{"id":627404,"date":"2018-07-31T03:49:10","date_gmt":"2018-07-31T03:49:10","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/"},"modified":"2018-07-31T03:49:10","modified_gmt":"2018-07-31T03:49:10","slug":"banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/","title":{"rendered":"Banks are hosting summer programs to get in early with young heirs"},"content":{"rendered":"

<\/a> Global banks are hosting summer programs to get in early with young heirs<\/strong> who will soon become \u201cthe world\u2019s most sought-after clients\u201d for wealth managers \u2014 a Camp Rich, if you will, Bloomberg\u2019s Suzanne Woolley says<\/a>. Banks are realizing that they cannot dismiss young heirs or the potential business they bring, so they\u2019re working to get ahead of the \u201cgenerational shift in wealth\u201d by capitalizing on the youngsters\u2019 impressionable nature. The camp entails a \u201cthree-day workshop for people who were born loaded. Part tutorial and part self-actualization exercise, the event is designed to stamp the UBS brand on the minds of the next generation of the ultra-wealthy \u2014 in essence, to hook them while they\u2019re young.\u201d The programs speak to the wants and needs of millennials: Banks are acutely aware of the uninspiring nature of droning on about the importance of investors, so they shift their content to cater to the heirs\u2019 propensity for entrepreneurism and philanthropy. By coming off as relatable, these institutions leave their mark and plant the seeds to reel in the heirs\u2019 business.<\/p>\n","protected":false},"excerpt":{"rendered":"

Global banks are hosting summer programs to get in early with young heirs who will soon become \u201cthe world\u2019s most sought-after clients\u201d for wealth managers \u2014 a Camp Rich, if you will, Bloomberg\u2019s Suzanne Woolley says. Banks are realizing that they cannot dismiss young heirs or the potential business they bring, so they\u2019re working to […]<\/p>\n","protected":false},"author":1,"featured_media":627405,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9003],"tags":[72,2397],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-627404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-worth-reading","tag-enterpriseam","tag-worth-reading","wpautop","entry"],"acf":{"mongo_id":"1f7507e1-0968-4e78-88bc-0e5dc25a5964","order":"0","is_powered_by":true,"story_type":"1","photo_url":"https:\/\/ent.news\/2018\/7\/667.jpg","photo_position":"above","related_issue":[627382],"teaser":"","voice_url":""},"yoast_head":"\nBanks are hosting summer programs to get in early with young heirs - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Banks are hosting summer programs to get in early with young heirs\" \/>\n<meta property=\"og:description\" content=\"Global banks are hosting summer programs to get in early with young heirs who will soon become \u201cthe world\u2019s most sought-after clients\u201d for wealth managers \u2014 a Camp Rich, if you will, Bloomberg\u2019s Suzanne Woolley says. Banks are realizing that they cannot dismiss young heirs or the potential business they bring, so they\u2019re working to […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-31T03:49:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/ent.news\/2018\/7\/667.jpg?fit=%2C&ssl=1\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Banks are hosting summer programs to get in early with young heirs\",\"datePublished\":\"2018-07-31T03:49:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/\"},\"wordCount\":191,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ent.news\/2018\/7\/667.jpg?fit=%2C&ssl=1\",\"keywords\":[\"EnterpriseAM\",\"worth reading\"],\"articleSection\":[\"Worth reading\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/31\/banks-are-hosting-summer-programs-to-get-in-early-with-young-heirs\/\",\"name\":\"Banks are hosting summer programs to get in early with young heirs - 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