{"id":633745,"date":"2024-07-19T00:00:00","date_gmt":"2024-07-19T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2024\/07\/19\/fly-me-to-the-moon-romcom-meets-political-cynicism\/"},"modified":"2024-07-19T00:00:00","modified_gmt":"2024-07-19T00:00:00","slug":"fly-me-to-the-moon-romcom-meets-political-cynicism","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2024\/07\/19\/fly-me-to-the-moon-romcom-meets-political-cynicism\/","title":{"rendered":"Fly Me to the Moon: Romcom meets political cynicism"},"content":{"rendered":"

? AT THE MOVIES-<\/strong><\/p>\n

A different race to the moon:<\/strong> Fly Me to the Moon<\/a> follows a new (and fictionalized) aspect of the Russian-American space race in the 1960s, which ended with the success of the US Apollo 11 mission and the first moon landing.<\/p>\n

The plot:<\/strong> CIA officer Moe Berkus (Woody Harrelson) enlists the help of public relations and marketing expert Kelly Jones (Scarlett Johansson) to develop a new marketing strategy for the Apollo 11 mission that will preserve the support of Congress in light of the failure of the previous ten missions\u2026 And stage a fake \u201cback-up\u201d moon landing in case Apollo 11 meets their demise.<\/p>\n

Kelly meets Cole Davis (<\/strong>Channing Tatum<\/strong>), astronaut and director of the Apollo 11 <\/strong>operation. <\/strong>A relationship develops between them, but is threatened by Kelly's involvement in the government scheme.<\/p>\n

There have been mixed reactions:<\/strong> Some critics considered the film \u201c relentlessly mediocre<\/a>,\u201d while others said \u201c it was the kind of movie they missed in theaters<\/a>,\u201d especially with Johansson and Tatum\u2019s chemistry<\/a> on screen. The film, despite its perceived shortcomings, is still a good choice for a light cinema outing \u2014 Just keep your expectations in check.<\/p>\n

WHERE TO WATCH:<\/strong> You can catch Fly Me to The Moon at VOX City Center Almaza Cinema<\/a>and Mall of Egypt<\/a>, City Stars Cinema<\/a>, Point 90 Cinema<\/a>, Cairo Festival City Cinema<\/a>, and Cima Arkan<\/a>. It is also scheduled to be available on Apple TV, but the date has not yet been determined. (Watch the trailer, runtime: 2:31<\/a>).<\/p>\n

? FROM THE BOOKSTORE-<\/strong><\/p>\n

Another edifying book by the Harvard Business Review Press:<\/strong> The Case for Good<\/a>Jobs<\/a> focuses on \u201chow great companies bring dignity, pay, and meaning to everyone's work.\u201d Now more than ever, companies are having trouble finding and retaining employees because work conditions are perceived by many as being sub-optimal: The pay is not satisfying, work environments are stressful while offering limited opportunities for growth.<\/p>\n

Better work conditions means a stronger competitive edge.<\/strong> In her new book, MIT Sloan School of Management Professor and Good Jobs Institute<\/a> Co-founder & President Zeynep Ton aims to help leaders understand the ways through which the Good Jobs strategy will give their companies a competitive advantage. <\/p>\n

The \u201chow<\/strong>\u201d is simple enough\u2026<\/strong> Exceptionally important investment in people combined with a number of operational choices ultimately leads corporations \u2014 in all kinds of industries \u2014 towards excellence.<\/p>\n

\u2026But implementation is trickier. <\/strong>Ton makes the case for the Good Jobs strategy as the most efficient means of achieving motivated, productive employees, and satisfied customers and shareholders. Then, the author goes on to highlight throughout the remaining chapters how awareness and courage will help achieve the desired results and the successful implementation of the strategy she described earlier.<\/p>\n

WHERE TO FIND IT-<\/strong> The book is sold out at Diwan<\/a>, but look out for the restock.<\/p>\n

<\/p>\n

? HOT AND FRESH OUT OF THE KITCHEN-<\/strong><\/p>\n

Sapporo<\/a><\/strong>, the Japanese restaurant that should be on your to-go list<\/strong>: <\/strong>Taking residency in Sheraton Hotel<\/a>, this Japanese restaurant promises you both freshness and tradition in all of its dishes\u2014and even a performance if you sit at their teppanyaki bar.<\/p>\n

Our dining experience was a long haul \u2014 much like the flight to Tokyo \u2014 so strap in:<\/strong> Starting with the appetizers we ordered the Salmon Kushi Yaki, two skewered grilled salmon cubes with miso glaze. The salmon was a bit dry but nevertheless the umami flavor was present. <\/p>\n

Alongside it we also got the Sea Bass Shabu Shabu,<\/strong> if its name does not catch your eye the taste will. The sea bass is thinly sliced in ponzu sauce and its delicate cut just melts in your mouth with a tangy and zesty flavor, definitely a must-order.<\/p>\n

We picked a comforting and hearty option, the Sapporo Ramen Noodles:<\/strong> The miso chicken broth with roasted chicken and greens, did not particularly stand out but it does the job by warming you up \u2014 which is not ideal for the current weather \u2014 so it would be best ordering it in the winter.<\/p>\n

What's Japanese cuisine without Teppanyaki? <\/strong>The Teppanyaki section had a variety of options for us to pick, but instead of going for the common chicken, beef, prawn we decided to order the Mediterranean Octopus\u2014and it did not disappoint. The octopus was tender and may we say succulent, with a perfect char that added a smoky depth to the dish.<\/p>\n

Rolling on to the sushi:<\/strong> In the nigiri, the salmon, salmon roe, and red tuna were fresh and almost buttery to the palate\u2014not to mention the roe was, excuse the pun, bursting with flavor. The most important factor is that the rice to fish ratio was balanced. <\/p>\n

Honorable roll mentions:<\/strong> The rolls section is overwhelming so we\u2019re giving you the catch of the menu which are, the Rainbow Roll, the Very Belly Salmon Roll and finally the Broiled Salmon Belly.<\/p>\n

There was not much space for dessert, but we know the most-ordered option: <\/strong>The Matcha Cake.<\/p>\n

It\u2019s a dining experience:<\/strong> It\u2019s worth ordering and splurging a little extra to fully explore the menu.<\/p>\n

? Per person:<\/strong> EGP 1k-2k<\/p>\n

? Outdoor seating:<\/strong> No<\/p>\n

? Alcohol<\/strong>: Yes<\/p>\n

? Accessibility friendly:<\/strong> Yes<\/p>\n","protected":false},"excerpt":{"rendered":"

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Artemis II is a foundational step toward an emerging lunar economy","rel":"","context":"In "PLUG IN"","block_context":{"text":"PLUG IN","link":"https:\/\/enterpriseam.com\/egypt\/category\/plug-in\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2026\/4\/440.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":613810,"url":"https:\/\/enterpriseam.com\/egypt\/2024\/01\/21\/kids-obsession-with-expensive-skincare-appears-to-damage-more-than-just-their-parents-pockets-plus-why-are-nations-racing-to-land-on-the-moon\/","url_meta":{"origin":633745,"position":1},"title":"Kids' obsession with expensive skincare appears to damage more than just their parents\u2019 pockets. 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