{"id":634802,"date":"2018-01-24T04:19:11","date_gmt":"2018-01-24T04:19:11","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2018\/01\/24\/edita-looking-into-overseas-production-expansion\/"},"modified":"2018-01-24T04:19:11","modified_gmt":"2018-01-24T04:19:11","slug":"edita-looking-into-overseas-production-expansion","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2018\/01\/24\/edita-looking-into-overseas-production-expansion\/","title":{"rendered":"Edita looking into overseas production, expansion"},"content":{"rendered":"

<\/a> Edita, Egypt\u2019s largest producer of packaged snack food, is planning to start overseas operations to offset local currency fluctuations<\/strong>, Bloomberg\u2019s Tamim Elyan writes<\/a>. Chairman and Managing Director Hani Berzi says Edita is seeking to expand in sub-Saharan Africa and Asia through manufacturing projects and exports. The company had already announced plans<\/a> to enter the Moroccan snack food market through a greenfield investment with Dislog Group last December. \u201cWe need the foreign currency and in times of crises companies with export proceeds enjoyed decent profitability. We think of exports as a must, not a plus \u2026 If things stabilize without surprises, the trajectory is always a smooth line of increasing volume, profitability and revenues,\u201d Berzi says. Edita is focusing on restoring pre-devaluation profit margins by cutting costs and increasing the price of its products, he says. Berzi adds that Edita will invest EGP 120 mn this year, mainly on maintenance, and will decide whether to proceed with the second phase of its newly-opened EO8 factory in 2019 if it sees signs of \u201cdecent recovery,\u201d he said.<\/p>\n","protected":false},"excerpt":{"rendered":"

Edita, Egypt\u2019s largest producer of packaged snack food, is planning to start overseas operations to offset local currency fluctuations, Bloomberg\u2019s Tamim Elyan writes. Chairman and Managing Director Hani Berzi says Edita is seeking to expand in sub-Saharan Africa and Asia through manufacturing projects and exports. The company had already announced plans to enter the Moroccan […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8572],"tags":[72,2380],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-634802","post","type-post","status-publish","format-standard","hentry","category-speed-round","tag-enterpriseam","tag-speed-round","wpautop","entry"],"acf":{"mongo_id":"d89c4eeb-9cea-4ab4-90f6-f4d26cef590c","order":"0","is_powered_by":true,"section_story_id":"09f64e62-f1c5-4c4f-8c9d-f5abca7dc0b3","story_type":"1","photo_url":"","photo_position":"above","related_issue":[634789],"teaser":"","voice_url":""},"yoast_head":"\nEdita looking into overseas production, expansion - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2018\/01\/24\/edita-looking-into-overseas-production-expansion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Edita looking into overseas production, expansion\" \/>\n<meta property=\"og:description\" content=\"Edita, Egypt\u2019s largest producer of packaged snack food, is planning to start overseas operations to offset local currency fluctuations, Bloomberg\u2019s Tamim Elyan writes. 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We had noted yesterday that market-leading producer of packaged snack foods is targeting a 10% growth in exports over the next two\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":567348,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/01\/20\/hani-berzi-on-continuous-dreaming-and-finding-inspiration-in-the-little-things\/","url_meta":{"origin":634802,"position":1},"title":"Hani Berzi on continuous dreaming and finding inspiration in the little things","author":"enterpriseam admin","date":"20 January 2020","format":false,"excerpt":"The CEO of Edita teaches us a few lessons in finding inspiration and pursuing dreams: Edita was always the dream for Hani Berzi, the CEO and founder of the food manufacturing brand. Berzi played football, studied engineering, and went into trading for a while, but nothing called to him. Not\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2020\/1\/647.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":567397,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/01\/21\/editas-ceo-on-creating-a-sustainable-business-model\/","url_meta":{"origin":634802,"position":2},"title":"Edita\u2019s CEO on creating a sustainable business model","author":"enterpriseam admin","date":"21 January 2020","format":false,"excerpt":"Sustainability over profitability, not your common business model: Hani Berzi, the CEO of Edita, wanted his business to be sustainable. He wasn\u2019t convinced that the \u2018family business\u2019 model would allow his snack food company to survive from generation to generation. At the same time, Berzi was against the idea of\u2026","rel":"","context":"In "Worth Listening"","block_context":{"text":"Worth Listening","link":"https:\/\/enterpriseam.com\/egypt\/category\/worth-listening\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2020\/1\/665.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":631328,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/03\/15\/edita-signs-agreement-with-dislog-for-morocco-venture\/","url_meta":{"origin":634802,"position":3},"title":"Edita signs agreement with Dislog for Morocco venture","author":"enterpriseam admin","date":"15 March 2018","format":false,"excerpt":"Packaged snack food producer Edita announced signing a partnership agreement with Morocco\u2019s Dislog Group, according to a company disclosure. The agreement follows an MoU signed between the two companies in December. According to the agreement, Edita and Dislog will start a snack food factory in Morocco under a greenfield investment.\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":567436,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/01\/22\/egypts-willy-wonka-sweetens-the-making-it-studio\/","url_meta":{"origin":634802,"position":4},"title":"Egypt\u2019s Willy Wonka sweetens the Making It studio","author":"enterpriseam admin","date":"22 January 2020","format":false,"excerpt":"Egypt\u2019s \u2018Willy Wonka\u2019 is our latest guest on Making It: Hani Berzi, the CEO of Edita, tells us all about the inner workings behind our favorite snack foods. And while there are no oompa loompas running around his factory, his story is one for the books. 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