","startups"],"articleSection":["Startup watch"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/","url":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/","name":"Efreshli secures seed funding to fuel expansion + welcomes new co-founder - EnterpriseAM Egypt","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1","datePublished":"2024-11-12T00:00:00+00:00","breadcrumb":{"@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#primaryimage","url":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1","contentUrl":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1"},{"@type":"BreadcrumbList","@id":"https:\/\/enterpriseam.com\/egypt\/2024\/11\/12\/efreshli-secures-seed-funding-to-fuel-expansion-welcomes-new-co-founder\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/enterpriseam.com\/egypt\/"},{"@type":"ListItem","position":2,"name":"Efreshli secures seed funding to fuel expansion + welcomes new co-founder"}]},{"@type":"WebSite","@id":"https:\/\/enterpriseam.com\/egypt\/#website","url":"https:\/\/enterpriseam.com\/egypt\/","name":"EnterpriseAM","description":"The State of the Nation","publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/enterpriseam.com\/egypt\/#organization","name":"EnterpriseAM","url":"https:\/\/enterpriseam.com\/egypt\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/","url":"https:\/\/ent.news\/internal\/240894.svg","contentUrl":"https:\/\/ent.news\/internal\/240894.svg","caption":"EnterpriseAM"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d","name":"enterpriseam admin","sameAs":["http:\/\/enterpriseam.testing.projectsarea.com"],"url":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"}]}},"featured_image_src":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?resize=600%2C400&ssl=1","featured_image_src_square":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?resize=600%2C600&ssl=1","author_info":{"display_name":"enterpriseam admin","author_link":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ent.news\/2024\/11\/1005.jpg?fit=%2C&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":569834,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/03\/09\/fintech-startup-khazna-secures-seed-funding-led-by-algebra-ventures\/","url_meta":{"origin":655027,"position":0},"title":"Fintech startup Khazna secures seed funding led by Algebra Ventures","author":"enterpriseam admin","date":"9 March 2020","format":false,"excerpt":"STARTUP WATCH- Khazna secures seed funding led by Algebra Ventures: Egyptian fintech startup Khazna has raised an undisclosed amount of seed funding from a group of investors led by Algebra Ventures, the company said in a statement (pdf). Accion Venture Lab, which had recently secured USD 33 mn in funds\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":543439,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/02\/01\/brimore-secures-usd-25-mn-in-series-a-funding\/","url_meta":{"origin":655027,"position":1},"title":"Brimore secures USD 25 mn in series A funding","author":"enterpriseam admin","date":"1 February 2022","format":false,"excerpt":"Social commerce startup Brimore has raised USD 25 mn in series A funding, the company announced in a statement (pdf) yesterday. The round was led by the International Finance Corporation and Silicon Valley VC Endure Capital, and featured participation from Fawry, Flourish, and Endeavor Catalyst Fund, as well as existing\u2026","rel":"","context":"In "Startup watch"","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/2\/6.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":626182,"url":"https:\/\/enterpriseam.com\/egypt\/2024\/06\/26\/connect-money-secures-usd-8-mn-in-seed-funding-to-expand-its-range-of-banking-services-in-north-africa\/","url_meta":{"origin":655027,"position":2},"title":"Connect Money secures USD 8 mn in seed funding to expand its range of banking services in North Africa","author":"enterpriseam admin","date":"26 June 2024","format":false,"excerpt":"The funding round was led by Disruptech Ventures and Algebra Ventures, with investment also from Lorax Capital Partners, One Stop, and MDP","rel":"","context":"In "Startup watch"","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2024\/6\/1621.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":571447,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/05\/12\/brimore-raises-usd-3-5-mn-in-pre-series-a-investment\/","url_meta":{"origin":655027,"position":3},"title":"Brimore raises USD 3.5 mn in pre-series A investment","author":"enterpriseam admin","date":"12 May 2020","format":false,"excerpt":"STARTUP WATCH- Cairo-based social commerce platform Brimore has raised USD 3.5 mn in a pre-series A funding round led by Algebra Ventures, the company announced in a statement to Enterprise (pdf). Flat6Labs, Disruptech, Vision Ventures and 500 Startups also participated in the round. The investment comes a year after the\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":566759,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/07\/12\/yodawy-lands-usd-7-5-mn-in-a-series-b-funding-round\/","url_meta":{"origin":655027,"position":4},"title":"Yodawy lands USD 7.5 mn in a series B funding round","author":"enterpriseam admin","date":"12 July 2021","format":false,"excerpt":"Yodawy raises USD 7.5 mn in a Algebra, MEVP, Global Ventures-led series B funding: Pharma platform Yodawy has landed USD 7.5 mn in a series B funding round led by Algebra Ventures, Beirut-based Middle East Venture Partners (MEVP) and UAE-based venture capital fund Global Ventures, according to an emailed statement\u2026","rel":"","context":"In "SPEED ROUND: STARTUP WATCH"","block_context":{"text":"SPEED ROUND: STARTUP WATCH","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round-startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":568796,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/02\/04\/egyptian-food-tech-startup-elmenus-raises-usd-8-mn-in-series-b-round\/","url_meta":{"origin":655027,"position":5},"title":"Egyptian food-tech startup Elmenus raises USD 8 mn in series B round","author":"enterpriseam admin","date":"4 February 2020","format":false,"excerpt":"STARTUP WATCH- Elmenus raises USD 8 mn in Algebra, Global Ventures-led series B funding round: Cairo-based food-tech startup Elmenus has raised USD 8 mn in a series B funding round led by our friends at Algebra Ventures and UAE-based venture capital fund Global Ventures, according to an emailed statement (pdf).\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/655027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=655027"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/655027\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/655017"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/655028"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=655027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=655027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=655027"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=655027"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=655027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}