{"id":619431,"date":"2024-05-01T00:00:00","date_gmt":"2024-05-01T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2024\/05\/01\/why-is-apple-picking-up-google-ai-experts-ai-tech-founders\/"},"modified":"2024-05-01T00:00:00","modified_gmt":"2024-05-01T00:00:00","slug":"why-is-apple-picking-up-google-ai-experts-ai-tech-founders","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2024\/05\/01\/why-is-apple-picking-up-google-ai-experts-ai-tech-founders\/","title":{"rendered":"Why is Apple picking up Google AI experts + AI tech founders?"},"content":{"rendered":"

Apple is expanding its AI team and seems to have had its eye out for Google\u2019s. <\/strong>Looks like the tech giant is putting together a dream task force for their AI innovations as they successfully attracted at least 36 of Google\u2019s AI team, employees from other competitors, like Amazon and Microsoft, and swallowed some two to three AI startups, according to the Financial Times<\/a>.<\/p>\n

A research paper and employee information on LinkedIn are reportedly behind this<\/strong> expos\u00e9. <\/strong>In one of Apple\u2019s research papers<\/a> from last month, six of the authors listed were ex-Google employees recruited within the past two years. Founders of startups that have shifted to Apple have been flagged from their profiles on LinkedIn. <\/p>\n

They\u2019re being suspiciously secretive about their plans, too.<\/strong> Rather than working in their California or Seattle offices like most of the Apple horde, this tech department has been shipped to work in a new laboratory in Zurich that was built with the help of two of the company\u2019s acquired AI tech startups, according to Professor Luc Van Gool from Swiss university ETH Zurich. The hiring has not stopped, too and it\u2019s all being kept on the down-low, says the salmon-colored paper.<\/p>\n

What the heck are they working on? <\/strong>Apple hasn\u2019t shared its AI plans, yet \u2014 despite falling behind its competitors. However, an industry insider believes the company is working on creating generative AI that is embedded into their smartphones. Whereby AI chatbots and apps would function on the device\u2019s hardware and software rather than rely on \u201ccloud services\u201d in data units.<\/p>\n

This suggests that they could be enhancing the AI they already have, a.k.a Siri, who is<\/strong> having a great run with the tech giant:<\/strong> Conversational AI expert and former Apple employee, Chuck Wooters, explained that during his time there the team was pushing to \u201cmove to a neural architecture for speech recognition.\u201d This refers to neural networks<\/a> \u2014 a machine learning program that mimics the human brain to process information.<\/p>\n

They might also be introducing all-new AI features. <\/strong>Other than the employees they\u2019ve recruited, Apple has also acquired two dozen startups that focus on AI reasoning to image and video recognition, data processing, search capabilities, and music content curation. Ruslan Salakhutdinov, the founder of one of these start-ups, said that Apple is focused on the idea of doing \u201cas much as you can on the device.\u201d And, in order to handle that amount of AI model data, the company will need more powerful chips with dynamic random access memory (Dram<\/a>).<\/p>\n

We might see what they have been up to soon. <\/strong>Seeing as Apple\u2019s Worldwide Developers<\/a>Conference<\/a> is starting on 10 June, it may be the place and time that the company introduces the generative AI features that they\u2019ve been working on. <\/p>\n","protected":false},"excerpt":{"rendered":"

Apple has been sending its new AI recruits to Zurich<\/p>\n","protected":false},"author":1,"featured_media":619432,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7215],"tags":[7094,184,633,638,1143],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-619431","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-for-your-commute","tag-ai","tag-apple","tag-enterprisepm","tag-for-your-commute","tag-google","wpautop","entry"],"acf":{"mongo_id":"69909c9e-11f6-48e8-99f9-44084d384b7f","order":"3","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2024\/4\/2234.jpg","photo_position":"above","homepage_title":"","full_issue_title":"","related_issue":[619426],"teaser":"Apple has been sending its new AI recruits to Zurich","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2024\/5\/.9e9c65c8-6216-4401-b08f-67285e590770.mp3"},"yoast_head":"\nWhy is Apple picking up Google AI experts + AI tech founders? 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