{"id":626939,"date":"2018-07-16T03:59:39","date_gmt":"2018-07-16T03:59:39","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/"},"modified":"2018-07-16T03:59:39","modified_gmt":"2018-07-16T03:59:39","slug":"big-tobacco-withholding-capex-over-new-sin-tax","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/","title":{"rendered":"Big tobacco withholding CAPEX over new sin tax?"},"content":{"rendered":"<p><a class=\"content-anchor\" id=\"tldr-story-02\"><\/a> <strong>EXCLUSIVE- Is Big Tobacco mounting a power play after imposition of new sin tax?<\/strong> Tobacco companies are not happy with new sin tax, and execs at three of them are suggesting a new EGP 0.75 per pack sin tax to <a href=\"https:\/\/enterprise.press\/stories\/2018\/07\/12\/smokers-delight\/\">fund the universal healthcare system<\/a> could prompt them to hold off fresh investment in Egypt. A source at one international label, who who spoke on condition of anonymity, told us that the company was putting on hold some GBP 30 mn in new investment this year. The company had been looking to bring to market a \u201clow cost\u201d foreign brand to compete with the likes of Cleopatra. The new sin tax, the exec said, would make it impossible for their challenger brand to compete with local low-cost brands.<\/p>\n<p><strong>At the heart of the issue: They want a new tax framework:<\/strong> Tobacco companies held meetings with the Finance Ministry before the sin tax came into effect to push for a new tax framework. The ministry had imposed a sin tax hike of EGP 0.75-1.25 back in 2017. The meetings have not gone well, the sources tell us.<\/p>\n<p><strong>A state monopoly at play here? <\/strong>Meanwhile, Eastern Tobacco has reduced the price of Cleopatra 'King Size' cigarettes \u2014 the country's cheapest cigarette brand \u2014 by EGP 0.50 to EGP 15.50 per pack, <a href=\"http:\/\/english.ahram.org.eg\/NewsContent\/3\/12\/306991\/Business\/Economy\/Eastern-Company-lowers-price-of-Egypts-cheapest-ci.aspx\">Ahram Online reports<\/a>. The company had raised the price by EGP 2 last Thursday as part of the 10-15% markup in its prices.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>EXCLUSIVE- Is Big Tobacco mounting a power play after imposition of new sin tax? Tobacco companies are not happy with new sin tax, and execs at three of them are suggesting a new EGP 0.75 per pack sin tax to fund the universal healthcare system could prompt them to hold off fresh investment in Egypt. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8572],"tags":[72,2380],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-626939","post","type-post","status-publish","format-standard","hentry","category-speed-round","tag-enterpriseam","tag-speed-round","wpautop","entry"],"acf":{"mongo_id":"1348c167-4f99-443d-adad-2874bd49c41b","order":"0","is_powered_by":true,"story_type":"1","photo_url":"","photo_position":"above","related_issue":[626934],"teaser":"","voice_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Big tobacco withholding CAPEX over new sin tax? - EnterpriseAM Egypt<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Big tobacco withholding CAPEX over new sin tax?\" \/>\n<meta property=\"og:description\" content=\"EXCLUSIVE- Is Big Tobacco mounting a power play after imposition of new sin tax? Tobacco companies are not happy with new sin tax, and execs at three of them are suggesting a new EGP 0.75 per pack sin tax to fund the universal healthcare system could prompt them to hold off fresh investment in Egypt. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/\" \/>\n<meta property=\"og:site_name\" content=\"EnterpriseAM Egypt\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-16T03:59:39+00:00\" \/>\n<meta name=\"author\" content=\"enterpriseam admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"enterpriseam admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/\"},\"author\":{\"name\":\"enterpriseam admin\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\"},\"headline\":\"Big tobacco withholding CAPEX over new sin tax?\",\"datePublished\":\"2018-07-16T03:59:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/\"},\"wordCount\":243,\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"keywords\":[\"EnterpriseAM\",\"SPEED ROUND\"],\"articleSection\":[\"Speed Round\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/\",\"name\":\"Big tobacco withholding CAPEX over new sin tax? - EnterpriseAM Egypt\",\"isPartOf\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\"},\"datePublished\":\"2018-07-16T03:59:39+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/enterpriseam.com\/egypt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Big tobacco withholding CAPEX over new sin tax?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#website\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"name\":\"EnterpriseAM\",\"description\":\"The State of the Nation\",\"publisher\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#organization\",\"name\":\"EnterpriseAM\",\"url\":\"https:\/\/enterpriseam.com\/egypt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ent.news\/internal\/240894.svg\",\"contentUrl\":\"https:\/\/ent.news\/internal\/240894.svg\",\"caption\":\"EnterpriseAM\"},\"image\":{\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d\",\"name\":\"enterpriseam admin\",\"sameAs\":[\"http:\/\/enterpriseam.testing.projectsarea.com\"],\"url\":\"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Big tobacco withholding CAPEX over new sin tax? - EnterpriseAM Egypt","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/","og_locale":"en_US","og_type":"article","og_title":"Big tobacco withholding CAPEX over new sin tax?","og_description":"EXCLUSIVE- Is Big Tobacco mounting a power play after imposition of new sin tax? Tobacco companies are not happy with new sin tax, and execs at three of them are suggesting a new EGP 0.75 per pack sin tax to fund the universal healthcare system could prompt them to hold off fresh investment in Egypt. [&hellip;]","og_url":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/","og_site_name":"EnterpriseAM Egypt","article_published_time":"2018-07-16T03:59:39+00:00","author":"enterpriseam admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"enterpriseam admin","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/#article","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/"},"author":{"name":"enterpriseam admin","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d"},"headline":"Big tobacco withholding CAPEX over new sin tax?","datePublished":"2018-07-16T03:59:39+00:00","mainEntityOfPage":{"@id":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/"},"wordCount":243,"publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"keywords":["EnterpriseAM","SPEED ROUND"],"articleSection":["Speed Round"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/","url":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/","name":"Big tobacco withholding CAPEX over new sin tax? - EnterpriseAM Egypt","isPartOf":{"@id":"https:\/\/enterpriseam.com\/egypt\/#website"},"datePublished":"2018-07-16T03:59:39+00:00","breadcrumb":{"@id":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/enterpriseam.com\/egypt\/2018\/07\/16\/big-tobacco-withholding-capex-over-new-sin-tax\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/enterpriseam.com\/egypt\/"},{"@type":"ListItem","position":2,"name":"Big tobacco withholding CAPEX over new sin tax?"}]},{"@type":"WebSite","@id":"https:\/\/enterpriseam.com\/egypt\/#website","url":"https:\/\/enterpriseam.com\/egypt\/","name":"EnterpriseAM","description":"The State of the Nation","publisher":{"@id":"https:\/\/enterpriseam.com\/egypt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/enterpriseam.com\/egypt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/enterpriseam.com\/egypt\/#organization","name":"EnterpriseAM","url":"https:\/\/enterpriseam.com\/egypt\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/","url":"https:\/\/ent.news\/internal\/240894.svg","contentUrl":"https:\/\/ent.news\/internal\/240894.svg","caption":"EnterpriseAM"},"image":{"@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/enterpriseam.com\/egypt\/#\/schema\/person\/ca597032db7e4db868359c123cec256d","name":"enterpriseam admin","sameAs":["http:\/\/enterpriseam.testing.projectsarea.com"],"url":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"}]}},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"enterpriseam admin","author_link":"https:\/\/enterpriseam.com\/egypt\/author\/enterpriseam\/"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":569457,"url":"https:\/\/enterpriseam.com\/egypt\/2020\/02\/25\/amendments-to-vat-tax-act-to-raise-sin-tax-in-egypt\/","url_meta":{"origin":626939,"position":0},"title":"Amendments to VAT Tax Act to raise sin tax in Egypt","author":"enterpriseam admin","date":"25 February 2020","format":false,"excerpt":"LEGISLATION WATCH- Amendments to VAT Tax Act raises sin tax on tobacco products, imposes brand new taxes on e-cigs: Official tobacco prices will climb by varying rates on the back of amendments to the VAT Tax Act given a final nod by the House of Representatives yesterday, reports Masrawy. The\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2020\/2\/318.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":638373,"url":"https:\/\/enterpriseam.com\/egypt\/2017\/10\/03\/egypt-projecting-revenues-from-sin-tax-to-increase-egp-7-bn-this-fiscal-year\/","url_meta":{"origin":626939,"position":1},"title":"Egypt projecting revenues from \u2018sin\u2019 tax to increase EGP 7 bn this fiscal year","author":"enterpriseam admin","date":"3 October 2017","format":false,"excerpt":"Egypt is projecting that revenues from the \u2018sin\u2019 tax on tobacco will increase EGP 7 bn in FY2017-18 to EGP 54.5 bn, according to the Finance Ministry's budget explainer (pdf). This increase revenue comes on the back of raising the value-added tax rate to 14% and an increase in the\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":597040,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/07\/15\/cigarette-prices-in-egypt-could-rise-in-october-on-the-back-of-a-tax-increase\/","url_meta":{"origin":626939,"position":2},"title":"Cigarette prices in Egypt could rise in October on the back of a tax increase","author":"enterpriseam admin","date":"15 July 2019","format":false,"excerpt":"EXCLUSIVE- Cigarette prices could rise in October on the back of a sin tax increase: The prices of cigarettes may climb in October after a Finance Ministry committee finalized a draft proposal which would raise the ceiling on the taxable price brackets and tack on an additional EGP 0.5 to\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2022\/5\/110.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":600510,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/01\/31\/eastern-tobacco-profits-fall-in-1h2018-19\/","url_meta":{"origin":626939,"position":3},"title":"Eastern Tobacco profits fall in 1H2018-19","author":"enterpriseam admin","date":"31 January 2019","format":false,"excerpt":"EARNINGS WATCH- Eastern Tobacco profits fall in 1H2018-19: Eastern Tobacco saw net profits after tax for 1H2018-19, which ended in December, fall by about 13% to EGP 2 bn compared to EP 2.3 bn a year earlier, the company said in a filing with the EGX (pdf). Revenues were up\u2026","rel":"","context":"In &quot;Speed Round&quot;","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":609736,"url":"https:\/\/enterpriseam.com\/egypt\/2023\/11\/09\/eastern-hikes-smoke-prices-by-up-to-33\/","url_meta":{"origin":626939,"position":4},"title":"Eastern hikes smoke prices by up to 33%","author":"enterpriseam admin","date":"9 November 2023","format":false,"excerpt":"The hike in prices follows recent amendments to to tobacco taxes","rel":"","context":"In &quot;RETAIL&quot;","block_context":{"text":"RETAIL","link":"https:\/\/enterpriseam.com\/egypt\/category\/retail\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2023\/9\/106.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":553563,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/12\/08\/new-tobacco-license-terms\/","url_meta":{"origin":626939,"position":5},"title":"New tobacco license terms","author":"enterpriseam admin","date":"8 December 2021","format":false,"excerpt":"The tobacco industry is less than pleased with the latest set of conditions for a license to manufacture cigarettes, which the Industrial Development Authority (IDA) issued earlier this week, according to Masrawy. The \u201cnew\u201d conditions booklet for the license are largely unchanged from those back in March of this year,\u2026","rel":"","context":"In &quot;Manufacturing&quot;","block_context":{"text":"Manufacturing","link":"https:\/\/enterpriseam.com\/egypt\/category\/industries\/manufacturing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2021\/12\/255.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/626939","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/comments?post=626939"}],"version-history":[{"count":0,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/posts\/626939\/revisions"}],"acf:post":[{"embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/issue\/626934"}],"wp:attachment":[{"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/media?parent=626939"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/categories?post=626939"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/tags?post=626939"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/brand?post=626939"},{"taxonomy":"newspack_spnsrs_tax","embeddable":true,"href":"https:\/\/enterpriseam.com\/egypt\/wp-json\/wp\/v2\/newspack_spnsrs_tax?post=626939"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}