{"id":631491,"date":"2018-03-20T04:03:35","date_gmt":"2018-03-20T04:03:35","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2018\/03\/20\/tourism-minister-rania-al-mashat-sits-down-for-her-first-televised-interview\/"},"modified":"2018-03-20T04:03:35","modified_gmt":"2018-03-20T04:03:35","slug":"tourism-minister-rania-al-mashat-sits-down-for-her-first-televised-interview","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2018\/03\/20\/tourism-minister-rania-al-mashat-sits-down-for-her-first-televised-interview\/","title":{"rendered":"Tourism Minister Rania Al Mashat sits down for her first televised interview"},"content":{"rendered":"

<\/a> Sudanese President Omar Al Bashir\u2019s visit yesterday drummed up some chatter among the talking heads last night but the highlight of the evening was Tourism Minister Rania Al Mashat\u2019s first television appearance as minister <\/strong>on Hona Al Asema.<\/p>\n

The minister delved into her plans for the sector, <\/strong>which begin with the structural reform of all government bodies under the Tourism Ministry\u2019s jurisdiction. Al Mashat noted that the Tourism Promotion Authority is of particular importance since it is responsible for international campaigns (watch, runtime: 4:15<\/a>). On a slightly more pessimistic note, the minister said she was slightly crestfallen by Egypt\u2019s lackluster representation at the ITB Berlin tourism expo (watch, runtime: 2:29<\/a>).<\/p>\n

Speaking of promotional campaigns, the ministry will issue a tender for a fresh round of tourism promotion once its contract with advertising agency JWT expires in August<\/strong>. The new agreement will be tweaked slightly to mirror developments in the market and Egypt\u2019s overall strategy. Meanwhile, her ministry plans to improve tourism infrastructure and standards, and hopes to apply the industry standards on hotels across the country. Some hotels are continuing to face financial difficulties and the ministry is looking into debt restructuring and repayment options through the CBE or foreign lenders (watch, runtime: 28:06<\/a>). In any case, the need to revamp internal infrastructure should not get in the way of tourism promotion, she said (watch, runtime: 3:10<\/a>).<\/p>\n

Egypt is continuing to keep an eye on attracting tourism from new markets in Eastern Europe and Asia<\/strong>, in addition to encouraging a greater influx of Arab visitors (watch, runtime: 1:10<\/a>). By diversifying its sources of tourism, the country will be less prone to crises inflicted by a single country, such as is the case with Russian tourism (watch, runtime: 3:15<\/a>). Al Mashat had nothing new to report by way of the resumption of charter flights to Sharm El Sheikh.<\/p>\n

Al Mashat also answered all of Lamees\u2019 questions about her previous stints at the CBE and IMF<\/strong>, as well as the lead-up to being selected for the ministerial job (watch, runtime: 3:02<\/a>).<\/p>\n

You can catch the full interview here<\/strong> (watch, runtime: 28:06<\/a>).<\/p>\n

The timing of Sudan\u2019s Al Bashir\u2019s visit could not be more opportune and is evidence of warming ties<\/strong>, House African Affairs Committee member Hatem Bashat told Masaa DMC\u2019s Eman El Hosary (watch, runtime: 6:13<\/a>). Kol Youm\u2019s Amr Adib also commended the visit, which he said is the fruit of concerted efforts from both countries to thaw relations after recent tensions (watch, runtime: 4:32<\/a>). Meanwhile, Al Hayah Al Youm\u2019s Khaled Abu Bakr had nothing of substance to add but couldn\u2019t let the moment pass him by without describing Bashir\u2019s meeting with President Abdel Fattah El Sisi as \u201chistoric\u201d (watch, runtime: 12:41<\/a>).<\/p>\n

Wherefore art thou, workers\u2019 rights groups?<\/strong> Kafr El Sheikh is apparently moving to deduct a full day\u2019s pay from workers\u2019 salaries each month to donate to the Tahya Misr fund, Governor Al Sayed Nasr told a bewildered Lamees Al Hadidi. The workers \u201ccan opt out\u201d of the move and \u201care not required\u201d to commit if they don\u2019t want to but the idea is to give back to the fund for financing projects in the governorate, General Nasr said. Lamees still wasn\u2019t buying it and pointed out that each individual should make an independent and voluntary decision to donate, rather than be made to feel obligated to do so (watch, runtime: 8:20<\/a>).<\/p>\n","protected":false},"excerpt":{"rendered":"

Sudanese President Omar Al Bashir\u2019s visit yesterday drummed up some chatter among the talking heads last night but the highlight of the evening was Tourism Minister Rania Al Mashat\u2019s first television appearance as minister on Hona Al Asema. The minister delved into her plans for the sector, which begin with the structural reform of all […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9281],"tags":[2379,72],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-631491","post","type-post","status-publish","format-standard","hentry","category-enterprise-last-nights-talk-shows","tag-enterprise-last-nights-talk-shows","tag-enterpriseam","wpautop","entry"],"acf":{"mongo_id":"50f410e7-a905-4aef-9104-df40b43a96d5","order":"0","is_powered_by":true,"story_type":"1","photo_url":"","photo_position":"above","related_issue":[631485],"teaser":"","voice_url":""},"yoast_head":"\nTourism Minister Rania Al Mashat sits down for her first televised interview - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2018\/03\/20\/tourism-minister-rania-al-mashat-sits-down-for-her-first-televised-interview\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tourism Minister Rania Al Mashat sits down for her first televised interview\" \/>\n<meta property=\"og:description\" content=\"Sudanese President Omar Al Bashir\u2019s visit yesterday drummed up some chatter among the talking heads last night but the highlight of the evening was Tourism Minister Rania Al Mashat\u2019s first television appearance as minister on Hona Al Asema. 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The minister, whose attendance marks the first ministerial visit to Azerbaijan in years, will be a keynote speaker at a panel discussion headlined \u201cProtecting Our Heritage: Social, Cultural and Environmental Sustainability.\u201d Al\u2026","rel":"","context":"In "Enterprise+: Last Night\u2019s Talk Shows"","block_context":{"text":"Enterprise+: Last Night\u2019s Talk Shows","link":"https:\/\/enterpriseam.com\/egypt\/category\/enterprise-last-nights-talk-shows\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":595074,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/09\/16\/different-themes-occupy-egypts-talking-heads-last-night\/","url_meta":{"origin":631491,"position":2},"title":"Different themes occupy Egypt\u2019s talking heads last night","author":"enterpriseam admin","date":"16 September 2019","format":false,"excerpt":"No particular theme or topic dominated the airwaves last night. Yesterday\u2019s meeting of the Council of Arab Central Banks and Monetary Agencies Governors, the launch of a website for the Africa investment conference, and plans for a new program to convert mini-bus engines to dual fuel were among the highlights.Prime\u2026","rel":"","context":"In "Enterprise+: Last Night\u2019s Talk Shows"","block_context":{"text":"Enterprise+: Last Night\u2019s Talk Shows","link":"https:\/\/enterpriseam.com\/egypt\/category\/enterprise-last-nights-talk-shows\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":601692,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/03\/07\/econ-and-business-kept-talking-heads-busy-last-night\/","url_meta":{"origin":631491,"position":3},"title":"Econ and business kept talking heads busy last night","author":"enterpriseam admin","date":"7 March 2019","format":false,"excerpt":"Foreign holdings in Egyptian treasuries climbed to USD 15.8 bn by end-February amid a surge in appetite and positive sentiment (watch, runtime: 01:44). 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Suez Canal Authority (SCA) boss Mohab Mamish phoned in to Sada El Balad to give the details on the projects\u2019 anticipated completion (watch, runtime:\u2026","rel":"","context":"In "Enterprise+: Last Night\u2019s Talk Shows"","block_context":{"text":"Enterprise+: Last Night\u2019s Talk Shows","link":"https:\/\/enterpriseam.com\/egypt\/category\/enterprise-last-nights-talk-shows\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/631491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=631491"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/631491\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/631485"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=631491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=631491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=631491"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=631491"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=631491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}