{"id":631843,"date":"2018-03-28T03:47:43","date_gmt":"2018-03-28T03:47:43","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/"},"modified":"2018-03-28T03:47:43","modified_gmt":"2018-03-28T03:47:43","slug":"why-the-fk-does-swearing-feel-so-fking-good","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/","title":{"rendered":"Why the f**k does swearing feel so f**king good?"},"content":{"rendered":"<p><a class=\"content-anchor\" id=\"tldr-story-08\"><\/a> <strong>Why the f**k does swearing feel so f**king good? <\/strong>There\u2019s a reason a lot of us pepper our speech with profanity \u2014 and it has a lot to do with how our brains are wired, <a href=\"https:\/\/www.youtube.com\/watch?v=sfJ_-YdDYSk&feature=youtu.be\">according to The Economist<\/a>. Swear words activate a different region of the brain than that used in regular speech \u2014 an area near the center that\u2019s activated when we cry or scream, suggesting that swearing is closely connected to expressing \u201cour most basic emotions.\u201d The object of our swearing is also an important factor to look into, and varies across cultures and languages based on what people perceive as fair game or a red line (<a href=\"https:\/\/youtu.be\/sfJ_-YdDYSk\">watch, runtime: 3:03<\/a>).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why the f**k does swearing feel so f**king good? There\u2019s a reason a lot of us pepper our speech with profanity \u2014 and it has a lot to do with how our brains are wired, according to The Economist. Swear words activate a different region of the brain than that used in regular speech \u2014 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":631844,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9004],"tags":[72,2388],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-631843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-worth-watching","tag-enterpriseam","tag-worth-watching","wpautop","entry"],"acf":{"mongo_id":"edf28716-d334-459c-a5d5-068e8f8736b4","order":"0","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2018\/3\/1089.jpg","photo_position":"above","related_issue":[631816],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why the f**k does swearing feel so f**king good? - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why the f**k does swearing feel so f**king good?\" \/>\n<meta property=\"og:description\" content=\"Why the f**k does swearing feel so f**king good? There\u2019s a reason a lot of us pepper our speech with profanity \u2014 and it has a lot to do with how our brains are wired, according to The Economist. Swear words activate a different region of the brain than that used in regular speech \u2014 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-28T03:47:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2018\/3\/1089.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Why the f**k does swearing feel so f**king good?\",\"datePublished\":\"2018-03-28T03:47:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/\"},\"wordCount\":125,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2018\/3\/1089.jpg?fit=%2C&ssl=1\",\"keywords\":[\"EnterpriseAM\",\"worth watching\"],\"articleSection\":[\"Worth watching\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/28\/why-the-fk-does-swearing-feel-so-fking-good\/\",\"name\":\"Why the f**k does swearing feel so f**king good? 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Price hikes of subsidized goods angers talking heads","author":"enterpriseam admin","date":"1 February 2017","format":false,"excerpt":"Yahduth fi Masr\u2019s Sherif Amer joined other talking heads in probing yesterday\u2019s announcement that some subsidized commodities will rise in price (more on that in the Speed Round). Assistant Supply Minister Karim Gomaa\u2019 called in to reassure the public that the government is still committed to keeping goods affordable. He\u2026","rel":"","context":"In &quot;Enterprise+: Last Night\u2019s Talk Shows&quot;","block_context":{"text":"Enterprise+: Last Night\u2019s Talk Shows","link":"https:\/\/enterpriseam.com\/egypt\/category\/enterprise-last-nights-talk-shows\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":644712,"url":"https:\/\/enterpriseam.com\/egypt\/2017\/07\/02\/el-sisi-appointed-on-thursday-new-heads-to-three-judicial-bodies\/","url_meta":{"origin":631843,"position":1},"title":"El Sisi appointed on Thursday new heads to three judicial bodies","author":"enterpriseam admin","date":"2 July 2017","format":false,"excerpt":"President Abdel Fattah El Sisi appointed on Thursday new heads to three judicial bodies, marking the first appointments by presidential decree after the controversial amendments to the Judicial Authorities Act were passed in April, Al Masry Al Youm reports. The swearing-in ceremony for Magdy Aboulela as President of the Court\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":627464,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/06\/03\/ramadan-mosalsalat-are-a-bellwether-for-politics-in-egypt\/","url_meta":{"origin":631843,"position":2},"title":"Ramadan mosalsalat are a \u201cbellwether for politics\u201d in Egypt","author":"enterpriseam admin","date":"3 June 2018","format":false,"excerpt":"The swearing-in yesterday of President Abdel Fattah El Sisi for a second term in office tops coverage of Egypt in the international media this weekend. We have chapter and verse in Speed Round, above.Meanwhile: Ramadan mosalsalat are a \u201cbellwether for politics\u201d in Egypt and other Arab countries, where \u201cgovernments wield\u2026","rel":"","context":"In &quot;EGYPT IN THE NEWS&quot;","block_context":{"text":"EGYPT IN THE NEWS","link":"https:\/\/enterpriseam.com\/egypt\/category\/egypt-in-the-news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2018\/6\/1402.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":627457,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/06\/03\/el-sisi-sworn-in-for-second-term-in-office-highlights-new-health-and-education-systems-fight-against-terror-as-priorities\/","url_meta":{"origin":631843,"position":3},"title":"El Sisi sworn in for second term in office, highlights new health and education systems, fight against terror as priorities","author":"enterpriseam admin","date":"3 June 2018","format":false,"excerpt":"El Sisi sworn in for second term in office, highlights new health and education systems, fight against terror as priorities: President Abdel Fattah El Sisi vowed in front of the House of Representatives to focus during his second term on building Egypt\u2019s human capital through the new healthcare and education\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":600939,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/02\/14\/a-night-of-miscellany-on-egypts-airwaves\/","url_meta":{"origin":631843,"position":4},"title":"A night of miscellany on Egypt\u2019s airwaves","author":"enterpriseam admin","date":"14 February 2019","format":false,"excerpt":"The airwaves were awash with miscellany last night, but had nothing to offer by way of interesting econ or business news. Egypt should work to \u201cbridge gaps\u201d with foreign media outlets, State Information Service boss Diaa Rashwan told Masaa DMC\u2019s Osama Kamal (watch, runtime: 02:48).The Cabinet\u2019s media center has been\u2026","rel":"","context":"In &quot;Enterprise+: Last Night\u2019s Talk Shows&quot;","block_context":{"text":"Enterprise+: Last Night\u2019s Talk Shows","link":"https:\/\/enterpriseam.com\/egypt\/category\/enterprise-last-nights-talk-shows\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":629868,"url":"https:\/\/enterpriseam.com\/egypt\/2018\/04\/03\/ethiopia-gets-new-prime-minister-as-gerd-talks-kick-off-again-this-week\/","url_meta":{"origin":631843,"position":5},"title":"Ethiopia gets new prime minister as GERD talks kick off again this week","author":"enterpriseam admin","date":"3 April 2018","format":false,"excerpt":"Abiy Ahmed was sworn in as Ethiopia\u2019s new Prime Minister yesterday in country\u2019s parliament Addis Ababa, Africa News reports. The 42-year-old was elected by the country\u2019s ruling coalition last month, replacing Hailemariam Desalegn, who resigned suddenly in February over anti-government violence, particularly in Ethiopia\u2019s restive Oromia region. 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