{"id":644466,"date":"2024-09-26T00:00:00","date_gmt":"2024-09-26T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2024\/09\/26\/what-international-investors-want-to-see-from-egypt-moving-forward\/"},"modified":"2024-09-26T00:00:00","modified_gmt":"2024-09-26T00:00:00","slug":"what-international-investors-want-to-see-from-egypt-moving-forward","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2024\/09\/26\/what-international-investors-want-to-see-from-egypt-moving-forward\/","title":{"rendered":"What international investors want to see from Egypt moving forward"},"content":{"rendered":"

The broad view on<\/strong> Egypt from the outside is one of cautio<\/strong>us optimism. <\/strong>Structural reforms are in motion, FX restrictions are easing, and monetary tools have realigned to tackle inflation head-on, but international investors remain cautious about deploying capital here. What will it take to reignite investor confidence? As the government pushes forward with projects like Ras El Hekma and attempts to attract capital from key partners like Saudi Arabia and the UAE, the real question remains: Can Egypt execute where it counts and turn optimism into action?<\/p>\n

We brought together a panel of international advisors and investors who are committing <\/strong>capital to Egypt or advising those who are looking to do business here<\/strong> during this year\u2019s Enterprise Finance Forum. We spoke to Amr El Bahey<\/strong>, CEO of Mashreq Egypt, Essam Al Tamimi<\/strong>, founder and chairman of Al Tamimi & Company, Leila Serhan<\/strong>, senior vice president and group country manager for NALP at Visa, and Sherif El Kholy<\/strong>, partner and head of Middle East and Africa at Actis.<\/p>\n

You can\u2019t talk investments without bringing up Ras El Hekma: <\/strong>The landmark USD 35 bn<\/a>agreement with ADQ<\/a> that gave the Abu Dhabi wealth fund and longtime investor in Egypt the development rights to Ras El Hekma on the North Coast set the stage for the float of the EGP and opened the door for a whole lotta investments. <\/p>\n

So where does the project to develop Ras El Hekma stand? <\/strong>\u201cRas El Hekma is a huge project for UAE. There are two ministers leading the project from the Emirati side and it\u2019s progressing slowly, but it\u2019s going to happen,\u201d Al Tamimi said. We could be looking at six months to a year until we see significant progress on the project, but the project is moving forward despite facing challenges due to its complexity, Al Tamimi added. Al Tamimi explained that the key challenge lies in ensuring that the UAE has the freedom to fully operate and regulate the area.<\/p>\n

Regulatory clarity is key: <\/strong>One area of concern raised by Al Tamimi is the lack of regulatory clarity. The current Investment Law leaves too much subject to the assessment of ministers and the cabinet, as opposed to clear and simple guidelines set in stone. \u201cInvestors want a clear, simple, and transparent process,\u201d he said, adding that \u201cthere\u2019s a few fixes you can do on isolated issues, but there aren\u2019t regulations or laws that could basically clear things up and have investors enter the markets more smoothly and comfortably.\u201d Al Tamimi explained that \u201cthere is serious intent to solve problems, but Egypt often gets tangled in the same issues over and over again.\u201d<\/p>\n

All about<\/strong> execution: <\/strong>\u201cIt\u2019s all going to be about whether you can convert potential into tangible actionable opportunities that generate globally competitive, risk-adjusted returns,\u201d El Kholy said, adding that \u201cwhile there\u2019s a macroeconomic stabilization afoot and a structural adjustment program is progressing,\u201d much of Egypt\u2019s investment potential will depend on execution. This is what will really inspire confidence, not just signing more MoUs, he said. \u201cIt\u2019s all about execution, execution, execution,\u201d El Bahey agreed. <\/p>\n

The time is now:<\/strong> This combination of easing global macroeconomic pressures and domestic reforms creates a \u201crunway for takeoff,\u201d that could see Egypt lock in more investment, El Bahey said. \u201cI think everyone realizes this is the perfect time for unleashing the potential of Egypt... People are cautiously optimistic and want to be even more optimistic.\u201d<\/p>\n

So, what are the signs of optimism? <\/strong>El Bahey pointed to growing production lines, increased capex investments, and increased interest from partners like the UAE and Saudi Arabia as indicators. \u201cAnother positive development is the focus on targeting inflation instead of just fixing the exchange rate,\u201d he said, pointing to the easing of FX restrictions and the clearance of backlogs, which have all boosted confidence. Meanwhile, Serhan pointed to Egypt\u2019s talent pool as a major reason for optimism. <\/p>\n

Egypt is a long-term investment destination: <\/strong>While the general consensus of the panel leaned toward cautious optimism, Serhan said her view was \u201crealistically optimistic.\u201d \u201cWhen you come to Egypt, you know you\u2019re playing the long game \u2014 it\u2019s not about the next quarter, it\u2019s about the long term,\u201d she said. <\/p>\n

Why FDI flows have been slower than anticipated: <\/strong>Investors are adopting a \u201cwait-and-see\u201d approach, El Kholy said, adding that this explains why the expected surge in FDI after the float has yet to materialize. \u201cLong-term investors with a five to ten-year horizon want to see policy clarity before making any decisions,\u201d he explained. \u201cWe need to see real momentum on the privatization program and a more pro-private sector investment climate.\u201d<\/p>\n

There are signs of increasing appetite from industrial investors<\/strong>: \u201cLong-term-minded investors are starting to prick up their ears and take a fresh look at opportunities here,\u201d El Kholy noted, pointing to a recent visit by a large delegation from China. While this is promising, the panel agreed that large-scale investments will only follow when policy reforms are fully implemented.<\/p>\n

Investors are waiting to see the next move: <\/strong>Investors are watching closely to see how Egypt handles its internal adjustments amid global shifts, like the start of the Fed\u2019s rate-cutting cycle. The general sentiment is that if Egypt can improve its execution, it will be well-positioned to reap the benefits of a more favorable global environment. <\/p>\n

The baseline scenario: <\/strong>The panel\u2019s baseline scenario for Egypt focuses on maintaining stability through the ongoing structural adjustment program and progress on debt sustainability, which would gradually restore investor confidence. El Kholy noted that global conditions should offer emerging markets including Egypt some relief. El Bahey added that the country is already halfway there, with the government recognizing its challenges. Meanwhile, Serhan emphasized the importance of avoiding boom-bust cycles to maintain stability in the long term. <\/p>\n

Looking ahead, we need to tap into Gen Z and look beyond the traditional sectors: <\/strong>Serhan highlighted the immense potential of Egypt\u2019s Gen Z population and an expected growing middle class in driving long-term economic growth. Gen Z\u2019s purchasing power is expected to double in the next five years, making them a key demographic for businesses to target. Serhan also emphasized the potential in Egypt\u2019s creative industries, like film, music, and fashion, which can gain momentum without necessarily requiring FDI.<\/p>\n

What are our panelists doing next? <\/strong>Mashreq is \u201cvery bullish on Egypt,\u201d according to El Bahey. The bank is expanding across all segments with a focus on growing its retail business. Actis is cautiously participating in the privatization program, while Visa is increasing its workforce and investing in the country\u2019s fintech and startup ecosystem.<\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

One area of concern is the lack of regulatory clarity<\/p>\n","protected":false},"author":1,"featured_media":644467,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7318],"tags":[7317,72,125],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-644466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise-finance-forum","tag-enterprise-finance-forum","tag-enterpriseam","tag-investment-watch","wpautop","entry"],"acf":{"mongo_id":"3882ce6c-1488-46c1-8aaf-76a976f1e276","order":"4","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2024\/9\/2026.jpg","photo_position":"above","homepage_title":"","full_issue_title":"What international investors want to see from Egypt moving forward","related_issue":[644461],"teaser":"One area of concern is the lack of regulatory clarity","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2024\/9\/.ae9aa1e8-0abf-4d0d-9a3b-92f021da2344.mp3"},"yoast_head":"\nWhat international investors want to see from Egypt moving forward - 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We have a rather busy issue for you to sink your teeth into at the start of the week, so let\u2019s get right into it.We\u2019re looking at a short work week: The country\u2019s banks will be closed this Thursday, 26 January in observance of Police Day and\u2026","rel":"","context":"In "WHAT WE\u2019RE TRACKING TONIGHT"","block_context":{"text":"WHAT WE\u2019RE TRACKING TONIGHT","link":"https:\/\/enterpriseam.com\/egypt\/category\/what-were-tracking-tonight\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2023\/1\/710.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":579556,"url":"https:\/\/enterpriseam.com\/egypt\/2022\/11\/07\/this-evening-guterres-warns-of-highway-to-climate-hell-on-day-two-of-cop27-come-talk-to-us-about-building-a-climate-centered-business-at-the-enterprise-climate-x-forum\/","url_meta":{"origin":644466,"position":1},"title":"THIS EVENING: Guterres warns of \u201chighway to climate hell\u201d on day two of COP27 + Come talk to us about building a climate-centered business at the Enterprise Climate X Forum","author":"enterpriseam admin","date":"7 November 2022","format":false,"excerpt":"Happy Monday, wonderful people. It\u2019s a busy, busy day here in Omm El Donia as the leaders\u2019 summit gets underway at COP27 in Sharm El Sheikh, while the global business press still has one eye on the US midterm elections. But before we get started\u2026 We\u2019re delighted to let you\u2026","rel":"","context":"In "WHAT WE\u2019RE TRACKING TONIGHT"","block_context":{"text":"WHAT WE\u2019RE TRACKING TONIGHT","link":"https:\/\/enterpriseam.com\/egypt\/category\/what-were-tracking-tonight\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":586786,"url":"https:\/\/enterpriseam.com\/egypt\/2023\/05\/17\/foreign-investors-still-want-in-on-egypt-but-local-firms-need-to-get-the-fundamentals-right\/","url_meta":{"origin":644466,"position":2},"title":"Foreign investors still want in on Egypt \u2014 but local firms need to get the fundamentals right","author":"enterpriseam admin","date":"17 May 2023","format":false,"excerpt":"EBRD, IFC, and Apis talk about attracting investment at the Enterprise Exports + FDI Forum","rel":"","context":"In "ENTERPRISE EXPORTS + FDI FORUM"","block_context":{"text":"ENTERPRISE EXPORTS + FDI FORUM","link":"https:\/\/enterpriseam.com\/egypt\/category\/enterprise-exports-fdi-forum\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2023\/5\/930.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":572578,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/06\/30\/flat6labs-cairo-to-triple-capital-to-egp-150-mn-invest-in-fintech-startups\/","url_meta":{"origin":644466,"position":3},"title":"Flat6Labs Cairo to triple capital to EGP 150 mn, invest in fintech startups","author":"enterpriseam admin","date":"30 June 2020","format":false,"excerpt":"STARTUP WATCH- Flat6Labs Cairo to triple capital to EGP 150 mn, has appetite for fintech: Flat6Labs Cairo, sub-fund of regional tech accelerator Flat6Labs, is in the process of raising its capital to over EGP 150 mn, from an original EGP 50 mn, through a private placement that will close today,\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":619204,"url":"https:\/\/enterpriseam.com\/egypt\/2024\/04\/28\/this-afternoon-tourism-finance-ministries-to-launch-subsidized-financing-initiatives-for-hospitality-investors\/","url_meta":{"origin":644466,"position":4},"title":"THIS AFTERNOON: Tourism + finance ministries to launch subsidized financing initiatives for hospitality investors","author":"enterpriseam admin","date":"28 April 2024","format":false,"excerpt":"Good afternoon, folks, and happy Sunday. It\u2019s a relatively slow start to the week as far as the local news cycle goes, but we have the rundown on the distribution and concentration of wealth across African countries \u2014 including the number of m\u2019naires and b\u2019naires in Egypt last year.THE BIG\u2026","rel":"","context":"In "WHAT WE\u2019RE TRACKING TONIGHT"","block_context":{"text":"WHAT WE\u2019RE TRACKING TONIGHT","link":"https:\/\/enterpriseam.com\/egypt\/category\/what-were-tracking-tonight\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/6\/143.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":647023,"url":"https:\/\/enterpriseam.com\/egypt\/2024\/10\/07\/industry-leaders-tell-us-what-to-look-out-for-in-2025\/","url_meta":{"origin":644466,"position":5},"title":"Industry leaders tell us what to look out for in 2025","author":"enterpriseam admin","date":"7 October 2024","format":false,"excerpt":"Cautious optimism is returning to Egypt\u2019s business landscape after a tough year","rel":"","context":"In "ENTERPRISE FINANCE FORUM"","block_context":{"text":"ENTERPRISE FINANCE FORUM","link":"https:\/\/enterpriseam.com\/egypt\/category\/enterprise-finance-forum\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2024\/10\/428.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/644466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=644466"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/644466\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/644461"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/644467"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=644466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=644466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=644466"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=644466"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=644466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}