{"id":613671,"date":"2024-01-18T00:00:00","date_gmt":"2024-01-18T00:00:00","guid":{"rendered":"https:\/\/enterpriseam.com\/egypt\/2024\/01\/18\/my-morning-routine-doaa-aref-ceo-and-co-founder-of-chefaa\/"},"modified":"2024-01-18T00:00:00","modified_gmt":"2024-01-18T00:00:00","slug":"my-morning-routine-doaa-aref-ceo-and-co-founder-of-chefaa","status":"publish","type":"post","link":"https:\/\/enterpriseam.com\/egypt\/2024\/01\/18\/my-morning-routine-doaa-aref-ceo-and-co-founder-of-chefaa\/","title":{"rendered":"My Morning Routine: Doaa Aref CEO and co-founder of Chefaa"},"content":{"rendered":"

Doaa Aref, CEO and co-founder of Chefaa:<\/strong> Each week, My Morning Routine looks at how a successful member of the community starts their day \u2014 and then throws in a couple of random business questions just for fun. Speaking to us this week is Doaa Aref (LinkedIn<\/a>), CEO and co-founder of pharma delivery platform Chefaa<\/a>. Edited excerpts from our conversation:<\/p>\n

I\u2019m 37 years old and I consider myself a businesswoman<\/strong>, not an entrepreneur. The wordentrepreneurship implies that what I do has an element of innovation \u2014 doing something that\u2019s never been done before. What I did was take a service that already existed in some form offline and took it online.<\/p>\n

I was Chefaa\u2019s patient zero. <\/strong>In 2017, I was diagnosed with thyroid cancer and had to gothrough surgery to remove the cancer and do chemotherapy sessions after that. This completely changed my lifestyle \u2014 how I ate, the medication I took, and much more. I also got to talk to many other cancer patients and learned about all the challenges they faced \u2014 finding the drugs they need, sticking to this new lifestyle that comes with the illness, and managing their condition. Then, I started visualizing the solutions to these challenges \u2014 a unified application to help out cancer patients and others.<\/p>\n

Tens of mns of <\/strong>Egyptians are struggling with chronic diseases<\/strong>and those who aren\u2019t areprobably living with someone who is. Such patients do not have the luxury to dispense medication or make major changes to their routines to accommodate their illness. This is where Chefaa comes in \u2014 a patient-centric pharma service for those living with chronic diseases and conditions. Through our application, patients have access to pharma products that may not be available in their immediate vicinity and they can receive advice from licensed pharmacists. The application also has a reminder service that helps patients stay on top of their medication schedules.<\/p>\n

I\u2019m a morning person, but I\u2019m not part of the 5am club.<\/strong> I wake up at 8am and start my daywith a simple routine of personal care and prayer, and after that I get to my emails. First, I read through all the lengthy emails, like newsletters \u2014 including Enterprise \u2014 and then I identify all the tasks I can delegate and I delegate them. That way, when I start working at 10am, I have a clear to-do list with three major items that I have to complete by the end of the day. I might end up doing more, but if those are done, I\u2019ll be satisfied.<\/p>\n

When it comes to my responsibilities, I break them down into three main pillars:<\/strong> First ofall, there\u2019s the day-to-day stuff \u2014 the work emails and the meetings. For a startup, that very often entails putting out fires, because the scene is rarely stable. Second, comes all things investment, be it keeping current investors up-to-date on our activities or maintaining open channels with potential investors. Finally, I have to always keep up with all things pharma. I need to always be in the loop and know all the new trends and current market needs.<\/p>\n

My work is my life, but I still manage a work-life balance.<\/strong> I\u2019m very serious about not workingovertime. I know from experience that if I work more than nine hours a day, I will not be as productive the next day. By working in bursts of 50 minutes, followed by 10-minute breaks and using Notion as my second brain, I stay organized throughout the day and get my tasks done on time. That being said, when I\u2019m not working, I often switch off by doing activities that don't relate to the core responsibilities of my job, but help me grow professionally. I also love spending time with my dog and two cats after I wrap up work.<\/p>\n

I live by the 10-3-2-1 rule<\/strong>, which means that 10 hours before I go to bed I don\u2019t consume anycaffeine, three hours before I don\u2019t eat anything, two hours before I don\u2019t expose myself to any digital screens, and one hour before bed, I don\u2019t allow for any distractions. That way, I always fall into deep sleep right away and wake up the next day fully charged, ready to take on the next battle.<\/p>\n

I always advocate for reading as much as you can.<\/strong> The two constants that never leave mydaily schedule are praying and reading \u2014 the keys to growing spiritually and intellectually. The books I mainly gravitate towards are those that teach me about business.<\/p>\n

YouTube is my social media platform of choice<\/strong> and I always dedicate a chunk of my time to watching videos that provide me with tips and tricks on how to be more productive and how to work smarter, not harder. I think of myself as a lazy person and I firmly believe that it\u2019s the lazy people who figure out the quickest way to get things done.<\/p>\n

I love learning about business from television.<\/strong> I just finished Netflix\u2019s Inside Bill\u2019s Brain:Decoding Bill Gates, and I\u2019ve watched the show Silicon Valley several times. Sometimes I feel like the region is a bit delayed when it comes to business trends, so watching this show felt like I was peeking into the future. And even though this one\u2019s a comedy, I feel like The Office gives interesting insight into office dynamics in a way I really enjoy. I also recommend Marcus Lemonis\u2019 The Profit, which taught me how to accept advice from a mentor. <\/p>\n","protected":false},"excerpt":{"rendered":"

Chefaa is a pharma delivery platform aimed at helping the mns of chronically ill Egyptians<\/p>\n","protected":false},"author":1,"featured_media":613672,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-feature.php","format":"standard","meta":{"_acf_changed":false,"newspack_ads_suppress_ads":false,"newspack_popups_has_disabled_popups":false,"newspack_sponsor_sponsorship_scope":"","newspack_sponsor_native_byline_display":"inherit","newspack_sponsor_native_category_display":"inherit","newspack_sponsor_underwriter_style":"inherit","newspack_sponsor_underwriter_placement":"inherit","ep_exclude_from_search":false,"_primary_brand":0,"newspack_featured_image_position":"","newspack_post_subtitle":"","newspack_article_summary_title":"Overview:","newspack_article_summary":"","newspack_hide_updated_date":false,"newspack_show_updated_date":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7156],"tags":[1306,72,387],"brand":[],"newspack_spnsrs_tax":[],"class_list":["post-613671","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-my-morning-routine","tag-chefaa","tag-enterpriseam","tag-my-morning-routine","wpautop","entry"],"acf":{"mongo_id":"e0017f73-e857-4e3d-8830-4a32be1627f4","order":"0","is_powered_by":false,"story_type":"1","photo_url":"https:\/\/ent.news\/2024\/1\/1432.jpg","photo_position":"above","homepage_title":"Doaa Aref, CEO and co-founder of Chefaa","full_issue_title":"My Morning Routine: Doaa Aref, CEO and co-founder of Chefaa","related_issue":[613644],"teaser":"Chefaa is a pharma delivery platform aimed at helping the mns of chronically ill Egyptians","voice_url":"https:\/\/s3.us-east-1.amazonaws.com\/ent.news\/audio\/2024\/1\/.2ed6a9f5-4d71-404a-8b62-1af9af6b9058.mp3"},"yoast_head":"\nMy Morning Routine: Doaa Aref CEO and co-founder of Chefaa - 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One of 10 startups that recently graduated from Flat6Labs\u2019 tenth cycle, the company is hoping to expand its activity and reach 1.6 mn prescriptions per month. 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The investment will be used to grow the company\u2019s recently launched private\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":612119,"url":"https:\/\/enterpriseam.com\/egypt\/2023\/12\/18\/pharma-delivery-platform-chefaa-raises-usd-5-3-mn\/","url_meta":{"origin":613671,"position":2},"title":"Pharma delivery platform Chefaa raises USD 5.3 mn","author":"enterpriseam admin","date":"18 December 2023","format":false,"excerpt":"The company wants to scale up digitizing pharma supply chain","rel":"","context":"In "Startup watch"","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/2023\/12\/1137.jpg?fit=%2C&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":593106,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/11\/18\/egyptian-pharmacy-locator-chefaa-eyes-series-a-funding-to-finance-regional-expansion\/","url_meta":{"origin":613671,"position":3},"title":"Egyptian pharmacy locator Chefaa eyes series A funding to finance regional expansion","author":"enterpriseam admin","date":"18 November 2019","format":false,"excerpt":"STARTUP WATCH- Egyptian pharmacy locator Chefaa eyes series A funding round to finance regional expansion: Chefaa, an AI-powered platform for buying pharma products, is planning a series A funding round in January 2020 to help the company begin its expansion beyond Egypt\u2019s borders, the National reports. Chefaa is planning to\u2026","rel":"","context":"In "Speed Round"","block_context":{"text":"Speed Round","link":"https:\/\/enterpriseam.com\/egypt\/category\/speed-round\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":559692,"url":"https:\/\/enterpriseam.com\/egypt\/2021\/02\/01\/chefaa-joins-google-startup-accelerator\/","url_meta":{"origin":613671,"position":4},"title":"Chefaa joins Google startup accelerator","author":"enterpriseam admin","date":"1 February 2021","format":false,"excerpt":"Egypt-based pharma delivery platform Chefaa is among the 10 MENA startups that have joined Google\u2019s regional startup accelerator. Ten tech startups from six Arab countries spanning the e-commerce, fintech, health, education and travel sectors have been accepted onto the program, Google said yesterday (pdf), with Chefaa being the only Egyptian\u2026","rel":"","context":"In "Startup watch"","block_context":{"text":"Startup watch","link":"https:\/\/enterpriseam.com\/egypt\/category\/companies\/startup-watch\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/ent.news\/internal\/536550.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":595920,"url":"https:\/\/enterpriseam.com\/egypt\/2019\/08\/14\/egypt-based-pharma-locator-chefaa-secures-six-figure-seed-round\/","url_meta":{"origin":613671,"position":5},"title":"Egypt-based pharma locator Chefaa secures six-figure seed round","author":"enterpriseam admin","date":"14 August 2019","format":false,"excerpt":"STARTUP WATCH- Pharmacy locator Chefaa secures six-figure seed round: Chefaa, an AI-powered platform for buying pharma products, has secured a six-figure seed funding round from Flat6Labs and 500 Startups, according to Disrupt Africa. The exact amount of funding was not disclosed. 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