{"id":632005,"date":"2024-07-09T00:00:00","date_gmt":"2024-07-09T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2024\/07\/09\/from-global-financial-crisis-to-ras-el-hekma-egypts-real-estate-sector-remains-resilient\/"},"modified":"2024-07-09T00:00:00","modified_gmt":"2024-07-09T00:00:00","slug":"from-global-financial-crisis-to-ras-el-hekma-egypts-real-estate-sector-remains-resilient","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2024\/07\/09\/from-global-financial-crisis-to-ras-el-hekma-egypts-real-estate-sector-remains-resilient\/","title":{"rendered":"From global financial crisis to Ras El Hekma: Egypt\u2019s real estate sector remains resilient"},"content":{"rendered":"<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">Following the discussions at the <a target=\"_blank\" href=\"https:\/\/facebook.com\/AUC.Business\/videos\/358706683824454\/\" style=\"\" rel=\"noopener\">AUC Business Forum 2024 Real Estate Roundtable<\/a>, we delved into the transformative journey of Egypt's real estate sector with JLL Egypt Country Head Ayman Sami and AI Capital Chairman Ayman Ismail.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Here are our <\/strong><strong>key takeaways:<\/strong><\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>The economic back<\/strong><strong>drop of 2008-2016 echoes that of 2016-2024.<\/strong> According to Ismail, both periods were characterized by foreign currency shortages, fixed exchange rates, high government deficits, weak social protection programs, and economic growth rates below 7%.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Devaluation significantly impacted the real estate sector. <\/strong>The 2016 devaluation triggered a surge in real estate prices as a hedge against inflation. \u201cWe witnessed a 24-28% uptick in prices y-o-y by the end of 2017,\u201d Sami explains, \u201cpushing affordability further out of reach and boosting the rental market.\u201d Multiple devaluations in 2021 and 2023 coupled with the FX crunch once again sent prices soaring. \u201cIn Sixth of October, prices skyrocketed by nearly 83% y-o-y, while in New Cairo, they increased by 95%, driven by panic purchasing to safeguard savings,\u201d he added.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Ras El Hekma returned stability to the market. <\/strong>According to Sami, the mega-development project on the North Coast provided some measure of reassurance and a clearer economic vision for the future. It also put an end to the panic buying and attracted more foreign investment, particularly on the North Coast. With a booming tourism sector and plans to bring in 30 mn tourists within the next four years, further investment in hospitality and residential units will be required with Ras El Hekma playing a central role.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Real estate continues to be a primary contributor to economic growth. <\/strong>\u201cConstruction and real estate make up approximately 20% of the local economy,\" said Ismail. \u201cRising demand is fueled by high marriage rates, rural-urban migration, demand for second homes, and an increasing influx of immigrants, but the market remains highly fragmented and competitive.\u201d<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>There has been a gradual shift towards the outskirts of Cairo.<\/strong> According to Sami, New Cairo now stands as a key business hub due to its proximity to the airport. Residential real estate has been moving outwards to New Cairo and Sixth of October since the early 2000s, and the next shift is forecasted to be towards fourth-generation cities, such as the New Administrative Capital.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>Public vs. private sector spending has evolved.<\/strong> According to Ismail, in the 1990s, public and private sector developers invested equally. By 2008, there was a drastic shift that saw private sector spending on real estate more than double, impacting the availability of subsidized housing. Today, we are witnessing another shift as the government-owned New Urban Communities Authority (NUCA) has become the country\u2019s largest developer.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\"><strong>As Egypt continues to develop mega-projects like Ras El Hekma and attract foreign investment, the future looks promising for the real estate sector. <\/strong>From economic crises to adapting to shifting demographics and market demands, the sector has shown remarkable resilience and growth over the past 15 years.<\/p>\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">\n<hr style=\"height:2px;border-width:0;color:gray;background-color:gray\">\n<p style=\"padding:0;margin:0;line-height:1.15;orphans:2;widows:2;text-align:left\">Visit <a target=\"_blank\" href=\"https:\/\/business.aucegypt.edu\/execed\/individual-programs\/real-estate-management\" style=\"\" rel=\"noopener\">AUC School of Business - Real Estate Management<\/a> for more information on AUC School of Business Executive Education Real Estate Management Programs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Following the discussions at the AUC Business Forum 2024 Real Estate Roundtable, we delved into the transformative journey of Egypt's real estate sector with JLL Egypt Country Head Ayman Sami and AI Capital Chairman Ayman Ismail. Here are our key takeaways: The economic backdrop of 2008-2016 echoes that of 2016-2024. According to Ismail, both periods [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":632006,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7422],"tags":[7421,169,72],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-632005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-message-from-auc-school-of-business-executive-education","tag-a-message-from-auc-school-of-business-executive-education","tag-auc","tag-enterpriseam","wpautop","entry"],"acf":{"mongo_id":"31ee0e70-6797-42c9-b05d-2d1b949deea9","order":"7","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/ads\/imgs\/256.jpg","photo_position":"above","homepage_title":"","full_issue_title":"","related_issue":[631993],"teaser":"","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2024\/7\/.e7b1d36c-69cc-4c6b-996f-36ec2e22abc5.mp3"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>From global financial crisis to Ras El Hekma: Egypt\u2019s real estate sector remains resilient - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2024\/07\/09\/from-global-financial-crisis-to-ras-el-hekma-egypts-real-estate-sector-remains-resilient\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From global financial crisis to Ras El Hekma: Egypt\u2019s real estate sector remains resilient\" \/>\n<meta property=\"og:description\" content=\"Following the discussions at the AUC Business Forum 2024 Real Estate Roundtable, we delved into the transformative journey of Egypt&#039;s real estate sector with JLL Egypt Country Head Ayman Sami and AI Capital Chairman Ayman Ismail. 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Following years of rapid development, long-term asset performance, operational efficiency, and regulatory navigation are becoming central priorities. The question is no longer how fast projects are built, but how effectively existing assets are managed, financed, and optimized.This is changing the\u2026","rel":"","context":"In &quot;A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION&quot;","block_context":{"text":"A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-auc-onsi-sawiris-school-of-business-executive-education\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2026\/4\/1258.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":678785,"url":"https:\/\/enterpriseam.com\/egypt\/2025\/12\/18\/auc-onsi-sawiris-school-of-business-executive-education-and-marakez-launch-egypts-first-academic-program-supporting-fb-entrepreneurs\/","url_meta":{"origin":632005,"position":1},"title":"AUC Onsi Sawiris School of Business Executive Education and Marakez launch Egypt\u2019s first academic program supporting F&#038;B entrepreneurs","author":"enterpriseam admin","date":"18 December 2025","format":false,"excerpt":"Onsi Sawiris School of Business Executive Education (ExecEd) at the American University in Cairo (AUC) has launched the Restaurant Business Management Program \u2013 Powered by Marakez. This is the first academic program in Egypt to support F&B entrepreneurs and startups. The program blends academic coursework with practical, on-the-ground learning, providing\u2026","rel":"","context":"In &quot;A MESSAGE FROM ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION&quot;","block_context":{"text":"A MESSAGE FROM ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-onsi-sawiris-school-of-business-executive-education\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":703618,"url":"https:\/\/enterpriseam.com\/egypt\/2026\/05\/19\/supply-chain-leaders-the-next-disruption-wont-wait-for-your-team-to-catch-up\/","url_meta":{"origin":632005,"position":2},"title":"Supply chain leaders: the next disruption won\u2019t wait for your team to catch up","author":"enterpriseam admin","date":"19 May 2026","format":false,"excerpt":"Egypt\u2019s manufacturers and trading companies have spent the past decade building leaner, more connected supply chains. The rationale was clear: tighter networks, reduced inventory, improved visibility, and strengthened supplier relationships across increasingly competitive markets.Recent shocks tested that logic quickly. Pandemic shutdowns, pressure on key maritime routes such as the Strait\u2026","rel":"","context":"In &quot;A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION&quot;","block_context":{"text":"A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-auc-onsi-sawiris-school-of-business-executive-education\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/704330.jpeg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":700730,"url":"https:\/\/enterpriseam.com\/egypt\/2026\/05\/10\/the-missing-middle-closing-the-leadership-gap\/","url_meta":{"origin":632005,"position":3},"title":"The missing middle: closing the leadership gap","author":"enterpriseam admin","date":"10 May 2026","format":false,"excerpt":"Many organizations are discovering a gap between strategy and execution: the \u201cmissing middle.\u201d Firms often combine strong senior leadership with capable frontline teams, yet lack a well-developed middle layer to translate strategy into execution. As organizations grow, this gap becomes more visible and more costly.McKinsey research is unambiguous on this\u2026","rel":"","context":"In &quot;A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION&quot;","block_context":{"text":"A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-auc-onsi-sawiris-school-of-business-executive-education\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2026\/5\/401.jpeg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":705375,"url":"https:\/\/enterpriseam.com\/egypt\/2026\/05\/25\/healthcare-management-in-the-region-from-heroic-effort-to-reliable-systems\/","url_meta":{"origin":632005,"position":4},"title":"Healthcare management in the region: From heroic effort to reliable systems","author":"enterpriseam admin","date":"25 May 2026","format":false,"excerpt":"Healthcare leadership across Egypt and the region is moving from heroic, personality-driven models toward system-led management. For years, hospitals have relied on individuals who carry out operations, solve problems in real time, and compensate for structural gaps. This approach works until it doesn\u2019t. A system built around one person\u2019s capacity\u2026","rel":"","context":"In &quot;A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION&quot;","block_context":{"text":"A MESSAGE FROM AUC ONSI SAWIRIS SCHOOL OF BUSINESS EXECUTIVE EDUCATION","link":"https:\/\/enterpriseam.com\/egypt\/category\/a-message-from-auc-onsi-sawiris-school-of-business-executive-education\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2026\/5\/1432.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":610206,"url":"https:\/\/enterpriseam.com\/egypt\/2023\/11\/16\/egypt-ventures-appoints-ayman-ismail-as-new-board-chairman\/","url_meta":{"origin":632005,"position":5},"title":"Egypt Ventures appoints Ayman Ismail as new board chairman","author":"enterpriseam admin","date":"16 November 2023","format":false,"excerpt":"Ismail helped found AUC Venture Lab, Egypt\u2019s first university-based incubator and accelerator","rel":"","context":"In &quot;Moves&quot;","block_context":{"text":"Moves","link":"https:\/\/enterpriseam.com\/egypt\/category\/newsmakers\/moves\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2023\/11\/902.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/632005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=632005"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/632005\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/631993"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media\/632006"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=632005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=632005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=632005"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=632005"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=632005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}